Adam Kelly
*** ********* ***** *** ** . Bowling Green, KY 42103
720-***-**** . abjhct@r.postjobfree.com
Art Director
Exceptional creative ability, eye for detail, and artistic talent leveraged
to deliver innovative marketing, print and packaging design, and logo /
brand development projects
History of success directing and coordinating broad range of design
projects, from conception and budget management through final approval and
launch. Collaborate with cross-functional teams and clients to manage large-
scale projects simultaneously with multiple vendors while meeting all
milestones, deadlines, and budget requirements. Recognized for engaging and
positive attitude, sense of humor in fast-paced environments, and
willingness to exceed job requirements.
~ Areas of Emphasis ~
Full Life Cycle Project Management Marketing and Product Launch
Art and Photography Direction Materials
Budget Execution and Cost Control Catalogs / Brochures / Direct Mail
Leading-edge Graphic Design Point-of-Purchase Displays and
Custom Packaging Graphics and Logos Signage
Staff and Vendor Communications
Client and Customer Relationships
Professional Experience
Art Director, 5/2006 to Present
Fruit of the Loom - Bowling Green, KY
Direct and participate in development and design of packaging and print
materials for Men's and Boy's underwear for national and international
retail markets.
Manage full project lifecycle to include concepts, budget administration,
photography direction, art revisions, routing processes, and proof
approval. Coordinate photo shoots, including photographer, location, and
model selection as well as outside vendor management. Oversee and assist in
creating custom packaging graphics, logos, and POP for private label
specialty programs, such as Wal-Mart, JC Penney, Old Navy, Target, and Big
Lots. Lead redesign of basics and mid-fashion packaging, POP development,
in-store signage, and marketing support materials. Developed packaging and
POP for RUGGED program in U.S. and Canada.
o Generated significant client commitment by producing maximum results
within exceptionally short timelines.
o Introduced creative, cost-effective solutions to complete all photo
shoots under budget.
o Worked with international marketing and sales, sourcing, and
packaging development teams to launch and design new packaging for
Fruit of the Loom Asia and India.
Graphic Designer, 8/2005 to 4/2006
Summit Sportswear - Centennial, CO
Expertly designed custom screen printing and embroidery graphics for
colleges and universities, high schools, middle schools, and various
corporate clients.
Worked closely with clients to design specific custom art for a wide
variety of garments. Updated client logos and brand identity. Created
visually appealing marketing materials including catalogs, direct mail,
sample apparel graphics, and customer order forms.
o Proactively managed customer relationships throughout art concept
stage to secure client approval of finished samples.
Production Artist, 5/2004 to 8/2005
Ouray Sportswear - Englewood, CO
Designed broad range of collegiate, resort, retail, and corporate graphics
for screen printing and embroidery.
Responsible for multiple revision processes, pre-press preparation, logo
reconstruction, and final film approval. Manipulated existing graphics to
meet customer needs and requirements. Created marketing materials and
large, annual graphics catalog for use by external sales force.
o Demonstrated productivity and efficiency resulting in selection to
participate in creative projects with company's leading artists.
Graphic Designer, 10/2001 to 7/2003
Shur-Line, A Division of Newell Rubbermaid - St. Francis, WI
Participated in development of packaging and graphic design for leading
companies including Rubbermaid, Wal-Mart, The Home Depot, Lowes, Sears, Do
It Best, and Ace Hardware.
Managed projects and oversaw development of packaging and print design.
Provided art direction, led vendor communications, and directed photo
shoots, including set coordination and models. Designed ads for trade
magazines, logo concepts, retailer point-of-purchase displays and signage,
brochures, direct mail, sales support materials, tradeshow displays and
banners, promotional and new product launch materials, and recruitment
posters and flyers.
o Developed, designed, and managed paint applicator repackaging for
300+ items.
o Created new Rubbermaid paint applicator packaging, point-of-purchase
displays, signage, and support materials exclusively for Wal-Mart
retail stores.
o Worked numerous additional hours to ensure on-time launch of high-
profile programs.
Educational Background
Bachelor of Fine Arts in Graphic Design, 2001
University of Wisconsin - Milwaukee
Technical Proficiency
Environments: Mac OS X (expert), Windows (moderate)
Tools: QuarkXPress; Adobe CS4 (InDesign, Illustrator,
Photoshop), Microsoft Word, Excel, Lotus Notes