Christine Luong
**** ***** **. *** ****, CA ***21 ( Phone: 408-***-**** (
Email: ****************@*****.***
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Objective To obtain employment in the corporate public
relations/marketing communications industry that will allow me
to best utilize my skills and experience
Education San Jose State University
. Bachelor of Science in Business Administration, December
2006
Double Concentration in Marketing and International
Business
Professional Experience
10/09-Present AOpen America, San Jose, CA
Marketing Manager
. Develop corporate messaging and content used in all
communication programs and campaigns
. Communicate corporate messaging to channel via key marketing
vehicles and maintain outreach with partners and customers
. Product/solutions marketing
. Marketing communications - brand, advertising, web, direct
. Event marketing
. Manage channel and vendor partner programs as well as
Certified System Builder Program
. Provide marketing direction for activities with and through
corporate resellers and distributors
. Manage development of data sheets, brochures, advertisements
and all other pieces of collateral used to support campaigns
and drive sales
. Support channel partners and events
. Plan tradeshow events and participation/logistics
. Plan and host annual AOpen Forum
. Work closely with cross functional departments to ensure
strategic planning
. Global press release announcements
. Product launches
. Lead social media initiatives
07/08-05/09 MCA Public Relations, Mountain View, CA
Account Coordinator
. Tracked daily client/competitor coverage reports
. Tracked weekly coverage report for specific technology area
. Developed briefing profiles for all press meetings to prep
spokespeople
. Supported product launches and events (i.e., briefing books,
press kits, etc.)
. Researched and managed editorial and speaking opportunities
matrices
. Built, managed, and maintained media/analyst/blogger media
list
. Miscellaneous proofing and editing
08/07-06/08 Space Systems/Loral, Palo Alto, CA
Marketing Associate
. Coordinated and collaborated with assisting companies on
spacecraft launches
. Maintained company's marketing budget
. Assisted with the drafting of company press releases
. Maintained company's promotional gift database
. Contributed ideas to marketing collateral
. Maintained database of upcoming high level conferences
Skills
. Extremely detail-oriented, highly organized and can successfully
prioritize and manage multiple projects simultaneously
. Ability to learn quickly and provide a consistently high level of
productivity
. Excellent verbal and written communications skills
. Fluent in English and Vietnamese, conversational in Spanish
. Computer proficiency in Microsoft Office
. 65+ WPM, 10-key by touch
. Energetic, self motivated, professional, career-driven, strong work
ethic, desire to succeed
. Collaborative mentality
. Currently leading social media initiatives at AOpen America
References Available upon request