ROGER FIORI
Experienced Sales / Marketing Professional
***** ********* **., ******, **. 48180
Home Phone 734-***-**** / Cell Phone 313-***-****
abifvm@r.postjobfree.com
HIGHLIGHTS OF QUALIFICATIONS
* Over 15 years professional background in direct sales and marketing of
various products within the financial, retail, advertising and
manufacturing sector.
* Experience in B2B sales of capital equipment.
* Knowledge of cold calling methods for sales and customer development.
* Highly motivated; committed to delivering top quality service.
* Reputation for ethical relationship with clients as well as internal
team members.
* Articulate and persuasive in written and verbal presentations.
* Proficient in MS Office.
EXPERIENCE & ACCOMPLISHMENTS
Cummins-Allison Corp. - Mt. Prospect, IL (Main Office) Oak Park, MI
(Branch Office) 2000-2009
Senior Sales Consultant
. Successful with selling high tech currency processing equipment to
multiple financial institutions, retail establishments, service
industry accounts and municipalities.
. Acquired new accounts through various channels such as
telemarketing, cold calling, direct mail
and referrals.
. Successful in analyzing customer needs and demonstration of
equipment to meet operational
requirements, which resulted in an 80% closing ratio.
. Prepared initial quote development and order preparation.
Responsible for coordinating equipment
installation and training.
. Effectively managed and developed assigned territory by cultivating
strong business relationship with clients.
CIM Technologies - Livonia, MI 1998-2000
Sales Consultant
. Conducted sales and marketing initiatives through the use of
telemarketing, cold calling and direct
mail campaigns.
. Successful in acquiring new clients for CNC milling machines and
rebuilding of used equipment.
Traders Post/Wheels and Deals - Nashville, TN 1995-1998
Account Representative
. Successful with implementing print advertising programs to
commercial businesses in the automotive, marine, and heavy trucks -
equipment industries.
. Targeted business and conducted "cold calling" initiatives in
expanding customer base.
. Developed a new territory into a consistent revenue generating
market.
EDUCATION
MACOMB COUNTY COMMUNITY COLLEGE, Warren, MI
Associate Degree, Business Administration