C aitlin G. Shaw
**** ***** ***** • Westerville, Ohio 43081
740-***-**** • ************@*****.***
Profile
Master of Business Administration with a focus in leadership, marketing, advertising and
communications. Earned M.B.A and B.S. in total of four years while maintaining a soccer
scholarship and held an internship each semester to learn marketing concepts and gain
valuable experience.
Skills
Writing, creative and innovative thinking, organization, t ime management, research and
analysis, proficient social media and marketing techniques, event planning and coordination,
p ublic speaking, M icrosoft Office (Excel, PowerPoint, Word)
Education
The University of Charleston Graduate School of Business, Charleston, WV M ay
2010
M aster of Business Administration and Leadership, Cum Laude
Shanghai University, Shanghai, Peoples Republic of China Summer
2009
Introduction to Mandarin and Chinese Culture and Business Customs
University of Charleston, Charleston, WV May 2010
Bachelor of Science in Business Administration
Professional Experience
Mer r ill Lynch, Dublin, Ohio May 2010-
P resent
Assistant Client Associate
• Assist two financial advisors and registered client associate
• Ut ilize copywriting strategies through drafting letters and summaries
• Assist First Vice President in daily tasks including portfolio management, client
contact management, and calendar management
• Manage and upkeep client database system (Salesforce and Thomson ONE Wealth
M anagement)
WV Statewide Business Plan Competition September 2009 –
A pril 2010
Finalist
Developed feasibility study and business plan for S imple Bride, an online wedding
p lanning and vendor management tool that allows brides to book and manage their
wedding via the internet
• Performed r igorous research on the wedding industry to determine competitive
advantage and reach target market
• Developed and presented overview to panel of judges which resulted in being
selected as one of 5 finalists out of original field of 98 entries
Maple Creative L LC, Charleston, WV November 2009 –
April 2010
Professional Practice Intern
Maple Creative is a full-service marketing communications company that comprises a
s trategic blend of marketing, advertising, public relations, lobbying and e-business
• Worked with Vice President, CEO, and Chief Creative Officer to ideate and test new
business names, slogans and marketing strategies
• Created brand charters for clients seeking to re-position themselves and generated
copy for client brochures, newsletters, and print advertisements
• Managed research project with CCO to determine convenience store customer
perceptions of brands of gasoline and compiled findings into a formal report for
client
World Wide Logistics L LC, Shanghai, Peoples Republic of China
Summer 2009
Professional Practice Intern
Worldwide Group is an international provider of distribution and logistics services
• Learned general international logistics strategies
• Learned principles of Chinese business culture and etiquette by working alongside
senior consultant and managers
• Participated in meetings, interviews and observed office management
• Assisted in copywri ting and editing of English versions of company slideshow and
website
Charleston Area Alliance, Charleston, WV Spring
2009
Professional Practice Intern
The Charleston Area Alliance is a community and economic development office and is also
t he Charleston Chamber of Commerce
• Assisted Project Manager for Economic Development in Charleston
• Created member satisfaction survey
• Ut ilized copywrit ing skills to draft letters to Chinese business executives
• Participated in community and economic development meetings
New Albany Area Chamber of Commerce, New Albany, Ohio Summer 2007
and 2008
Farmers’ Market Coordinator
• Organized a Farmer’s Market Event under supervision of the Chamber President-
recruited and managed vendors, planned activities, and created advertisements
• Managed Chamber membership recruitment init iatives
• Wrote Monthly Newsletter articles
Community Service/Additional Experience
Read Aloud West Virginia January 2010 – April
2010
Volunteer
St. Timothy Lutheran Church, Charleston, WV
2007
Mentor
• Assisted children in understanding multiple subjects to help them advance in the
classroom
Denison University Score and Save Soccer Camp, Granville, Ohio
Summer 2004 & 2005
Soccer Coach
• Instructed 7-10 year olds, created and performed drills, managed a group of
children; learned to manage small groups, stay organized and focused
Camp Counselor
• Assisted coaches, performed demonstrations, managed and set a positive example
for children and young adults
Scholarships & Athletics
• University of Charleston Academic Scholarship, 2006 - 2008
• University of Charleston Women’s Soccer Team, 2006 – 2009; Scholarship recipient
• Granville H igh School Women’s Soccer, 2002 – 2005, Team Captain (2004&2005)
• C.E.S.A FC Soccer Team 2000 - 2006, Team Captain (2002-2006)