Marketing High School

Mitch Higgins (Jon M. Higgins)

* ****** ******

Fredericksburg, VA 22405

540-***-**** (home)

540-***-**** (cell)

abie4s@r.postjobfree.com

https://sites.google.com/site/webfandango

I develop standards-compliant web based solutions (HTML, CSS) to fill the

various needs of the company mission, communication, and product/service

presentation, (new features, site maintenance, prototypes, emails, blogs,

social networking, etc.).

I have the ability to visualize a project's functionality and effectiveness

from a drawing or idea and successfully bring it to life.

I manage personal workloads to deliver work on-time and on-scope. I am able

to change priorities on short notice and adapt to changing objectives.

I am self-motivated and work with a high degree of autonomy while excelling

in what is a highly team-oriented, creative, and collaborative

environment.

Professional Expertise:

Website: Concept, Design, Development, Optimization, and Site Traffic

Analytics

Graphic Design: Web, Print, Promotional Merchandise

Photo Manipulation

Flash: Animation Web Banners

Email Marketing

Social Media Marketing: Wordpress Blog, Facebook, MySpace, Twitter,

YouTube, LinkedIn, Flickr, BrightKite, FourSquare, PhotoBucket, Digg,

MerchantCircle, Redditt, StumbleUpon

Photography / Videography: Product and Event

Powerpoint Presentations

Copywriting

Print: Pre-press, Press Checks, Bindery and Finishing

Illustration

[pic]

Print design portfolio furnished upon request.

-- Work History -

Web Graphic Designer -self employed

September 2010 - present

Web-related projects for Stafford High School, Christ Lutheran Church of

Fredericksburg, VA,

Award Technologies, Callard, Parrish Body Shop, Martin K. Groleski

Remodeling, NNEMAP Food Pantry.

Web Graphic Designer at AMERICA!

Retail industry

August 2009 - September 2010

Chief developer of retail website: AmericaStore.com. Responsible for

monitoring web traffic and implementing marketing strategies through social

networking, weekly emailers, and print promotions. Interfaced with regional

marketing managers and store managers. Provided creative for print, web and

retail store signage. Improved overall retail product presentation through

high-quality photography and video. Developed wholesale product catalog.

Web Content Specialist at Star Radio Group: 93.3 WFLS, Classic Rock 96.9,

993TheVibe

Broadcast Media industry

February 2005 - August 2009

Maintained four radio station websites and social media sites, acted as

event photographer, developed posters, tickets, flyers, newspaper print

ads, and Flash animated banners for web. Regularly interacted with News

Director to implement breaking news stories, strategized on web

development, and provided web-analytics. Developed websites in CMS

environment: ZOPE.

Senior Graphic Designer at Star Directory

Publishing industry

February 2003 - February 2005

Defined layout standard for new area phonebook: Star Directory. Coordinated

pagination and prepress, and acted as Art Director over development team

(staff of 8); created and produced display ads for outside clients as well

as promotional print materials and newspaper ads. Created and maintained

Star Directory Promotional Media Kit.

Web Graphic Designer at fredericksburg.com -Internet Services of The Free

Lance-Star

Newspaper industry

November 1999 - February 2003

Played an integral role of maintenance and daily updating of news website:

fredericksburg.com. Worked with outside clientele to develop websites and

landing pages, redesigned fredericksburg.com's vertical products: Homes,

Wheels, Yellow Pages, and Coupons. Developed use of IPIX 360 panorama

photography. Developed Media Kit (print/online) for sales team.

Art Director at Chambers Productions

Media Production industry

February 1997 - September 1999

Produced marketing campaigns promoting film/video/post production and sound

stage facilities. Provided creative support to the company's 3 ABC

affiliates and corporate office. Produced ads for trade magazines,

directories, newspapers, as well as trade show banners, video box sleeves,

oversized posters, bus banners, vehicle lettering, RFPs, direct mail

collateral, one-sheets, and internal forms. Created and maintained the

company website. Produced graphics for broadcast programs including a

hiking series on Outdoor Life Network.

Marketing Coordinator at Chambers Cable

Broadcast Media industry

April 1998 - March 1999 -worked simultaneously as Art Director for

Chambers Productions.

Aided in marketing campaigns to cable customers in: Sun River, Oregon and

Olympia, Washington. Oversaw print productions for 5 cable offices serving

81,000 customers in 4 states. Provided creative support for online

marketing campaigns and corporate office. Produced artwork/creative for

direct mail campaigns, billboards, magazine and newspaper ads, door

hangers, CD's, coupon books. Created and maintained company's website.

Website Work examples online:

AmericaStore.com

WFLS.com

WFLSNews.com

993TheVibe.com

ClassicRock969.com

Awardtec.com

ParrishBodyShop.com

Fluent in Applications:

Adobe Creative Suite 3:

Photoshop, Illustrator, Flash, Dreamweaver, Adobe Freehand MX, InDesign,

GoLive, Apple iMovie, Windows Movie Maker,

Adobe Premiere

Microsoft, Microsoft Office: Word, Excel, Powerpoint

Contact this candidate