MARCELLE WELLINGTON
****. ( abjlvu@r.postjobfree.com
SENIOR COMMUNICATOR / STRATEGIC PROJECT MANAGER
Talented and accomplished writer, editor, researcher and project manager.
Proven ability to develop sound strategies, and to deliver clear messaging
to reach a variety of audiences. Comprehensive record of thorough research
and insightful analysis.
Issue Research, Analysis, Advocacy ( Website Content, Newsletters, White
Papers, News Releases, Articles, Speeches, Scripts ( Media Relations ( Fund
Raisers, Golf Outings, Seminars, Political Forums, Trade Shows, Annual
Meetings (Government, Community and Media Relations ( Relationship
Building ( Highly Organized, Detail Oriented ( Team Leadership ( Grant
Writing ( Business Development ( Budget Management
CAREER PROGRESSION
Principal, Well Advised, Redmond, WA 2009 to
Present
Strategic project and issue management
Interface between government grant agencies/policy makers and manufacturing
clients. Wrote $1.3M grants for U.S. clients seeking ISO 14001
(environmental) certification. Researched, analyzed and directed funding
strategies. Built government relations program, educated and influenced
stakeholders in green economy sector strategies, jobs and supply chain,
environmental management systems, economic and workforce development.
Research, analyzed and wrote "green jobs" inventory and website, including
recommendations for training programs.
Research Director, Hebert Research, Bellevue, WA
2008 to 2009
Developed strong pipeline of business from prospects and existing clients
Developed and secured $200K of market demand and economic feasibility
research from government agencies and residential/commercial developers.
Managed project teams to develop complex reseach proposals; developed
qualitative/quantitative methodologies to sample: awareness, satisfaction,
engagement, competitive analysis, product demand, price elasticity,
community needs, economic baseline, economic forecasts, economic impact.
Executive Director, Kent (WA) Chamber of Commerce
2003 to 2008
Managed 570-member association, $800K budget, 5 staff, 18-person board
Secured $800K in grants from government and private industry; analyzed,
planned and launched the Center for Advanced Manufacturing Puget Sound.
Developed and implemented communications, marketing and advocacy strategies
in collaboration with internal and external partners and customers.
Expanded government affairs program, managing issues related to economic
development.
President/CEO, Redmond (WA) Chamber of Commerce 1998 to
2003
Repositioned 530-member association, $500K budget, 4 staff, 24-person board
Developed long-range strategic plan; realigned products/services to support
mission; significantly improved client satisfaction and profitability.
Increased membership sales 20%, account retention 5%, other revenue 25%.
Increased profitability through operational efficiencies, program additions
and improvements. Redesigned communications to better inform internal and
external customers, including issue analysis and advocacy program, regular
and special events. Facilitated stakeholder and focus groups.
MARCELLE WELLINGTON ( Page 2
Vice President, Grand Rapids (MI) Chamber of Commerce
1993 to 1998
Strengthened operations, communications, events for 3,600 member
association, $2M budget, 30 staff, 4 partner organizations
Routinely took new assignments to solve problems and explore new
opportunities, consistently exceeded expectations; accomplished projects on
time and under budget. Increased affinity revenue 300%, other non-dues
revenue 125%. Significantly improved plans, profitability and satisfaction
with events and publications. Primary strategist for revised three-year
business plan; mentored team members, achieved better results in one year
instead of three. Developed performance measures and communications for
annual work plans of 25 volunteer
councils and committees.
EDUCATION
Bachelor of Science, Hospitality & Tourism Management
1986
Grand Valley State University, Allendale, MI
Graduated, U.S. Chamber of Commerce Institutes for Organization Mgmt.
1998
Notre Dame University, South Bend, IN
Professional conferences and seminars on organizational leadership,
management, best practices, communications, government affairs, sales and
retention, product development, sustainable economic development, workforce
development, advanced manufacturing, international trade (U.S. Chamber
TradeRoots).
TECHNICAL COMPETENCIES
Exceptional online research skills, AP Stylebook, O*NET, Workforce
Explorer, MS Office, CC-Assist, ExactTarget, HyperOffice, WebEx, Basecamp
COMMUNITY INVOLVEMENT
Grant Committee Member, Sustainable Path Foundation
Co-founder & Member, Center for Advanced Manufacturing Puget Sound
Board Member/Industry Demand Committee, Workforce Dev. Council Seattle-King
County
Board Member, Association of Washington Business
Board Member, South Sound Chambers of Commerce Legislative Coalition
Board Member, East King County Chambers of Commerce Legislative Coalition
Board Member, Eastside Business Alliance
Partner, Puget Sound Regional Council - Prosperity Partnership
Member, King County International Trade and Development Council
Board Member, Leadership Institute of South King County
Arbitrator, Better Business Bureau
General Advisory Council, Green River Community College
Instructor, Junior Achievement
Member, Washington Chamber of Commerce Executives
Member, American Chamber of Commerce Executives
Board Regent, Institute for Organization Management - Notre Dame