DAVID FRANCESCHINI
*** ****** **** *********, ** 38002 901/867-5553 (Cell) 901/690-3297
abiezw@r.postjobfree.com
_____________________________________________________________________________________
Professional qualifications & experience in Sales and related responsibilities in Account Management
SKILLS & STRENGTHS SUMMARY…
• Strong background in "partnering" with accounts” to meet mutual sales objectives.
• Exceptional trouble-shooting & problem-solving skills; analytical, proactive.
• Effectively manage multiple duties and priorities.
• Effective communicator; strong written and verbal skills.
• Excellent presentation development & delivery skills with proven ability to generate leads, secure
appointments and establish repeat and referral business.
• Experienced in developing and implementing special programs & projects while maintaining routine
account management responsibilities.
• Organized and systematic in territory development with "hands-on" approach to management.
• Computer skills: experienced in MS Word, Excel, PowerPoint.
EXPERIENCE…
Senior Territory Account Manager: Johnson & Johnson PHARMACEUTICALS – Memphis, TN
2008 - Present
PRICARA a Unit of ORTHO-MCNEIL
• Calling on specialists in the Memphis area including Orthopedic Surgeons, Pain Specialists,
Rheumatologists, Neurosurgeons, Internal Medicine.
• Maintain extensive knowledge of product line: Nucynta – which is a new molecule indicated for the
relief of moderate to severe acute pain.
Achievements…
• In the 4th quarter of 2009, Territory was ranked 3rd in district
• Total of 132 prescriptions for the 4th quarter that payed out at $30 per script.
• Grew Nucynta 20% over base line versus 2nd quarter base line in 2009..
• 2nd quarter of 2009 gained knowledge through a two-week training period.
• Selling Levaquin & Aciphex, ranked number 9 out of 448 Sales Representatives in the 1st
Quarter of 2009.
SR. Territory Account Manager:DEY PHARMACEUTICALS- Memphis, TN FEB-2004 to 2008
• Called on Pulmonologists, Internists, Allergists, and family practice in Memphis and surrounding
areas.
• Maintained extensive knowledge of respiratory product line: Perforomist Inhalation Solution – new
for the maintenance treatment of COPD, ZYFLO CR – The Leukotriene Synthesis Inhibitor for
uncontrolled asthma and Epi-Pen, an auto injector for emergency treatment of allergic reactions,
anaphylaxis.
• Territory included Tennessee, Mississippi and Arkansas.
Achievements…
• Promoted to Senior Territory Account Manager in April, 2007.
• Currently ranked number 20 out of 200 Sales Representatives with Perforomist.
• Achieved status as number 40 out of 200 Sales Representatives with ZYFLO CR.
DAVID FRANCESCHINI - Page 2
• Regional Product Leader for Epi-Pen and ZYFLO CR for achieving highest territory
percent of forecast in region in the Fourth Quarter, 2007.
• Triple Crown Award Winner in First Quarter, 2006 in all products. (Achieved 100% of
forecast for all products.
• Triple Crown Award Winner in Second Quarter, 2006 for all products. (Achieved 100% of
forecast with all products).
• Pacesetter Award Winner for the highest overall Territory Account Manager Performance
nationally in Second Quarter, 2006.
• Regional Product Leader for third and fourth quarter of 2005 (Epi-Pen), the highest
percentage to forecast in the region.
• Completed Phase I, II, and III training programs at home office (Napa, California) in 2004.
• Currently averaging 8.5 physician calls per day and 2.5 pharmacy calls per day.
Territory Manager: CAPELLON PHARMACEUTICALS- Memphis, TN NOV-2002-2004
• Calling on physicians specializing in internal medicine, family practice, and general practice.
• Create relationships & rapport with pulmonologists and nurse practitioners.
• Develop and maintain extensive knowledge of respiratory product line: Liquibid D 1200 (sinusitis/
bronchitis),Rescon MX(antihistamine/decongestant),Tussi-Bid(cough suppressant/expectorant) and
AnalpramHC 2.5%(Hemorroidal Cream).
Achievements…
• Currently averaging 16- 18 physician calls and 3 pharmacy calls per day.
• Received above expectations on 6 months review,2000.00 increase in salary.
• Received salary increase at 12 month review.
Account Manager: NOVARTIS NUTRITION FOODSERVICE CO. - Memphis, TN 1998 - 2002
• Marketed & sold oral supplements, enteral formulas and specialty devices including feeding tubes,
pumps & NG tubes to physicians, nursing directors, area hospitals, administrators, and nursing homes.
• Achieved sales budget in Growth Incentive Platforms for 2001: Dysphagia Products 99.5%, Wound
Care Products 103.6%, Tube Feedings 100.4%.
• Developed & implemented strategic plans to increase sales volume.
• Biggest distributor, Hardin-Sysco was up $193,000 or 47% in 2001.
Achievements…
• Member of sales team ranked 2nd nationwide, 2000.
• Successfully secured contracts from largest distributor to carry all 12 new products
developed by Novartis in 2000.
• Increased business for Novartis, targeted & opened two new distribution channels in 1999
with lower distribution prices for customers.
Sales Representative: TROPICAL FRUIT & NUT - Memphis, TN 1997 - 1998
(Wholesale specialty foods distributor)
• Responsible for existing accounts & new business development with emphasis on determining
customers' needs to maximize account penetration efforts.
• Sales to independent and chain restaurants, hotel/motel, candy shops and grocery accounts.
DAVID FRANCESCHINI - Page 3
Achievement…
• Recognized for ability to sell a variety of products with minimal training.
Sales Representative: NABISCO BRANDS, INC. - Memphis, TN 1988 - 1997
• Sold products and displays to independent & major chain grocers, convenience stores and mass
merchandisers in Memphis area.
• Interfaced with accounts in determining promotional displays and marketing complementing store
label products to maximize sales and profits.
• Trained, scheduled and supervised a merchandising team responsible for setting-up displays, stocking
and monitoring inventory levels during special promotions.
Achievements…
• Key player in developing one of the strongest merchandising teams, regionally &
nationally.
• Secured and maintained Kroger, Piggly Wiggly and Seessel's accounts.
• Increased market share from 37% to 51% in a highly competitive market.
• Hired as Sales Associate; completed comprehensive training; promoted in 4 months.
• 1989: Highest sales over objective.
EDUCATION…
Bachelor of Arts - Criminal Justice 1987
University of Memphis - Memphis, TN
REFERENCES AVAILABLE UPON REQUEST
901/867-5553 (Cell) 901/690-3297 abiezw@r.postjobfree.com