Professional Work Experience
BARKLEY - Kansas City, MO
Assistant Local Integrated Media Buyer, November 2007 - June 2009
. Purchased for, managed, and monitored markets with more than a $60,000
budget for successful, well-known companies such as Sonic Drive-In and
Blue Bunny.
. Collected and researched data to help buyers accurately project how
well television programs, radio stations, and Internet websites would
resonate with targeted consumers.
. Successfully negotiated the lowest rates for our clients by fostering
relationships with representatives and account executives.
. As an assistant, aided and simplified work for buyers by designing
Microsoft Word and Excel worksheets and writing presentations to
organize information for management of larger markets.
. Familiarized buyers with programs that furthered their organization and
research.
Related Work Experience
DEPARTMENT OF FOOD SCIENCE AND HUMAN NUTRITION - University of Illinois,
Urbana, IL
Advertising Associate, October - December 2006
. Collaborated with fellow students in a semester project for food
product development.
. Led advertising group by scheduling meetings, collaborating with
supervisors, approving of marketing materials, and adhering to
deadlines.
. Created a media plan, graphic advertisements, and promotional campaign
events for our product.
UNIVERSITY DIRECTORIES - Chapel Hill, NC
Sales and Marketing Intern, May - August 2002
. Enhanced research, communication, and time management skills by selling
yellow page advertisements to local businesses in the University of
Kansas market.
. Contacted 30 to 40 current or new advertisers daily.
. Participated with the University of Kansas intern team, who was
nationally top-ranked for at least nine consecutive weeks, reaching a
goal of $110,000 in called-in sales.
. Persuaded and sold at least one advertisement for 24 consecutive days.
Education
Master of Science in Advertising, 2007
University of Illinois at Urbana-Champaign
Bachelor of Arts in Psychology, 2004
Minor in Business Administration
University of Missouri at Columbia
Skills / Interests
. Proficient in Web 2.0/social media, DDS, SPSS, Google, Photoshop, and
Microsoft Office programs.
. Volunteer for Kansas City Friends of Alvin Ailey and various film
projects throughout Kansas City.
. Currently work part-time at Costco Wholesale, where I received Employee
of the Month for August, 2010.