G REGORY W. S CHRECK
**** ******** ***** • Greendale, WI 53129
414-***-**** • abjrdf@r.postjobfree.com
Qualifications for Regional Sales Manager
Equipped with 10+ years of sales and sales management experience, spanning the entire sales cycle, from opportunity
identification to delivering presentations and closing accounts. Offers proven abilities in defining and implementing
effective sales strategies as well as leading sales forces within highly competitive environments. Excels in building
strong business relationships with a variety of customer classes. Proficient in Microsoft Word, Access, PowerPoint,
Excel, and Outlook. Additional areas of expertise include:
Key Account Development P&L Responsibility Product Positioning
Strategic Planning Contract Negotiations Project Management
Sales Forecasting/Development Territory Expansion Training/Development
HIGHLIGHTS
• Penetrated six of eight targeted markets within the first five months, exceeding forecast by 30 days. This also
provided ownership the ability to raise operating capital due to early market penetration.
• Achieved 256% of first-year sales budgets.
• Secured 18 new retail customers within the first year, beating the forecasted target of new-store openings by 50%.
• Improved distribution by upgrading the sales representation and wholesale distributors in several marketing
territories.
CAREER TRACK
FREIGHT WATCH, INC, Director, Regional Sales 2008 to Present
Hold complete P&L responsibility for this LTL freight consulting company. Manage eight independent sales
representatives. Develop all sales programs. Conduct product knowledge training throughout the country.
LYNX PROFESSIONAL GRILLS, Regional Sales Manager 2007 to 2008
Recruited to introduce a new high-end gas grill product into the Midwest, utilizing industry contacts to quickly build
market share in this eight-state region. Cultivated relationships with hearth and patio shops, pool and spa dealers,
appliance retailers, kitchen and bath contractors, and landscape architects to achieve market penetration objectives.
Spearheaded initiatives with existing accounts to penetrate new market segments. Developed and implemented
incentive contests to motivate retail sales staff.
THERMAL ENGINEERING CORPORATION, National Sales Manager 2004 to 2006
Charged with expanding high-end gas grill customer accounts through maintaining relationships with six independent
rep organizations and six independent wholesale distributors. Developed business plans and marketing strategies to
capture market share. Updated and maintained the sales forecasting and communication process, providing weekly,
monthly, and annual sales and penetration reports for both new and existing items. Facilitated comprehensive sales
and product training programs.
MRM INC., Manager, Information Systems 1996 to 2003
Directed the purchase, installation, training, and sale of new computer hardware and software for 13 network
companies spread across 32 different locations. Facilitated comprehensive training programs to help customers utilize
compatible computer software as a means of communicating billing processes, inventory control, and purchasing
functions.
THE MERCO GROUP, Vice President, General Pet Supply/Outdoor Products Division Prior to 1996
Promoted through the ranks to ultimately lead all sales and operational aspects of two major divisions. Maintained
complete P&L responsibility while overseeing all purchasing, inventory control, sales and marketing, and cycle
counting activities.