Karen Ann Wiggins
Prescott, AZ 86303
abj62u@r.postjobfree.com
OBJECTIVE
An opportunity to apply my experience and skill for the benefit of the
company I work for.
To utilize my expertise in Marketing, Sales/Management and Graphic Design.
SUMMARY OF QUALIFICATIONS
* Supervisory, Management expertise
* Exceptional communication/interpersonal skills and effective
negotiator
* Outstanding computer skills (All of Microsoft and Adobe Illustrator)
* Ability to handle multiple ongoing projects
* Reputation for perfection, excellence and high quality results
* Strong creative abilities and excellent people motivator
* Very Organized, detail oriented, objective problem solver
* Work well independently
CAREER EXPERIENCE
MARKETIN/MANAGER...Various companies in Prescott, AZ 1998-2010
KW Designs/Marketing...Marketing for both local and national companies.
Development of product print materials, also analyzing local media.
Designing brochures
MARKETING DIRECTOR/COMMSPEED INTERNET SERVICE
Developed marketing and advertising print material for AZ and IA markets.
Initiated direct mail campaign to increase paying client usage in both
states. Initiated trade shows and direct sales. Designed marketing strategy
and sales procedures for both states. Developed economic and demographic
data for both states.
MANAGED THE GLASS TABLE
This included but was not limited to analyzing demographics and other data
pertaining to the development of the company's overall sales. Designed
furniture for clients for their homes and office. Helped with interior
designs for clients. Designed marketing strategy and sales procedures. Also
wrote sales presentations. Hired and trained new sales employees. Did store
accounting and job costing for the store. Developed, operational materials
MARKETING DIRECTOR/GOODWILL INDUSTRIES OF INLAND VALLEY, CA..1996-1998
Developed and implemented telemarketing/call center and marketing programs
for Riverside and San Bernardino Counties. Analyzed economic and
demographic data. Audited and analyzed collection data/fundraising for
reporting systems lists. Initiated marketing/fundraising program. Created
and implement computer programs for call lists, utilizing access, excel and
geofinder. This system was also used to make maps for driver pickups of
good and donations.
Designed new marketing strategy for company. Prepared press releases for
general public information,. Prepared operational reports and maintained
records for analytical and trend analysis. Analyzed cost of the project.
Developed and implemented the financial budgets to run the marketing
department. Designed new call center from construction costs to completion.
This included phones, office furniture, computers, floor plan and
purchasing. Interviewed, hired, trained, scheduled, supervised and
evaluated the activities of assigned personnel. Coordinated daily
activities with the Directors of Retail and Industrial Operations. Created
sales training and presentation text and manuals.
MANAGER/OWNER/VISUAL EXPRESSIONS,Temecula, CA...1988-1996
Managed all aspects of office and construction crew. Developed layout
designs and graphics for clients. Designed conceptual interior design
layouts for clients. Most designs were for Government project to design
interior of military clubs on bases. Evaluated costs of construction
projects and time frame to completion. Developed and initiated marketing
programs Purchased construction materials. Hired and contracted sub-
contractors and worked with various vendors.
OTHER EXPERIENCE AND VARIOUS POSITIONS HELD
Manager of Military Arts and Crafts Facility, both Navy and Air Force
Manager of Sales/Promotions for World Book/Child Craft
Advertising Artist/Designer for major newspaper and major advertising
agency
EDUCATION
ADVERTISING ART & DESIGN University of the State of New York
MARKETING University of Massachusetts