W ILL IAM A. COLLINS, JR.
**** ******* *****, *** *****, California 92117
Cell: 858-***-**** w abhuzw@r.postjobfree.com
S UMMARY I am an accomplished creative designer, software engineer,
and audio and visual director. My career has thus far
a fforded me the opportuni ty to gain extensive experience in
t he multimedia production of high fidelity interactive and
engaging design for Fortune 500 companies including
A merican Honda, PepsiCo, Progressive Insurance, Comcast
Communications, Quaker, Tropicana, Fri to Lay, Hormel
Foods, Tyson Foods, Gatorade, the William Wrigley, jr.
Company, and Sony Electronics, Inc. I have great experience
i n being independently responsible for developing and
delivering portal-based educational material, thematic
s toryboarding, user interface design, and instructional
design. I am highly capable in the maintenance of sensitive
b randing and identi ty material for corporate enterprise as
well as the creation of original assets. In addition, I can
d irect and manage all facets of multimedia production,
i ncluding video and audio casting, directing, capturing,
shooting, editing and eventual delivery-specific
i mplementation of media material. I am comfortable
working closely with executive level clientele and ensuring
t hat their vision is respected and maintained throughout
t he production and life cycle of their products. I am
experienced in developing logo and branding identity, print
p roduction, conceptual art, sculpture and illustration. I am
a lso experienced as a software engineer writ ing object-
oriented code for multimedia and hardware products.
EXPERIENCE P r incipal, Willogical Design
October, 2009 - Present
Description of Duties
• Created Branding and Identity for Ridgeline Electric
and Ixchel BioMed.
• Developed TouchScreen application for Sony
E lectronics, Inc.
• Design and implemented XMPP chat application for
Sony dash™.
• Partially developed and edited other Sony dash™
apps (i.e. Navteq, email, and calendar apps).
• Developed BD-HDD demo for Sony Electronics, Inc.
Creative D i rector and M ultimedia P roducer,
L ea rning Evolution
October, 2004 - October, 2009
Description of Duties
• Directed and designed graphic layout, typography
and visual elements for e-Learning modules.
• Implemented cutting edge animated, engaging and
i nteractive learning modules, including extensive use
of modular, object-oriented code in the form of Action
Script 2 and 3.
• Directed and produced all audio and video segments
for projects.
• Acted as Studio Director, including maintenance and
operation of HD and Standard Definition video and
s till equipment, audio equipment, lighting, and
g reen screens.
• Acted as consultant and liaison with executive level
clientele.
• Casted and directed all talent, including actors, voice
actors, and models.
• Held responsibility for all photography, video and
audio pre- and post- production, including
s toryboarding and encoding in to web deliverable
formats.
• Communicated concepts and ideas in an accessible
manner to stakeholders and team members.
• Supervised and managed ten senior and junior level
designers.
• Collaborated with client in-house design teams and
Subject Mat ter Experts locally, domestically, and
i nternationally.
• Successfully localized educational material into
T urkish, Standard Chinese, Thai, Spanish, and
Portuguese.
• Developed original and repurposed extant
educational material into web, CD, and video
deliverable engaging and interactive media in a wide
r ange of subjects including, but not limi ted to,
p roprietary scientific protocol, proper laboratory
safety measures, electrical safety, speed to
competencies, employee orientations, and continuing
education level classes.
• Ensured products meet Instructional Design
parameters, i.e. targeted towards a specific age
g roup, education level, or other population metric.
For example, the majority of our projects required a
focus assumption of an eighth-grade education level.
• Projected scoping, budgeting, and eventual viability
of products.
Additional Skil ls, Knowledge and Abil ities
• Excellent communication skills.
• H igh degree of problem solving skills.
• Great with PC and Mac, and working with files
between.
• Excellent in aiding Subject Mat ter Experts and
I nstructional Designers in steering t raditional
teaching towards a web deliverable state.
• Expert at Adobe Creative Suite including Photoshop,
I l lustrator, Flash, Dreamweaver, After Effects,
A udition, Sound Booth, In Design and Acrobat.
• Proficient with non-linear editing systems for video.
• Proficient with audio and video technology including
casting, scouting, directing, lighting, shooting and
recording, editing, and encoding for delivery in both
s tandard and high definitions.
• Quick to learn new technologies, applications, and
workflows, and introducing them to legacy processes
w here appropriate.
• Location Scouting and direction for video and photo
shoots.
Graphic Designer, Calvin Woo & Associates, I nc.
January, 2004 - September, 2004
Description of Duties
• In teracted with executive clientele in order to assure
f idelity of project.
• Created comparative studies for City of San Diego
and contractors.
• Developed copy and prototypes for T he Dome
magazine for SDSU.
• Created and produced printed materials for clients.
• Spearheaded web direction for The Designnovation
I nstitu te.
• Designed branding collateral.
Additional Skil ls, Knowledge and Abil ities
• Print production.
• Professional presentation of materials to clientele in
formal review sessions.
• Location scouting.
M ultimedia Developer, Young Group P roductions
May, 2004 - September, 2004
Description of Duties
• Created engaging web delivered e-Learning for
A merican Honda.
• Implemented boilerplate Flash templates and XML
to deliver in teractive and t rackable questions in said
e-Learning.
• Assured quality control in final delivery to
supervisor.
Additional Skil ls, Knowledge and Abil ities
• Quick thinking to create efficient yet engaging
animations for moving parts of machinery.
• Ability to work remotely and still retain professional
results
• H igh attention to detail.
Software Engineer, Xsilogy
October, 2000 - October, 2001
Description of Duties
• Created software to emulate real-world
environments and data containment uni ts.
• Tested and edited software packages in Visual Basic
and Java.
Additional Skil ls, Knowledge and Abil ities
• Real-world problem solving with proprietary
hardware and software equipment.
• Able to listen effectively and deliver solutions to
supervisor in an efficient manner.
EDUCATION Bachelor Degree Fine Arts: Graphic Design, SDSU
COMPUTER
SKIL LS Operating Systems
• Excellent with Mac OSX and Windows (DOS to 7).
• L imited familiari ty with UN IX/Linux packages (i.e.
U buntu).
Software
• Expert Level with Adobe Creative Suite (up to CS4),
i ncluding PhotoShop, Flash, Dreamweaver,
I l lustrator, Soundbooth, After Effects, and InDesign.
• Working command of Final Cut Pro, Sound Track
P ro, and other third party editing software.
• Very good with video and audio encoding.
Programming
• Action Script 2 and 3.
• XML.
• Java.
• HTML and JavaScript, as well as a limi ted working
k nowledge of other formatting languages (i.e. CSS).