Kenneth Hollenberg
**** *. ******* **** ****., #6 ( LOS ANGELES, CA 90064
abiiu6@r.postjobfree.com 310-***-****
Business Development Manager
Strategic Planning ( New Business Development ( Client Service
Accomplished and customer-focused professional with more than fifteen
years' proven success in sales and marketing for companies in diverse
industries. Decisive leader and skilled negotiator with ability to
establish lasting presence in new markets, identify growth opportunities
and initiate strong business alliances with wholesalers and distributors.
Consistently exceed goals and built highly productive client relationships
using networking, sales and customer service expertise.
CORE COMPETENCIES
TERRITORY MARKETING Forecasting and Tracking Account Management
Market Analysis Mentoring and
Sales Strategies Accomplished Coaching
Spokesperson Business Development
CRM Databases
Professional Experience
PRIVATE CONSULTING
2009 TO PRESENT
Development of comprehensive business plans for Industrial Distributors and
others.
Using knowledge of the wholesale market-place to identify growth
opportunities.
Review customer base as well as marketing strategies, including advise and
direction on current and future web sites.
Washington Tools - Whittier, CA 2002 to 2009
BUSINESS DEVELOPMENT MANAGER
Establish strong market presence throughout challenging territory of
industrial supply wholesaler and marketing materials provider generating
$27 million in annual sales.
Ensure open and productive communication between existing clients and
company while expanding client base. Set tempo for strategic accounts and
collaborate with Vice President of Sales regarding client contact and new
business development opportunities. Co-manage a14-member sales team in
California and Houston, Texas. Train sales reps and customers in company
website procedures. Coordinate trade show participation. Track client
information using both ACT and Siebel CRM databases and complete
administrative tasks using Microsoft Office and Lotus Notes, as well as
operate internal sales system.
. Signed 900+ customers to new website, producing $1.2+ million during
first year, $2 million in year two.
. Exceeded annual sales goals and successfully penetrated historically
weak territories, as well as generated high customer service and
retention rates.
. Assumed dual role of Marketing Manager and Vice President of
Marketing; ensured seamless marketing operations during transition
period.
. Provided comprehensive information to customers while safeguarding
intellectual property when distributing price file with 110,000 listed
items.
. Developed new policy to sell catalogs using marketing rebate to open
new sales venue.
. Developed and marketed company's value propositions.
DSA / Phototech - Los Angeles, CA 2001 to 2002
ACCOUNT EXECUTIVE
Sold advertising and signage solutions to businesses for leading supplier
of illuminated and non-illuminated graphic presentation systems.
Generated sales of high-quality graphic display systems to clients in
retail, advertising, trade exhibit, signage and design build industries.
. Leveraged proven aptitude to learn technical product knowledge within
short time frame with customer service expertise to produce strong
sales.
Acker & Jablow - Los Angeles, CA 1999 to 2001
ACCOUNT EXECUTIVE
Managed accounts and built profitable relationships with clients of textile
supplier.
Oversaw key accounts for sales of domestic and imported fabrics used for
apparel manufacturing.
. Maintained and added to the customer base despite the gradual demise
of garment trade in U.S. and California.
Balson-Erlanger West - Commerce, CA 1997 to 1999
SALES DIRECTOR
Oversaw sales operations for textile supplier to California wholesale
market.
Managed and directed all sales and warehousing of textile products.
Traveled to San Francisco on monthly basis to maintain market presence.
. Built new territory to produce $750,000 within 8 months of hire.
. Successfully tapped into new and changing trends within clothing
market and directed company in styles, market and competitive pricing.
Additional Experience
HERBERT TEXTILES - LOS ANGELES, CA
1982 TO 1997
SENIOR SALES MANAGER
Developed Los Angeles market while achieving high personal sales for
established textile manufacturer and distributor during 15-year tenure.
Sold fabrics throughout large territory. Trained team in sales and service
strategies and motivated to high productivity.
. Generated up to $3 million per year despite economic lag for textile
markets.
EDUCATION AND
CREDENTIALS
BACHELOR OF ARTS IN BUSINESS MANAGEMENT
Franklin & Marshall College - Lancaster, PA
Professional Associations
INDUSTRIAL SUPPLY ASSOCIATION (ISA)