Sales Representative

TODD R. RAYMOND

**** ***** ********* ***** ***** . New Albany, Ohio 43054

614-***-**** (h)

***********@***.***

TERRITORY FIELD SALES REPRESENTATIVE . ACCOUNT MANAGER

Dynamic sales professional with a proven record of driving revenue,

managing strategic accounts and leading teams to exceed corporate

expectations. Specialize in competitively positioning products regardless

of economic and business climate to fuel account and territory growth.

Exceptionally talented communicator with persuasive negotiation skills,

experience working with consumers and a motivational approach. Drive sales

organizations to exceed targeted revenue, gross margin and service metrics

through effective leadership, training and personal example. Self-starter

who thrives in fast-past environments and adapts well to change.

Areas of expertise

Sales & Marketing Strategies . Territory Growth . Mass-Market Accounts

Business Development . Customer Service . Retail Merchandising . Outside

Sales

Relationship Development . Product Education . New Product Introduction .

Organization

End-User Relations . Communication . Training & Development . Team

Leadership

PROFESSIONAL EXPERIENCE

PELLA CORPORATION . Minneapolis, Minnesota and Columbus, Ohio . (1998-2009)

Manufacturer of window and door products sold through distributors and

retailers. One of America's largest private companies with 2008 sales of

$1.5 billion and 10,000 employees.

National Accounts Sales Representative (2003-2009)

Provided consultative sales and marketing to consistently improve sales

with 55 key retailer accounts in 2 states, including Lowes Home

Improvement, Menards Home Improvement, Allied Building Supply and Norandex

Building Supply. Represent the company in all aspects of the customer

relationship, from demonstrating products to resolving end-user problems to

recommending new merchandise. Train clients' sales personnel on the

products' features and benefits to facilitate end-user sales. Regularly

perform product-training classes for end-users and industry personnel.

Update store-level merchandising as needed.

Exceeded all 2008 metrics, securing $4.1 million in sales on a $3.1 million

goal and generating profit of more than $900,000.

Ranked highest of 30 National Account Managers in return on sale value,

achieving 23.1% against a team average of 5.9%.

Led product knowledge training classes for more than 75 client associates

(goal of 50), promoting sales increases at all locations.

Key contributor to multiple internal process-improvement initiatives for

credit issuing, leveraging promotion and cancellation processes.

Selected to take over a second territory when another representative left

the group, doubling territory size without additional resources.

Directed team in organizing and facilitating classes during Menards' Annual

Millwork Training Event, ensuring effective training for more than 400

Millwork Managers over a 2-week period and maximizing a $75,000 operating

budget.

Honored with 2004 President's Club Award for exceeding sales numbers beyond

goal.

TODD R. RAYMOND . Page 2 . ***********@***.***

District Sales Supervisor - National Accounts Division (2001-2003)

Supervised 6 Territory Sales Representatives in 3 states, providing

consistent training and support to reach $15 million annual goal.

Identified potential business development opportunities with new and

existing accounts. Ensured product resets in stores and conformance with

merchandising plans. Monitored $150,000 expense budget for optimum spending

and ROI. Simultaneously maintained account management for 8 Lowes Home

Improvement stores throughout Ohio, ensuring client satisfaction and

product service to fuel sales growth.

Developed policies and procedures to establish the newly formed District

Sales Supervisor position; chosen as 1 of 3 for this new position.

Piloted and administered a new employee-training program that significantly

increased employee success by focusing on personal as well as professional

skill sets.

Increased sales of windows, patio doors, storm doors and entry doors by 13%

in 1 year.

Territory Sales Representative - National Accounts Division (1998-2001)

Individual contributor working with large home improvement customers to

present products, resolve problems and promote sales to the end consumer.

Provided product demonstrations, acted as subject-matter expert and

provided quotes to customers at two main accounts, Lowes and Home Depot,

and servicing as many as 96 retail and wholesale accounts in 3 states.

Traveled regularly to visit each customer, with a focus on maintaining

relationships through indirect selling and marketing. Assisted with new

store openings, millwork training classes, third-party management,

telephone coverage management, contractor events and grand opening events.

Consistently managed operating expense budget under goal, saving 24% in

1998, 7% in 1999, 7% in 2000 and 7.5% in 2001.

Nearly doubled sales goal in 1998, achieving $4.3 million on a goal of $2.6

million.

Key contributor to the company's Training Advisory Board that formalized

consistent and concise training guidelines for newly hired representatives,

including developing a training manual that is still being used today.

Assisted in a Kaizen event to restructure the company's price books.

Selected as 1 of 3 representatives to introduce a new line of storm doors

to all retail accounts throughout Ohio.

PREVIOUS EMPLOYMENT

AMERICAN STANDARD, INC. Territory Account Manager

(1994-1998)

BANKERS & SHIPPERS INSURANCE CO. Territory Account Manager

(1989-1994)

CINCINNATI MICROWAVE Retail Management/Sales

(1988-1989)

EDUCATION

Bachelor of Arts in Communication (1987)

Bowling Green State University . Bowling Green, Ohio

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