Sales Manager

Martha Quarles

*** ********* ******, *******-*****, NC 27103

Cell: 336-***-**** Home: 336-***-****

Email: abijs4@r.postjobfree.com

PRODUCT MARKETING PROFESSIONAL

. Two years of product management experience launching medical devices

and biotech products

. Ten years regulated product experience supporting products used in

hospitals, doctor offices & clinical labs

. Annual growth and budget preparation experience integrating strategic

and tactical principles

. Global marketing experience leveraging worldwide brands utilizing three

dimensional marketing solutions

. Lean Six Sigma principles(Greenbelt level) and project management

trained

EXPERIENCE

Product Manager/Marketing Communications Manager

(04/2008 - 9/2010)

CHARTER MEDICAL, LTD - Winston-Salem, North Carolina

. Successfully launched four new product lines & re-launched hybrid

product targeting regulated and non-regulated markets.

. Integrated bi-weekly stage gate meetings for new product projects

resulting in reduction of costs, time and resources.

. Managed upstream and downstream marketing initiatives by creating an

integrated marketing program

. Developed and executed product training for direct sales and

distributors creating a validation protocol improving product's value

proposition to end users.

. Presented annual product forecasts with quarterly updates integrating

operations stakeholders to ensure security of supply.

. Marketing liaison with Regulatory team focusing on product labeling

project for cGMP and FDA regulated products.

. Assumed marketing communications responsibilities for medical device

and biotech products due to headcount reduction.

Global Product Support Manager

(05/2007 - 12/2007)

OPTI MEDICAL SYSTEMS, INC. - Atlanta, Georgia

. Product manager for software product supporting blood gas analyzer

product line. Integrated tools for market research and strategic

competitive analysis profiles.

. Managed global tradeshow program and executed global sales training

program for direct sales and channel distribution teams.

. Direct communication with global commerce offices to maintain FDA & CE

mark registrations.

. Managed downstream marketing project creating multi-lingual product

collateral for product re-launch.

. Quality and Regulatory team member creating standard operating

procedures (SOP) to satisfy FDA requirements.

Director, Customer Care

(11/2004 - 07/2006)

RIVERAIN MEDICAL INC. - Miamisburg, Ohio (position downsized due to

corporate restructure)

. Architect for customer care department using strategic planning and

tactical timelines for monitoring internal & external customer

feedback.

. Implemented program for product evaluations and patient studies at

research sites to obtain clinical research documentation to support

R&D team.

. Developed CAPA process & metrics for reporting product feedback &

customer response.

. Created structure for sales administration program resulting in

streamlined support for direct sales and channel distribution.

. Liaison with ad agency and external vendors to create website,

collateral material and marketing programs.

Martha Quarles

608 Knollwood Street, Winston-Salem, NC 27103

Cell: 336-***-**** Home: 336-***-****

Email: abijs4@r.postjobfree.com

Page 2

Marketing Manager/New Business Development

(7/2000 - 10/2004)

EXPOTECHNIK AMERICA - Atlanta, Georgia

. Responsible for new business development for North America primarily

with emphasis on global growth.

. Developed return on investment analysis tool for post tradeshow

feedback reports.

. Created strategic marketing selection process to target medical device

and biotech companies.

. Exceeded annual sales target for North America and growth targets for

global locations.

. Developed client presentations outlining marketing and branding

strategies.

. Member of international marketing team working with global clients

managing execution of exhibitions.

Sales Operations Manager

(12/1996 - 6/2000)

ELEKTA ONCOLOGY & ELEKTA, INC. - Atlanta, Georgia (Promoted from Office

Manager in 1998)

. Managed sales administration team (6 individuals) providing sales

support to oncology and neurosurgery sales teams.

. Implemented global quotation software merging global product catalogue

into integrated sales tool for cross functional quotation process.

. Marketing team member supporting oncology product launches, focus

groups and tradeshows.

. Quality Team responsible for updating FDA regulated product

specifications and standard operating procedures (SOP).

. Strategically merged three companies into one new US location managing

logistics for asset liquidation, procurement, employee acquisition and

relocation.

Eastern Zone Administrator

(9/1989 - 11/1996)

PHILIPS MEDICAL SYSTEMS - Atlanta, Georgia

. Supported sales, service and commercial programs for eight regional

offices

. In 1996 assumed corporate role in PR & Marketing Communications

executing tradeshows, annual sales meetings, annual incentive program

and global site visits.

. Quality team liaison integrating six sigma principles locally and

regionally. Responsible for presenting monthly metrics on growth,

productivity and training

. Managed logistics for launch of the mobile MRI program. Liaison to

hospitals, universities and physician practices.

. Liaison with Emory University for the MRI research lab and

international physician program

. Recipient of Image of Excellence award in 1994 & 1996

EDUCATION

Mary Baldwin College, Staunton, Virginia - B.A. Degree Business Management

(May, 1987)

ORGANIZATIONS

Bioprocess Systems Alliance - Member since 2007

Winston-Salem Chamber of Commerce Mentor Program

Humane Society Volunteer

United States Tennis Association

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