Sales Account Executive

Karl Krauss * Flint Hill Drive Newark, Delaware **702

Day phone-office 484-***-****

Home phone 302-***-****

Email: ******@*****.***

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Professional Skills

Dynamic, award-winning Executive with outstanding track record in developing successful marketing campaigns and creating new products. Specific

capabilities

Marketing Initiatives Copywriting Management Public Relations

Internet Services Sales Initiatives Training Data base Management

Professional Experience

2008 to 2010

Account Executive, Super Media, Chadds Ford PA

-Consult with local businesses, ad agencies and corporations in developing marketing strategies using online search engines, print directories and direct

mail advertising campaigns

-Work under tight deadlines to achieve established sales goals

- Prospect daily for new business via networking, telemarketing, cold calling and data base management

2007 to 2008

Account Executive, Comcast, Media PA

-Worked with local retailers, auto dealers and ad agencies in developing television spots, online advertising campaigns and interactive media

- Prospected daily for new business via networking, telemarketing, and cold calling

-Developed integrated multimedia campaigns using online, cable and interactive TV programs

1995 to 2008

Advertising Sales Manager, Gannett Company

News Journal, Wilmington, DE & Courier News, Bridgewater, NJ

-Managed a sales staff that consistently achieved goals selling print ads, inserts, multiple magazines,

online and rich media, post it notes and a wide variety of specialty products.

-Successfully supervised a diverse group of employees from different disciplines (production,

marketing, editorial, & sales) in order to create new products that included magazines, online and directories

-Developed mobile advertising sales systems that included online useage

-Created, coordinated and implemented a 52 week training program

-Created extensive marketing plans for St. Francis Hospital, Odyssey Healthcare, Wilmington Blue Rocks that resulted in thousands of additional

revenue

-Proven motivator & leader with excellent “team building” skills

Education

Rutgers University, New Brunswick, NJ, Bachelor of Arts, Communications

Zenger-Miller Frontline Management graduate

Numerous management courses including Managing Change, Human Resource issues and Selling through Difficult Times

Related Experience

Served on New Castle Chamber of Commerce committees, Coordinated the Delaware Women’s Conference

Volunteer as a speaker for the SCORE marketing and advertising classes, Coach Canal Little League

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