Sheila Wells
** ********* *** ***** - ********, MO 63040
314-***-**** - ********@*********.*** GENERATE SALES that explode profits
Sales, Marketing, and Business Development Executive
Healthcare Industry
Surpass expectations by building strong customer relationships. Identify
and capture market opportunities. Outstanding negotiating, closing, and
communication skills with individuals at diverse levels. Learn and adapt
quickly. Proven executive with a track record of sales effectiveness in a
complex and highly regulated market. Willing to travel.
Sales Toolkit
Relationship Management Key Account Development Strategic
Partnerships
Territory Management Launch Product Champion Consultative Selling
Expense Management Ethics and Integrity Managed Care/Formulary
Product Market Leadership E-Rx Knowledge Strategic Planning
Career Progression
Meda Pharmaceuticals, St. Louis, MO
Senior Medical Sales Representative, 2008-Present
Strengthen business relationships and expand and build new customer
alliances. Optimize a multi-product portfolio. Utilize a variety of
analytical tools to evaluate the local territory. Communicate aggressive
sales growth strategies in collaboration with marketing objectives to
management to support brand success. Represent company in industry trade
of professional associations. Ensure compliance with pharmaceutical
guidelines and new regulations. Selected by manager to be member of Midwest
Representative Leadership Advisory Council.
. Ranked #1/12 in St Louis District with Edluar prescription volume,
newest product launch to-date.
. Top District Producer, with Astepro 0.15% new product launch in both
prescription volume and territory market share.
. Top District Rep for Astepro 0.15% unique (new) prescribers, fourth
quarter 2009.
Medical Sales Representative, Metro St. Louis, 2005-2008
Sold allergy and pain management products to targeted physicians
specializing in primary care, allergy, otolaryngology, orthopedics, and
pain management. Formed strategic partnerships with Key Opinion Leaders
(specific doctors) to educate their peers on products. Called on
pharmacies to create awareness and educate personnel on products.
Implemented appropriate territory plan to enhance productivity, efficiency,
and performance.
. Achieved maximum results by executing corporate marketing strategies
and managing territory expense budget with accuracy. Consistently over
quota:
o Top National Sales Producer (#5 out of 318 reps) in Prescription
Volume for SOMA 250 new product launch.
o Top Regional Primary Care Rep for SOMA 250 attaining 435% of
quota, 4th quarter 2007.
o Top Regional Primacy Care Rep for Astelin & Optivar, making 211%
of quota, 4th quarter 2007.
o Top 10 Regional Primary Care Rep for Optivar, capturing 135% of
quota, 1st quarter 2007.
o Top Expansion Rep for Optivar scoring 98% of quota, 3rd quarter
2006.
. Promoted to Senior Medical Sales Representative through Career
Leadership Program.
Pitney Bowes, St Louis, MO
Area Sales Executive, 2002-2005
Challenged to find customers with monthly sales quota of $30,000. Selected
by management to contribute to the development and success of new B-2-B
sales reps through the Mentor Program. Led Pilot Team to develop "Welcome
Packet" as a better instruction / manual source for customers. Demonstrated
business benefits. Made proposals to high-level clients.
. Consistently out-performed sales goals 150% annually and received
local and national recognition awards and achievements, including:
o National New York Spectacular Trip for 3rd Quarter Sales
Achievement, December 2004.
o National Top Honors Sales Club Achievement, May 2004.
o National First/Top Honors Club Achievement, September 2003.
o National Certified Postal/Carrier Consultant Achievement, June
2003.
o St Louis 100% Systems Award, December 2002.
o St Louis Total Volume 100% + Year to Date Award, December 2002.
o St Louis Spirit Award, December 2002 for attitude and effort.
. Achieved #1 Sales Ranking in Southern Division in 2003 from field of
300.
. Ranked in Top 10 of sales force for Pitney Bowes-USA in 2003 from
field of 2,000 reps.
. Negotiated largest contract in career of $85,000 with St. Louis law
firm.
Super Market Merchandising, St Louis, MO
Account Representative, 2001-2002
Excelled at inside and outside sales emphasizing business development and
relationship building with new and existing clients. Identified decision
makers and client-buying motivators. Executed prospecting campaigns that
included letters to new business, cold calling, and seminars that produced
new business. Managed relationships with existing groups and commercial
clients.
. Maximized revenues 25% by conducting presentations identifying status
of individual account needs and proposing recommendations for
improvement.
. Increased customer base 50% through investigating leads and
communicating with potential clients.
Previous positions held -
Trans World Airlines, Flight Attendant, St Louis, MO, 2000-2001
Neiman Marcus, St Louis, MO
Merchandise Coordinator/Assistant Manager, 1998-2000
Management Trainee Internship, 1997
Northwestern Mutual Life Insurance Company, Life Insurance Internship, St
Louis, MO, 1997
Education and Professional Development
Truman State University, Kirksville, MO, 1998
Bachelor of Science Business Administration degree with emphasis in
Marketing, minor in Economics
Professional Development Courses: "Selling to VITO" by Tony Parinello.
"What Separates Top Producers From Average Producers" by Paul Schween.
"Influence and Persuasion" by The Forum Group.
Computer Experience: PC skills including Microsoft Word, Excel, and
PowerPoint. CRM databases.