STUART B. ALEXANDER
RALEIGH, NC 27614-8820
CONTACT: PHONE: 919-***-**** MOBILE: 919-***-**** E-MAIL:
*****@***.***
EDUCATION: B.S. (Basic Sciences w/areas of concentration: physics, math,
life sciences; minor in Atmospheric Sciences),
United States Air Force Academy, Colorado Springs, CO
SHORT COURSES: Strategic Leadership Forum;( for IBM
Executives), Harvard Business School, MA
Dimensions of Professional Selling, Monterey, CA
Dale Carnegie Sales Training Course, Abilene, TX
& numerous other short courses and seminars in
related topics and disciplines.
CAREER HIGHLIGHTS: VP of Marketing and Business Development for
Penguin Computing; a High Performance Computing
("HPC") firm; developed entire marketing plan,
messaging, positioning, and budgeting
Senior Worldwide Marketing Manager for HPC at IBM;
grew business from $30M to over $1B
in run-rate business in just under four years
Executive Consultant to high-tech startups for four
years; effectively serving as a VP of Sales,
Marketing, Business Development, or some combination
thereof for several clients
simultaneously; grew clients' businesses, revenues,
and market profiles significantly
Sales Manager for the Eastern US for two different
leading virtual reality systems/software firms; more
than doubled annual sales revenues for the region for
each company
VP of Sales for Division, Inc. for North America
for the world's largest virtual reality firm
Years of experience in successfully selling CAE,
GIS, visual simulation, and other cutting-edge
technologies (e.g. Intergraph Corporation)
Owned a highly successful firm (OSR Central, Inc.)
specializing in complex, integrated hardware/software
systems for civil engineers
US Air Force Academy graduate; former KC-135
Aircraft Commander; flew worldwide missions
EXPERIENCE: Vice President, Marketing and Business Development, Penguin
Computing, Raleigh, NC
Jul., 2008 Recruited from IBM Corporation to take over all marketing and
business development for Penguin Computing,
a decade-old HPC clustering solutions company based in San
Francisco, CA. The company had no established
to corporate marketing; quickly created the company's messaging and
marketing position to eliminate marketplace confusion over
Penguin's corporate focus. Repositioned and clearly defined
Penguin as an HPC solutions provider.
Nov., 2008 Conceived, implemented the "Application-Optimized Clusters"
concept; defined and created the new "Emperor Series Clusters",
much in the way that had previously developed for the Cluster
1350 at IBM (see below). Responsible for all press releases,
product announcements, strategic alliances/partnerships,
solutions offerings, Web messaging, ad creation and placement.
Created a new, comprehensive marketing plan through FY2009 with
an accompanying marketing budget.
Mar., 2003 Senior Worldwide Marketing Manager for HPC, System x, IBM
Corporation, Raleigh, NC.
to Responsible for strategy, market development, and routes to
market for HPC clusters on a worldwide basis. Focused on
developing new markets through close coordination with various IBM
groups: software group
Jul., 2008 (SWG), industrial sector, life sciences, and other relevant
organizations. Designed, delivered a "DB2 ICE" solution with SWG
senior marketing staff; won awards for "Best Cluster Solution"
at Linux World San Francisco. Focused on developing the Business
Intelligence ("BI") marketplace to broaden cluster markets from
an HPC focus. Created the first Web-based HPC clusters offerings
in IBM history, including "small" Linux clusters. Closely worked
with worldwide sales teams and various marketing/sales teams to
drive more cluster content. Participated in educational
seminars; provided product positioning, product differentiation,
and Web-based seminars. Took ownership of the Microsoft cluster
offering, managing all aspects of this significant worldwide
marketing effort to grow IBM's presence in HPC within SMB,
including managing the IBM-Microsoft relationship. Designed and
managed all worldwide sales plays and grew IBM's HPC business
from $30M in FY2003 to over $1.1B in FY2006.
Jan., 2001 IntelliStation ISV Enablement, IBM Corporation, Raleigh, NC.
to Provided experienced sales/business development skill set to the
engineering-oriented ISV Enablement team.
Immediately assumed the task of developing a plan for taking
IntelliStation into Linux and established a WW
Mar., 2003 support structure for Linux. Developed requisite product
positioning and ISV support while working with the account team
to develop, establish a high-profile marketing agreement with
Landmark Graphics in the oil & gas space. Developed Electronic
Design/Analysis ("EDA") business and other strong Linux-oriented
markets for IntelliStation. Developed strong working
relationships throughout IBM xSeries including the development,
support, marketing, and sales organizations.
