Jessica Chapman
315-***-**** ******@*****.***
Experience:
Account Executive
Designworks Advertising September 2009 to
present
As an account executive, I work as a liaison between my clients and our
creative team. I am responsible for understanding my client's industry and
brand in order to develop strategic advertising plans. I currently work
within a wide range of industries including foodservice, manufacturing,
commercial and residential development and non-profit.
. Research new media
. Copywriting as needed
. Develop proposals and adhere to budgets
. Manage bi-monthly foodservice publication
. Public Relations - develop and distribute press releases
. Media - planning and buying (television, online, radio, print)
Account Coordinator
24 Seven March 2008 to May 2009
. Used effective cold-calling and recruiting techniques to source
candidates
. Successfully managed numerous accounts and clients
. Sourced new clients by cold calling, and using various marketing
materials such as white papers, email marketing, and press releases.
. Effectively trained new employees in account coordinator role
Claims Analyst
The Hartford Insurance Group September 2007 to March 2008
Public Relations Coordinator (Internship)
Cherry Communications January 2007 to June 2007
. Wrote press releases and media pitches
. Researched media using online database
. Distributed messages to proper media outlets
. Created and coordinated online newsletter
. Developed marketing postcard campaign
Activities:
Vice President, Social Chair
Delta Delta Sigma Sorority, University at Albany September 2004 to May
2007
Planned and coordinated several special events including holiday
parties, fund raisers for American Heart Association, alumni events
with a fund raising component.
Teacher's Assistant
University at Albany Spring 2006
Selected as one of the first to T.A. a communication course in the
department's history; responsible for 20 undergraduate communication
students; conducted weekly lectures with activities designed to
reinforce the communication theories and principles learned in class
Education: University at Albany, State University of New York
Bachelor of Arts in Rhetoric and Communication, Business Minor
References and Portfolio Available Upon Request