Margaret M. McIntyre
Marietta, GA 30064
H: 770-***-****
C: 404-***-****
******@*********.***
SUMMARY: Seasoned marketing professional with over 18 years of sales,
marketing and client/vendor relationship management experience. I am a
motivated self-starter who works well independently or as part of a team. I
have proven effectiveness leveraging communication and organizational
skills to create solid relationships with vendors, clients and co-workers.
EMPLOYMENT Turner Event Marketing
EXPERIENCE Senior Coordinator 2007-2010
Responsible for managing and supervising client
appreciation events, including but not limited to:
. Logistics and on-site implementation for Turner Event
Marketing which has included 2009 NBA All Star Weekend,
Sundance Film Festival, 2008 and 2009 Comedy Festival,
and 2009 Christmas in Washington
. Vendor and talent relations, event creative, overall
maintenance and management of event budgets
. Hotel inspections, contract negotiation, and hotel room
reservations
. Coordination of logistics, i.e., airfare and ground
transportation for guests
. Ensuring Five Star room amenities, meeting space
requirements, and meal coordination
CNN, ATLANTA
INTEGRATED SALES MARKETING & PROMOTIONS, SENIOR
COORDINATOR 2002-2007
Responsible for creation of promotional proposals for the
CNN Networks and web sites
. Implementation of co-branded sweepstakes, including
creative direction for web development, print ads and on-
air promotional spots
. Ensure all budgets and timelines are met
. Creation of promotional proposals for the CNN Networks
. Manage analysis of co-branded sweepstakes, including
provision of creative direction for development of
landing pages, print ads, P.O.P. and national television
ads
. Manage production of "tagged tune-in" spots and print
ads for the CNN/Headline News sponsored programming
. Logistics and on-site implementation for CNN Ad Sales
which has included Super Bowl XLI and XXXIX, Monterey
Jazz Festival, Democratic and Republican National
Conventions, 2007 CNN Fit Nation Tour, CNN Upfront
Meetings and CNN Executive Sales Meetings
. Maintenance of office equipment and supplies
INTEGRATED AD SALES MARKETING & PROMOTIONS, COORDINATOR
1996-2002
Stewarded marketing, promotional and event programs for
the department
. Manage relationships with clients, account executives,
editorial staff and outside vendors
. Manage the purchase and distribution of merchandising
items for direct mail and events
. Serve as talent liaison for CNN Sales, included working
with clients to secure talent for client events
. Traffic and tracking of on-air promotional spots,
billboards and online banners for the department
. Maintenance of office equipment and supplies
INTEGRATED AD SALES MARKETING & PROMOTIONS, ASSISTANT 1992-
1996
Primarily responsible for assisting the Senior Vice
President of Marketing and the Sales Team
. Manage the purchase and distribution of merchandising
items for use in marketing efforts, including but not
limited to direct mail and events
. Perform administrative duties i.e., coordinating
travel arrangements, arranged meetings with sales
executives
. Update weekly status report, prepare expense
statements, filing, contact management and
calendar maintenance
. Maintenance of office equipment and supplies
SKILLS Proficient in Microsoft Word, Excel, Power Point,
Photoshop, Outlook
Demonstrated project coordination skills
Experience with large and small budget oversight,
management and reconciliation
Excellent customer service and problem solving skills
Ability to work with minimal supervision with attention to
detail
Excellent written & verbal communications
Word processing, database, spreadsheet and presentation
software
Ability to handle multiple priorities
EDUCATION 1977 Graduate of Warren High School - Warren, Rhode Island
REFERENCES Available upon request