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John E. Creighton
PROFILE: John Creighton is an accomplished sales leader with 20 years
sales management and business development experience. Most recently, John
was responsible for driving a significant turnaround for a $28m medical
device manufacturer and service provider.
Previous experience includes 15 years of progressively challenging sales
management and business development roles with Eastman Kodak Company,
including managing the largest sales region in the US for Kodak's
professional business unit. Kodak management experience also included 5
years international management assignments, with focus on business
development, strategy implementation, and country operations.
2007 - 2009: Director, Sales & Marketing
Ethox International
STS Life Sciences Division
(acquired by Moog Medical Devices Group in January 2009)
Summary: Senior level responsibility for development and implementation
of all sales, marketing, and business development strategies for nationally
known provider of laboratory testing, pre-clinical services, and medical
sterilization to medical device and pharmaceutical industries.
My leadership was a key element of a turnaround success that followed steep
revenue declines in 2005 and 2006. With a focus on sales leadership, team
building, customer satisfaction, business development, and brand-enhancing
marketing strategies, I drove a quick reversal of this revenue decline.
1. 2007 (first-year) revenue growth of 14% (following previous year decline
of -9%).
2. 2008 revenue growth of 6% despite full-year interruption of revenue from
largest sterilization customer due to FDA recall issue.
3. 2009 revenue growth of 6% despite impact of recession on hospital
purchasing, medical device inventories, and R&D budgets across the
healthcare industry.
4. Created and managed new scientist-to-scientist sales model, and managed
the associated professional sales team of 13 in-house scientists
(microbiologists, toxicologists, chemists) to facilitate reaching deep
into R&D project teams of major medical device and pharmaceutical
companies. This redesigned sales model facilitated the turnaround.
5. Managed a comprehensive review and redesign of the marketing strategy in
support of the new model. All new web-centric strategy and associated
communication programs and materials are highly successful and continue
to drive growth.
2003 - 2007: Regional Sales Manager
Lifetouch Inc.
National School Studios Division
Summary: Regional Sales Manager of 15 territories with total regional
sales of $65m. Responsible for the performance and results of each
territory's associated management, sales, and operations teams.
Responsible for sales and market share growth, budget performance, human
resource management, customer satisfaction, etc.
6. Region consistently outpaced the company in sales growth and business
retention.
7. Directed the entire field sales organization for assigned geographic
area. Provided strategic direction for sales, operations, and customer
service teams.
8. Drove teams to deliver sales growth via new accounts, customer
retention, pricing initiatives, and product launches.
9. Consistently improve strength of field organization through leadership,
and ongoing development of employees, particularly the Territory
Managers.
10. Motivate Territory Managers to deliver on sales, budget and profit
commitments.
11. Facilitate communication within the region. Primary voice of corporate
management to 400+ employees.
12. Promote compliance with company standards, policies, procedures, and
practices.
1999 - 2003: Regional Manager
Eastman Kodak Company
Kodak Professional Division
Summary: Regional Sales Manager in Kodak Professional business unit
providing leadership to a team of 15 territory sales professionals across
13 states. Key deliverables for the position included revenue and earnings
commitments, market share growth, and customer & employee satisfaction.
13. Region finished #1 in 2002 and 2003 at 106% and 105%of goal
respectively. Business results consistently outperformed company
performance.
14. Utilized market/customer-based knowledge to develop team's mission,
goals, and strategy, including economy-based realities, competitive
technologies, and customer strategies. Optimized team performance,
capitalizing on strengths of individuals. Establish clear goals and
expectations.
15. Successfully negotiate and close high-value deals and long-term supply
agreements with large customers using financially sound practices.
16. Took informed risks in the interest of the business; justifying price
decisions and incremental expenditures using financial acumen and sound
business case.
( Support company decisions and policies; represent company management,
manage HR processes. Manage resources (people, $, capital) to maximize
company profits.
1996 - 1999: Business Operations Manager, Emerging Markets
Europe, Africa. And Middle East Region (EAMER)
Eastman Kodak Company
Kodak Professional Division
Summary: Key member of leadership team driving strategy development,
strategy implementation, and business performance for this high-growth,
worldwide region comprised of more than 100 countries. Geographic areas of
special management focus included India, Russia, Eastern Europe, Greece,
Turkey, the Middle East, and Africa.
1. Consistently met aggressive growth targets for Revenue and Earnings,
with exceptional growth in key product areas.
2. Strong market share gains achieved in key markets of India, South
Africa, East Africa, Greece, and Turkey.
3. Kodak Professional established as industry leader in all key markets.
4. Provided management and guidance to Kodak Professional Country Business
Managers in all matters related to business performance. Coached country
teams to understand the segments, and formulate business plans.
5. Help country teams develop value propositions, value delivery systems,
and related communications plans. Directed segmentation and
infrastructure development.
6. Help countries understand and implement product portfolio management.
Direct countries with product launches.
1994 - 1996: Country Business Manager, South Africa
Eastman Kodak Company
Kodak Professional Division
Summary: Identified as the first field-sales rep ever recruited for
international assignment, I was asked to relocate to Johannesburg and
rebuild the business for Kodak's professional products from a base of zero
as Eastman Kodak Company re-entered the South African market following a
seven-year absence.
7. Strong leadership position achieved for Kodak Professional within the
first year. Momentum established that drove business growth for many
years.
8. Highly effective sales activities and marketing programs generated
strong demand and market share growth from 0% to levels greater than 50%
in Cape Town and Johannesburg (the key commercial markets).
9. Developed and managed a powerful Kodak Professional sales team widely
recognized by customers for strong customer commitment.
10. Directed all marketing activities and decisions related to Kodak
Professional products and solutions.
11. Established and managed the business relationships and supply
agreements with key customers, distributors, and channel partners
throughout the country.
1988-1994: Technical Sales Representative
Eastman Kodak Company
Kodak Professional Division
Summary: Managed a $7.5 million sales territory in Northeast Ohio.
Territory continually performed at above-average levels, with market share
at or near 100%.
Education: Towson State University, 1972-1975
Personal: Married, Excellent Health.
Contact: 6 Whispering Meadow
Pittsford, NY 14534
Tel: 585-***-****
Cell: 585-***-****
abigfs@r.postjobfree.com