Account Executive Marketing

Kevin Knapschaefer

**** ***** **** ***** 419-***-****

Hilliard, OH 43026 abik4h@r.postjobfree.com

MARKETING PROFESSIONAL

PROFILE A marketing and sales professional with experience in multiple

facets of the advertising industry:

* 1 year of direct marketing experience

* 2 years of media buying experience

* 3 years of experience as an Account Executive

* Experience in both media (buying) and production (account

service)

* Passion for the intricacies, development, and follow-through of

advertising campaigns

EMPLOYMENT

2005 - Present Media Buyer/Account Executive Matrix Media Services,

Inc.

Matrix Media Services is a media-buying agency that purchases media

and production on a local, regional, and national level for all

outdoor and out-of-home media advertising.

Key Responsibilities as Media Buyer

* Interpret client request and compile all necessary research to

formulate a proposal

* Create a unique proposal from available options during target campaign

period; based on

budget, target geographic area, target demographic, and

impressions

. Complete negotiations, development of client contracts, billing, and

processing of vendor contracts

. Confirm that all contracts are fulfilled on time, compiling completion

and value added reports

Key Responsibilities as Account Executive

. Acquire artwork from client, and convert the art to the printed

materials necessary for campaign

. Business development and building positive relationships with those

new clients of the agency

. Convey artwork specification information from vendors to client for

artwork preparation

. Evaluate artwork ensuring correct specifications and appropriateness

for particular medium

. Creating all paperwork necessary to see a job from start to finish

(quotes, contracts, billing, internal

documents, and client notifications with campaign status

updates)

. Negotiate costs for production with clients to meet profit margin

goals

. Communicate and coordinate campaign production information with each

department

Key Achievements

. Awarded Employee of the Month Honor three times during tenure with the

company.

. Only employee promoted from media buyer to production account

executive in company history.

2004-2005 (Internship) Direct Marketing Representative Owens Corning

Basement Finishing

. Worked in showcase homes division; presented potential clients

with the finished product to

produce leads by discussing benefits and advantages of system

. Generated leads at the outdoor booths at events of targeted

prospects

. Aided in recruitment and training of new employees

EDUCATION

2001-2005 The University of Toledo

. Bachelor of Business Administration

. Major: Marketing Minor: Management

. Cumulative GPA: 3.5

. Dean's List: Spring 2003, 2004, 2005; Fall 2004

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