Michelle L. Barahona

***** ***** ***** ** 951-***-****

Menifee, Ca 92584 abjo8a@r.postjobfree.com

SALES & MARKETING PROFESSIONAL

PROFILE A seasoned professional and effectual leader with a proven

ability to exceed sales objectives:

* Over 20 years of Retail Management, Call Center Management,

Account Management & Marketing experience

* Extensive Multi-Unit and Account Management experience

* Wireless Management in Retail & Call Center environment

* Passion for gaining personal relationships with internal and

external customers

Account Executive/Media Consultant

Territory Management

Associate Sales Manager

2004 - Present Yellowbook Temecula, Ca

* Consistently meet or exceed aggressive sales goals, demonstrating

focused sales efforts

* Analyze client ROI goals and data, media buying trends, marketing

philosophy, target demographics, etc.

* Expand sales with existing accounts by introducing new products and

services such as, SEM, SEO, Direct

Mail, Yellowbook.com and Websites

* Responsible for executing on all phases of the sales cycle such as

lead generation, prospecting,

research, proposal generation, campaign implementation, account

management and follow up

* Managed top producing TSR (Telephone Sales Representative) team for

over 3 years

* Mentor, manage and train Account Executives for the past 6 years

Key Achievements

* Consistently Top Performer in Market

* Presidents Club Winner 2007

* Google Ads Word Qualified Individual

Customer Care Representative/HVC Representative

2003 - 2004 AT & T

Wireless Anaheim,Ca

Customer Service, billing, sales and industry knowledge for trouble

shooting

* Troubleshoot network & equipment

* Work with high value customers (HVC)

* Dual skilled rep

District Manager/ Marketing Manager WorldCom Wireless

Irvine,Ca

2000-2003

* Plan, evaluate and develop market objectives for Retail Channel

* Worked directly with Regional VP and Channel Managers to

incorporate strategic goals and objectives in market

* Developed and Implemented National Retail Operations Manual

*

* Managed total retail operation on west coast, to include 9

managers and 60 sales reps

* Beat market goals and plan by 220% during 2001

* President Club recipient Q2,Q3,Q4-2001 and Q1-2002

Retail Manager Verizon

Wireless Hawthorne,Ca

Multi-Unit Manager

Call Center Manager (Tech Support& HR Liaison)

1995-2000

. Instrumental in opening over 12 new wireless offices by co-managing

and training staff

. Attained highest gross gains in district while managing highest volume

stores in region

. District trainer and SME in vendor relationships, products and

services and internal contacts

. Maintain inventories at adequate levels, promote sales, and maintain

the appearance of the store

. Meet assigned sales performance and profitability criteria for multi-

unit area

. Effectively manage profit and loss responsibility for store and

protect company assets for 4 stores

. Analyzed various business reports for trend analysis and strategic

planning purposes

. Effectively manage a team of retail store employees, including

coaching, administering discipline, etc.

. Manage Core (Senior ) Technical Support Representatives in premier

call center

. Create and implement ongoing training for Technical Support team

. SME in absence management; company and state policies and laws

Key Achievements:

Manager of the Year 1997 & 1998

Education

* 1990-1993 Mount San Antonio College General Studies

* 1999-2000 University of Phoenix Business Management

Studies

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