Marketing Manager

Caitlin A. Eytel

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***** ********** ****, ********, ** 34240. 908-***-****. *******@***.***

Summary

Obtain marketing/management position using my leadership, interpersonal and

organizational skills.

Skills

. Over two and a half years marketing experience

. MS Office (Word, Excel, Power Point)

. Internet Explorer

. TimeSource, Quickbooks, Delphi, VisualOne, iHotelier, Outlook

. Develop linked spreadsheets in Excel to track inventory and billing

. Starwood Trained for hospitality

. Lead by example, consistently conveying a positive attitude, passion

and pride in work

. Organized, hard worker

Experience

Singh Resorts February 2010-June

2010

Marketing Manager

. Sent out weekly eBlasts and monthly Enewsletters to over 50,000

subscribers

. Interacted with internal and external agencies to ensure creative,

promotional programs, web enhancements, and marketing communications

aligned with corporate strategy.

. Managed online marketing promotions, branding campaigns, and marketing

within Singh Resorts - including direct mail, email marketing, and

sweepstake and incentive programs.

. Developed and managed the marketing budget; review regularly with

general manager and owners.

. Responsible for maintaining, tracking and supporting marketing,

advertising and direct marketing campaigns

. Prepared annual revenue budget and annual marketing plan

. Possess and utilize excellent time management skills.

. Develop, establish and maintain marketing strategies to meet

organizational objectives.

The Westin Key West Resort and Marina, Key West, Fl

March 2008-Present

Marketing Coordinator and Food & Beverage Assistant

. Coordinated with Sales/Marketing/as well as Food & Beverage Director

to compose forecasted Sales and Marketing plans for 2009 and 2010.

. Experienced and trained marketing coordinator with excellent record

coordinating and implementing all marketing functions as communicated

in the company's marketing plans. Including 2009's Today Show event

hosted on Westin Pier, which required putting together amenities, VIPS

schedules, even coordinating on-air guests.

. Work directly with F&B Director to ensure proper figures on all week

ending and month end reports

. Created and modified all advertising for on property restaurants.

. Calculate payroll and sales on weekly basis, check time cards versus

schedule

. Process all incoming Sales leads through Delphi system, create

contracts, and spoke directly with many event coordinators to ensure

their visit is to their expectations.

. Associate of the Quarter in 2009

Schooner Liberty, Key West, FL

August 2007-February 2008

Mate

. Learned skilled seamanship, safety and navigation through multiple

sails a day

. Excelled at paying attention to details on maintaining vessel

. Provided entertaining and exciting experiences for up to 240 people

per day

Dentistry for Children, West Orange, NJ

June 2003-August 2006

Administrative Assistant

. Coordinated daily operations and handled office tasks

. Organized and maintained files and records

Education

SUSQUEHANNA UNIVERSITY, Selinsgrove, PA

May 2007

. Bachelor of Arts in Communication

. Major: Public Relations with an emphasis in Business

ServSafe Food Protection Manager Certification

. 05.03.2010-05.03.2015

Activities

Public Relations Student Society of America, Selinsgrove, PA August

2005-Present

Member

. Successfully worked with many organizations on campus raising

awareness

. Proposed "Crusade for a Cure," a walkathon hosted on campus to raise

money for cancer

Sterling Communication, Selinsgrove, PA

August 2006-Present

Member

. Worked to raise awareness of The Kind Caf , Selinsgrove, PA

. Increased knowledge of the Borough of Selinsgrove's website

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