MELISSA GENTRY

***** ****** **** ****

Independence, KY 41051

859-***-****

abic05@r.postjobfree.com

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Career Summary

Executive sales professional with extensive experience selling at all

management levels of healthcare organizations including C-level.

Recognized for meeting and exceeding sales goals in complex healthcare

environment and building long term partnerships with clients. Additional

skills in accounting, management and government regulations.

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Professional Highlights

. 15 years multi-faceted outside consultative sales experience in

complex environment.

. 15 years project management experience for new account

establishment.

. 5 years general accounting and supervisory/management experience.

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Work Experience

Quintiles Transnational Parsippany, NJ

August 2009-present

Radiology Imaging Specialist-Ohio/Kentucky

Responsible for identifying and profiling opportunities in hospitals,

physician practices, and radiology centers for new FDA approved

pharmaceutical. Develop customer relationships to meet sales objectives

through consultative and promotional services at all department levels.

Develop specific sales strategies to gain insight to customers' procedures

and buying cycles.

Alliance Healthcare Services, Inc. Newport Beach, California

2005-August 2009

Consultant August-December 2009

Area Sales Manager- Ohio/Kentucky

Responsible for delivering year-over-year revenue growth and

profitability for shared mobile and fixed imaging solutions to

hospitals, physician practices and imaging centers. Develops and

establishes short and long-term growth targets implementing strategic

territory plans to meet sales goals. Prospects, identifies, and

leverages existing customer relationships to drive new business.

Collaborates with finance, legal, operations and marketing to design

customer solutions that generate positive ROI for the customer and

company.

. President's Club Award Winner 2007, 2008

. Recognized for meeting and exceeding sales plan and budget

2007,2008

. Identifies and develops additional oncology service line

opportunities for Director of Business Development.

Midwest Ultrasound, Inc. Milford, Ohio 1991 - 2005

Senior Account Executive 1994 - 2005

Responsible for selling outsourced ultrasound laboratory services to

hospitals, imaging centers and large physician practices in Ohio,

Kentucky, and Indiana. Extensive knowledge in contracting including

interpreting physician (reassignment regulations), Provider and PRN

agreements.

. Identified PRN market implementing successful in sales of over $2

Million.

. Built strong customer relationships resulting in contract renewal

for longer terms.

. Strong and successful cold call discipline resulting in

additional territory sales of $1.5M

. Proficient accounting background necessary for budget in proposals.

Business Manager 1991 - 1994

General accounting duties and managed accounting and medical billing

staff of eight. Responsible for negotiating provider contracts with

insurance carriers including Medicare/Medicaid and other government

programs, physician credentialing and Medicare review.

. Provided strong support to sales department for yield- based

pricing to CEO/CFO.

. P/L consulting, including billing/coding for hospital

cardiovascular laboratories.

. Designed and implemented processes for remote sites to main office.

. Successfully negotiated provider contracts with insurance carriers

(including Medicare/Medicaid and government programs) for increased

revenues.

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Education

Eastern Kentucky University- BA Richmond KY

Xavier University Cincinnati OH

. Additional graduate classes

. Creating Customer Values in the Marketplace- Continuing Education

Professional Associations: Healthcare Financing Management Association

Clinical Continuing Education

. UPMC- Oncology and Cancer Solutions

. Alliance Imaging Continuous Education for PET/CT,

MRI, Fixed Site, Oncology

. Cardiovascular Ultrasound Scan Lab sponsored by

Hewlett Packard- Seattle.

. Midwest Ultrasound Continuing Education Seminars Cardio/Vascular

Disease

. Ohio/Kentucky/Indiana Hospital Association annual

seminars.

. Greater Cincinnati Health Council seminars.

Sales/Marketing Continuing Education

. Salesforce.com- Microsoft suite

. Eureka Ranch- Cincinnati, OH.

. Strategic 8- Greater Cincinnati Chamber of Commerce strategic

planning

. Effective Team Building- Camp Joy- Wilmington, OH.

Community Involvement

British Association Teachers of Dance, Fellow 2000-

present

Scottish American Cultural Society of Ohio-Board member 1998 -

present

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