Sales Customer Service
Resume:
Shaina A. Papasedero
*** * ***** ****** ********, MT 59802 206-***-****
******.**********@*******.***
EDUCATION
University of Montana, Missoula, MT
Degree: Bachelor of Science in Marketing; Marketing GPA: 3.65; Deans List:
4 semesters
Recognition of Academic Excellence
Recipient of a highly competitive scholarship based on academic excellence,
totaling approx. $40,000
Skills: Survey design; primary and secondary market research; SPSS; Windows
Movie Maker; MS Office Suite;
Relevant Coursework
Sports Marketing Strategic Management Consumer Behavior
Marketing Management
WORK EXPERIENCE
Media Advertising Consultant, Ziplocal, Missoula, MT
May 2010-Present
. Singlehandedly managed a portfolio of multimedia advertising accounts
totaling approx. $60,000
. Aided in the development of a local-search website by creating
descriptive business profiles
. Prospected new business opportunities and researched local business
trends
. Received in-depth training on search engine optimization (SEO) and search
engine tools
. Maintained business to business relationships
Management and Marketing Intern, Nordstrom, Seattle, WA
Summer 2009
. Daily responsibilities included forecasting sales, scheduling staff, and
creating direct marketing campaigns for handbag department with daily
sales up to $20,000.
. Worked alongside manager to forecast sales goals using historical
financial information.
. Used Excel program to schedule and allocate up to 16 sales staff members.
. Solely responsible for developing point-of-sale promotion to drive sales
after annual Anniversary Sale Event.
. Assisted in event management of the "Designer Preview" event attended by
approximately 500 buyers, premium customers, and Nordstrom executive
managers and coordinated product displays, models, and post-event sales.
Sales Associate, Nordstrom, Bellevue, WA
Summers/Winters 2006-2009
. Consistently met and exceeded sales goals of approximately $1,500-$8,000
daily on commission-based sales in children's, men's sportswear and
designer handbags departments.
. Adapted sales pitch and negotiation skills for targeted customers.
. Received in-depth sales and customer service training and experience.
EXPERIENTIAL EDUCATION PROJECTS
Business Plan: SubMishMash, Missoula, MT
August-December 2009
. For new online company launch, developed in-depth plan, including SWOT
analysis, competitive analysis, pricing, budgeting, sales forecasting and
distribution strategies.
. Identified target market and researched advertising and promotional
channels to reach nationwide segments.
. Implemented first-year approach and timeline for company's customer
acquisition and retention goals.
Marketing Plan: Summit Athletics, Missoula, MT
August-December 2009
. Created marketing plan to increase brand awareness and sales to regional
gymnastics and cheerleading business.
. Worked alongside owner to develop specific attainable objectives
regarding increases in class enrollment, brand awareness, and reaching
new, potential athletes.
. Streamlined company's website using web-based marketing and promotional
strategies by adding staff profiles, demonstrational videos, and class
descriptions.
Marketing Research Project: Nolita Boutique, Missoula, MT
January-May 2009
. Conducted marketing research in a semester-long, tea- based project
intended to increase awareness and sales to target market for high-end
clothing boutique chain in Northwest.
. Worked alongside store owner to identify focus groups and potential
markets for expansion.
. Developed in-depth survey and administered to 100 people and analyzed
data using SPSS.
. Presented promotional campaigns for collegiate market and unique product
selections.
. Recommendations were successfully implemented by owner.
Shaina A. Papasedero
118 W Alder Street Missoula, MT 59801 206-***-****
******.**********@*******.***
References
Christine Gove
Wunderman, Senior Account Executive
Relationship: Close family friend and mentor
Ray Kordupleski
Customer Value Management, Inc., President
Relationship: University of Montana, Adjunct Professor
Tammie Nelson
Ziplocal Advertising, Advertising Consultant
Relationship: Career mentor and co-worker
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