Guo (Catherine) Guo
Novi, MI *8374
abjoaf@r.postjobfree.com
CORE COMPETENCIES
. Oral and Written Communication: Promoted and demonstrated products for
clients and increased the company's overall sales; effectively
recruited students for own tutoring business; selected as top sales
representative in retail stores; praised by management for superior
customer service in restaurant settings; work effectively in team-
oriented environments. Also proficient in Mandarin, Chinese.
. Analytical and Problem Solving: Strategically targeted a niche group
for a new Internet venture that resulted in success; skilled in
analyzing and modeling SWOT, PEST, and primary and secondary data
analyses for value creation; delegated different tasks to team members
that best fit their abilities; proposed creative solutions for case
studies in University; assessed growth and strategic business
opportunities for GlaxoSmithKline and proposed feasible
recommendations; experienced in data management and analysis with
STATA, and the use of marketing models with MEXL. Also proficient with
MS Office.
. Organizational and Leadership: Supervised students in dance classes;
planned and executed social events for undergraduate students; managed
and coordinated events at the University of Toronto; managed staff in
marketing promotion events; organized payrolls for staff; prepared
structured lessons that catered to each tutee.
EDUCATION
Master of Management of Innovation (August 2009-2010)
University of Toronto, Mississauga, ON, Canada
. Accelerated 12-month professional degree from the Faculty of
Medicine that integrates technical skills with managerial
decision-making.
. Proficient with STATA for linear and multiple regression
modeling, experienced with MEXL for creating marketing models,
and credentialed knowledge of managerial accounting,
negotiations, project management, technology/strategy/policies
of innovations, finance, microeconomics, econometrics, and
technology management.
. Elective courses include: Medical and Scientific Marketing,
Health Care Marketing at the Rotman School of Business, Health
Law, Marketing Me, and Human Resources Management.
Honours Bachelor of Science (2005-2009)
University of Toronto, St. George, ON, Canada
. Double majors in Human Biology and Psychology, and minor in
Economics.
. Experienced in conducting and analyzing organic chemistry,
inorganic chemistry, biology, biochemistry, and neuroscience
laboratory experiments.
RELEVANT EXPERIENCE
GlaxoSmithKline Inc. Business Development Analyst Intern April -
August 2010
. Conducted market assessment of complementary products/services
for Chronic Obstructive Pulmonary Disease.
. Evaluated opportunities through analysis of market trends,
industry issues, clinical trial evidence, sales, regulations,
reimbursement, and cost-benefit analyses.
. Developed and justified recommendations for business
development.
. Screened and analyzed 100s of potential pharmaceutical
molecules.
Gobee Inc. Promotions & Product Demonstration Representative and
Manager 2007-2008
. Promoted and demonstrated products for clients such as SONY,
KIA, Telus, Bell, and LG.
. Moved up to on-sight management position in one month due to
high enthusiasm, ability to learn, and presentations of products
at each event.
. Designed work schedules and organized bi-weekly salaries for 20
in-field representatives.
Riazu Inc. Strategic Advisor and Director of Design & Innovation
Summer 2008
. Targeted the new online classifieds to the Middle East by market
research and networking.
. Currently the largest classifieds and product listing portal in
the Middle East region.
. Directed the visual and creative designs of the website.
MeXX retail store, Sales Associate 2006-2007
. Consistently exceeded daily sales quota.
. Often received rewards through bonuses, commissions, and
additional work hours.
Esprit retail store, Sales Associate 2005-2006
. Consistently reached the highest number of sales items per
transaction.
. Exceeded goals and received increased compensation through
commission and bonuses.
. Received positive feedbacks from management such as "you are a
natural sales person".
Private Tutor, Self-employed 2002-2007
. Initiated a tutoring service for elementary students struggling
with math.
. Networked with previous elementary school teachers for leads.
. Evaluated each student's strengths and weaknesses and provided
detailed reports to parents. Catered each session to each
student's needs.
. Resulted in an average of 20% grade improvement for each student
and business grew vastly due to word of mouth recommendations
from clients.
ADDITIONAL EXPERIENCE & EXTRACURRICULAR ACTIVITIES
University of Toronto Dance Club, Executive supervisor and performer
2007-Present
Novo Nordisk, Job Shadow from the Rotman School of Business 2010
University of Toronto Consulting Association, Member 2009-2010
Eggspectations Eaton Center, Server Summer 2009
Mount Sinai Hospital, Volunteer 2008-2009
Human Rights and Health Conference, Marketing Executive 2008-2009
Commerce Tutoring, Administrative Assistant Jul 2006-May2009
Psychology Student Association, Social Convener 2007-2009
Toronto Salsa Practice, Administrative Assistant 2006-2007
Bayer Healthcare, Extern student from the University of Toronto Career
Centre 2005
Youth Beyond Borders Daimler Chrysler, Leadership Exchange Participant
2004-2005
AWARDS & ACCOMPLISHMENTS
. Dean's list for academic achievement, University of Toronto
. Bronze Medalist for women singles all-city in badminton.
. "Stang" award for overachievement, Vincent Massey Secondary
School
. Top 25% in the following contests-Hypatia, Pascal, Cayley,
Fermat, Euclid, and Canadian Open Mathematics Challenge.
HOBBIES Piano playing, reading the latest news, sports activities,
painting, dancing, yoga, creative cooking, traveling and
experiencing new cultures.
REFERENCES available upon request.