Sales Marketing

Lorrie Struve

**** ***** **** ******, *******, NE 68507

402-***-**** or *******@**********.***

Summary of Qualifications

Proven experience in attracting new business, securing customer loyalty and

trust, and building positive teamwork within the company. Creative ability to

develop business opportunities, increase exposure in the market, and build

awareness of the company. Exceptional planning skills to coordinate the

efforts of many to meet organizational goals. Productive and efficient work

habits without supervision. Tenacious self-motivator with high energy and

attitude.

Professional Experience

Experience in merchandising and sales ? A solid background in marketing and

public relations ? Supervisory and administrative functions experience ?

Skilled in improving customer retention levels within highly competitive

markets

Employment History

Retail Sales Merchandiser 2007 - Present

The Hershey Company

Sell and maintain 100% distribution of all authorized Hershey items in assigned

territory. Ensure flawless retail execution of Headquarter Sales and

Merchandising Plans with various retailers.

Achieve all merchandising objectives through the effective use of permanent

secondary displays and other display vehicles established within the Retail

Execution Plan.

Reporting of weekly activity, expenses, competitive activity, account changes,

promotions and all administrative functions within assigned territory.

Reporting of daily activities through the use of retail handheld units,

synchronizing upon completion of each day.

Business Owner 2005 - Present

Decor & Windows Too

Implement sales and provide advice or direction on window treatments, selection

of color schemes, space planning/layout, floor coverings and lighting.

Complete and coordinate all daily operations of the business including

purchasing, accounting, marketing, outsourcing and client relations.

Plan budgets, make estimates, and negotiate final sales agreement with client.

Supervise and coordinate the installation of window treatments.

Enjoy extensive client contact throughout design process including resolution

of problems.

Create and implement Marketing and Sales campaigns including print & broadcast

media along with presenting a positive and professional image.

Marketing Representative 2003 - 2005

ServiceMaster Clean of Lancaster Co.

Took responsibility for at least 27% of the income generated for 2004 due to my

efforts of relationship building and name recognition.

Developed a complete marketing program and budget where none previously

existed. Program now serves as a system for acknowledging where jobs are

received and how resources can be used in the marketing area.

Became president of a promotion coalition for the purpose of targeting leads

and building business opportunities.

Developed a strong personal relationship with customers and clients.

Became a trade member in associations with a common link to our business.

Organized and recruited people to attend our classes for continuing education.

District Administrator 1997 - 1998

Lanier Worldwide, INC.

Managed the administrative and clerical functions in the district sales office.

Responsible for interviewing and hiring of administrative support staff.

Controlled local inventory and administered order processing on a weekly basis.

Collected on past due accounts by applying specific accounts receivable

strategies.

Managed and supervised all general office and personnel paperwork within the

district sales office.

Cargo Claims Representative March 1997-Nov 1997

Dick Simon Trucking

Received incoming calls from company drivers to set up new loss claims.

Advised drivers of procedural guidelines pertaining to over, short, or damaged

product.

Helped reduce claim loss through negotiation and investigation of loss claim

with retail shippers.

Education

BS, Business Administration 1997

Hawthorne University, Salt Lake City, UT

AS, Business Administration with emphasis in 1992

Accounting

Southeast Community College, Lincoln, NE

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