SUMMARY OF QUALIFICATIONS
Versatile and energetic professional with excellent writing, designing,
research, and organizational skills. Demonstrated expertise in development
and production of marketing and technical multimedia communications
including brochures, sales collateral, fact sheets, SEO web content,
success stories, magazine articles, newsletters, press releases, and
training/instructional materials. Proven ability to grasp and synthesize
new information quickly and communicate complex concepts to various target
audiences. Able to prioritize and manage multiple projects, and develop a
rapport with a wide variety of personalities. Thrive in both independent
and collaborative environments.
EXPERIENCE
Camstar Systems Inc., Charlotte, NC/Columbia, SC 2006 to
2008
Marketing Communications Writer
Responsible for creating results oriented marketing communications that
effectively described and promoted the company and its products. Wrote,
edited, revised, and created layouts for print and web marketing materials
and press releases for an international manufacturing software company.
. Wrote search engine optimized web content for product, industry, and
general overview web pages on company website to enhance the company
brand and attract new business.
. Wrote and designed customer success stories, which were a key factor
in helping to attract new customers.
. Interviewed software developers, technical analysts, and other experts
to write and design product fact sheets, sales brochures and
presentations, and client updates.
. Researched and wrote in-depth technical white papers featuring
discussions of new technology and designed to educate the market
including potential clients.
. Hosted several live Webinars during company webmaster's absence:
loaded speaker presentations, welcomed participants, set up, and
monitored polls, chat, and questions and answers.
. Wrote "Solution of the Week" guest columns for monthly online FDA News
magazine, which targeted existing customers and sales prospects.
. Researched and wrote company press releases announcing new customers,
new products, and releases, business partnerships, customer
conferences and workshops, company awards and more.
. Collaborated with other marketing staff members in branding and
product positioning strategy sessions.
. Provided content and editing support across multiple publications to
ensure messaging and brand consistency.
. Selected and applied graphics for various print and web publications.
Affiliated Computer Services,
Southeast Data Center, Blythewood, SC
2004 to 2006
Business Communications and Quality Assurance Manager
Managed Business Communications and Quality Assurance functions for
regional data center for a global IT outsourcing company. Site Manager for
Client/Employee Communications, Client Reporting, ISO 20000, and Disaster
Recovery.
Client/Employee Communications:
. Wrote and designed all client communications including, executive
PowerPoint presentations, client letters/email, and other business
communications, to enhance client relationships.
. Developed and maintained online Client Feedback Scorecard to improve
communications.
. Planned Data Center Ribbon Cutting Event: created press packet,
contacted local media, wrote executive speeches.
. Developed and maintained employee Intranet site resulting in increased
communications and knowledge sharing among employees.
. Created Data Center newsletter in both print and electronic formats.
. Wrote employee training materials for new IP phone which ultimately
were appropriated by the local Cisco Systems Representative.
Quality Assurance:
. Oversaw ISO 20000 certification and renewal process as the Data Center
ISO 20000 Site Manager.
. Managed Site Representatives for 13 ISO Processes to become one of the
first four ACS sites certified.
. Developed and coordinated an Employee ISO 20000 Training Project,
which improved employees' knowledge of standard processes.
Palmetto GBA, Columbia, SC
2003 to 2004
Communications Specialist
Responsible for design, graphic presentation, and testing of web-based
training courses. Edited WBT content written by Medicare subject matter
experts. Wrote and designed both print and web training materials for
national government contractor.
. Designed and edited the Palmetto Brochure, a marketing brochure, which
helped attract new government contracts.
. Created and maintained a quarterly marketing presentation, which
showcased local division strengths to assist in winning new contracts.
. Wrote and revised various training materials, including articles and
brochures, job aids, WBTs, and PowerPoint presentations.
. Designed web-based training courses including creation of graphics,
writing and editing of storyboards, coordination with programmers and
initial testing phase.
Misys Healthcare Systems, Columbia, SC
1999 to 2002
Technical Writer/Documentation Specialist
As lone writer, managed all documentation projects for a local division of
a global medical software company, from analyzing target audience, to
planning, designing, and writing, seeking approvals, meeting deadlines,
through printing and production phases.
. Built and maintained Employee Intranet site that streamlined knowledge
sharing among employees.
. Interviewed programmers, software support analysts, and subject matter
experts to document functionality of new software releases,
enhancements, and updates in user manuals.
. Produced marketing brochures and sales collateral, which brought
little known services and software applications to clients' attention,
increasing add-on sales.
. Managed outside vendors to ensure printing and production of
documentation materials were completed in a timely and accurate
manner.
EDUCATION
. M.A., English, Clemson University, 1991
. B.A., English, University of South Carolina - Upstate, 1988 Minor:
Journalism