Apr., 1997 President, Interactive Arts & Sciences, Incorporated, Raleigh,
NC.
to President, CEO, and founder of Interactive Arts &
Sciences, Inc. The company provided high-level consulting
services, especially for companies who could not necessarily afford a very
senior, full-time sales/marketing executive Jan., 2001 to help them
develop sales models, strategies, market positioning, etc. Company was
originally founded to provide a single source for
government/commercial clients for unbiased consulting, technology
selection, and project
design for visual simulation, virtual reality (VR), and other
multimedia technologies. Having developed several
successful projects, modified the business model to focus more
on executive level sales/marketing consulting. One example: for
Mathis Instruments, Ltd. of New Brunswick, Canada, served as
Vice President of Sales/Business Development for approximately 2
years. Within the first six months, although new to the thermal
characterization field, was successful in negotiating an
exclusive distribution (OEM) contract with Perkin Elmer
Corporation, a $1.5 billion company with worldwide operations.
Jan., 1996 Eastern Regional Sales Manager, N. America, Superscape,
Incorporated, Raleigh, NC.
to Responsible for all sales for Eastern North America for
Superscape, Inc., the US arm of a UK-based virtual
reality software company. Assumed practically no customer base
and performed all duties across the
Apr., 1997 country from all support staff. Generated leads, performed
numerous demonstrations of VR technology without
the benefit of a Systems Engineer, and provided extensive
customer support. Pursued and actively developed
customers in Internet-based businesses, training, and Federal
accounts. Successfully re-positioned the company
as a real-time graphics supplement to multimedia/Internet
developers.
Aug., 1995 Eastern US Sales Manager, Sense8 Corporation, Raleigh, NC.
to Responsible for all sales efforts for Sense8 (a major
virtual reality software/services provider) east of the Mississippi
River; had to build new customer base. In under 5 months, brought in just
under $1 million in software/
Jan., 1996 services/hardware business. Was consistently the top revenue
producer for the company. Dramatically increased Sense8's
presence in the Federal market (especially DoD). Established a corporate
relationship between Sense8 and Intergraph Corporation.
Established, developed, and supported numerous successful re-sellers.
Jan., 1995 Vice President of Sales, North America, Division, Inc.,
Chapel Hill, NC.
to Responsible for creating a powerful, results-oriented
sales environment in a company based on engin-
eering/R&D. Recruited, trained, and fielded a highly-
experienced sales force. Implemented a nationwide
May, 1995 plan for developing alternate distribution channels, primarily
through technology partnerships with
defense contractors and systems integrators. Focused the sales
efforts of Division, concentrating on training
applications (especially DoD), computer-aided engineering
(especially automotive industry), and high-end
image generation (i.e. hardware-in-the-loop simulations).
Instrumental in building and filling a strong sales
pipeline. Instituted a new, more accurate forecasting
methodology and other processes that brought in more new
business in the first three months than Division did in the
previous year. Landed major new, high-profile accounts; actively
assisted in securing two new major OEM agreements for Division's
entertainment organization.
Mar., 1994 Account Executive, Kubota Graphics Corporation,
Huntsville, AL.
to Responsible for opening Huntsville, AL office and
developing a new territory for Kubota Graphics
Corporation of Santa Clara, CA. Assumed sales duties for 5-
state area specializing in visual simulation/
Oct., 1994 imaging markets - with no existing customers, did
approximately $400,000 in sales in a very short time.
Successfully recruited third-party distributors for Kubota
systems (contractors and systems houses alike). All of this was
accomplished in an effective sales time-frame of 3 months.
Kubota Graphics ceased operations as a company in August, 1994.
Apr., 1991 Sales Representative, Intergraph Corporation, Sacramento,
CA.
to Personally developed a new sales territory and clientele
base for the firm in Northern/Central California
and northern Nevada. Through cold calls and referrals,
developed new clientele in various professional
Mar., 1994 fields including A/E/C, mapping/ GIS, image processing,
digital photogrammetry, dispatch management,
scanning/document management, technical information
management/systems integration, and automated mapping/
facilities management (AM/FM) for the utilities industry.
Additionally, assumed marketing/business
development assignments for half of the State of CA agencies and
state agencies in Nevada. Assumed duties of Northern California
sales to Utilities as of 1 Jan 93. Landed first new major
Utility customer for Intergraph in Western US in three years
(Sierra Pacific Power Company) with no corporate headquarters
assistance in a highly competitive sales environment (deal pre-
"wired" for competitor).
CLEARANCE: Top Secret (USAF); EWO Certified (USAF).
LICENSES: Commercial Pilot (IFR, multi-engine; 707/720 type rating), FAA.
REFERENCES WILL BE FURNISHED UPON REQUEST