Brian Day
Overland Park, Kansas 66223
abjnrv@r.postjobfree.com . 913-***-****
1
PROFESSIONAL ACHIEVEMENTS
. As Director of Sales, increased club membership contracts by 25% from
2007 to 2008.
. Responsible for a 28% increase in personal training sales from 2007 to
2008.
. Developed company wide sales training manual.
. Increased monthly Spa sales by 53%
. As Director of Sales, led a membership sales drive that achieved in
excess of $110,000.00 in new business in January 2008.
. Spearheaded efforts for a 77% increase in revenue for personal
training department at HealthRidge Fitness Center.
. Managed personal training department which was No. 1 in sales (out
of 7 fitness centers at Prairie Life Center), 2004 and consistently
ranked in the top three from 2001 through 2005.
. As Fitness Director, increased monthly personal training sales by
more than $30,000/month.
. As a Personal Trainer, consistently generated $9,000 - $10,000 /
month in personal training sales.
EXPERIENCE
24 Hour Fitness - Overland Park, KS 08/2010 -
Present
24 Hour Fitness - Olathe, KS 03/2010 - 08/2010
Membership Services Manager
. Manage all sales of memberships and personal training services.
. Facilitate in sales and customer service training of staff.
. Oversee and implement health club budget for monthly Total Revenue,
New Member Sales, Electronic Funds Transfer, Retail and Ancillary, and
Fitness Sales.
. Consistently achieve over 100% of budget of the aforementioned
categories on the Membership Scorecard.
Stewart Enterprises - Overland Park, KS 08/2009 -
03/2010
Family Services Counselor
D.W. Newcomer's Sons
. Actively sold and promoted prearranged funeral services and cemetery
property (ground burial, mausoleum entombment, cremation niches, and
lawn crypts).
. Met with at need families and assisted in helping them transition
through a life altering event of losing a loved one.
. Personally exceeded $50,000.00 in sales each month.
HealthRidge Fitness Center - Olathe, Kansas 10/2005 -
08/2009
Director of Sales
. Developed and managed all sales and business development strategies
for the membership, personal training, spa, and caf departments.
. Awarded a bonus for selling pre-opening HealthRidge Fitness Center
memberships, which led the team to exceed pre-sale forecasts by 38%.
. Interface with ownership to restructure membership offerings to keep
HealthRidge competitive in the health club industry. Work with
developing marketing strategies and budgets for both new client
acquisition as well as existing member retention through
implementation of loyalty programs and referral incentives.
. Oversaw, monitor, and manage departmental budgets.
. Lead team training, sales coaching and mentoring for club departments.
. Developed a sales and strategies for focusing on client need analysis,
member buying motives, and consultative selling approach.
. Promoted sales enhancements by instilling a creative value message at
HealthRidge Fitness Center wherein prospective members benefit from an
increased workout performance and well being.
. Other duties include: new program development, member account
management, instill vision and mission statement, and lead staff
education.
Prairie Life Center 4/2000 -
9/2005
Fitness Center Director (1/2001 - 9/2005) - Olathe, Kansas
. Involved in overseeing all management and sales operations of the
fitness center.
. Directly responsible for establishing sales goals and maximizing
profit.
. Lead monthly sales meetings with personal training staff.
. Other duties included: selling personal training services, guiding and
directing the personal training staff, developing and promoting new
programs, marketing the club and maintaining the equipment.
Certified Personal Trainer (4/2000 - 1/2001) - Overland Park, Kansas
. Achieved a high level of success in developing a list of personal
training clients.
. Performed fitness assessments and trained in one-on-one setting as
well as small group training.
. Focused on selling to help clients achieve their personal best.
. Generated referrals from existing clients.
EDUCATION
. Bachelor of Science, Foods and Nutrition, 1998, Kansas State
University
. Bachelor of Science, Kinesiology, 1998, Kansas State University
PROFESSIONAL MEMBERSHIPS
. Friends of Kansas City
. Kansas City Live Networking
. Olathe Chamber of Commerce
. Overland Park Chamber of Commerce
. Kansas City Chamber of Commerce
References Available Upon Request