Sales Manager

* ***** ***** . ******, *** york *****

Cell Phone 201-***-**** . E-MAIL *********@*****.***

FRANK V. RUGNETTA

SUMMARY

. Consistently recognized as top sales performer

. Excellent technical sales presentation skills and strong closing

skills

. 14 years of outstanding sales performance in the healthcare industry,

with sales in areas of: anatomic pathology, hematology/oncology,

primary care, neurology and infectious diseases

. Strong customer relationship skills

EXPERIENCE

Account Executive Sep 2006-Apr 2010

Quest Diagnostics Brooklyn, NY

(TBR)

. Top performer: Well above 100 percent of budget for 3 years running.

In Feb 08, new sales upgrade attainment rank was #4 in the nation and

318% YTD to plan. Rookie of the year contender 2006- 2007

. Targeted profitable business in highly competitive New York territory

. Leveraged existing and developed new customer relationships to gain

entry into accounts

. Detailed Care360 and HITS tests and utilized holistic selling strategy

to assess and meet customer needs

. Completed accelerated training course at sales academy and sales

launch 2007 training

. Sold Diagnostic Testing which spanned the spectrum from primary care

to oncology

. Worked both with office based physicians as well as Hospital based

physicians and pathologists

Area Business Manager

May 2005-May 2006

Hythiam, Inc.

Los ngeles, CA

A healthcare services management company focused on improving the treatment

of alcoholism and drug addiction.

. Managed accounts and increased sales by 100% within 5 starting months.

. Prospected for new referrals and sales sources and evaluated the

referral potential of existing sources. Investigated and communicated

opportunities, competitive activity, and business events to direct

supervisor.

. Managed the marketing mix including media placement, developed PR

opportunities, coordinated consumer and professional speaker programs,

coordinated activities with treatment facility (hospital) marketing

staff, assessed the patient experience while in the facility and

evaluated the licensee compliance with treatment protocols.

TERRITORY representative

Jan 2003-Feb 2005

Athena Diagnostics Worcester, MA

A reference laboratory, specializing in testing for neurological disorders.

. Increased competitive Manhattan territory sales by 44% in first 3

quarters

. Recognized as a top performer and awarded President's Circle Award

in 2003

. Called on neurologists, geneticists and hospital pathologists

. Identified appropriate sites and activities for speaker's bureau

presentations within territory

. Developed and executed consistently successful business plans for

Manhattan territory.

District Sales Manager July 2000-January

2003

Oncotech, Inc. Tustin, CA

A molecular oncology laboratory, specializing in chemotherapy resistance

testing and molecular prognostic and predictive markers for

hematology/oncology, anatomic pathology, dermatopathology and GI

pathology, for the purpose of designing the most effective therapy

regimen for the individual patient.

. Top performance sales awards in Q3 2000, with a increase of 27% over

quota, and in Q4 2001, with an increase of 16% over restated baseline

. Developed consistently successful business plans for 8-state

Northeastern U.S. territory (CT, MA, NH, NJ, RI, VT, NY, ME) by

identifying and targeting specific accounts.

. Demonstrated ability to maintain close client relationships with

gynecologic oncologists, medical oncologists, surgical oncologists and

pathologists.

Contract Sales: Innovex, Parsippany, NJ July

2000-June 1997

TERRITORY REPRESENTATIVE June 1999-July

2000

American Home Products - Wyeth Ayerst

Syracuse, NY

. Maintained aggressive call schedule. Detailed physicians on Effexor

XR, Premarin, Premphase and Prempro. Launched Sonata.

. Organized and executed lunch-and-learn seminars, dinners, speaker

programs and teleconferences. Utilized expert speakers in sales

process. Operated at all times within fixed budget and expense

report guidelines.

ONCOLOGY SALES REPRESENTATIVE 1998 - 1999

Schering Oncology Biotech Syracuse, NY

. Propelled market share of Rebetron for Hepatitis C by detailing

physicians on proven protocol studies and V.S.A.'s. Identified new

opportunities to promote Intron A, Eulexin and Fareston in treatment of

cancer.

. Created route plan; conducted sales calls and performed presentations to

physicians; allocated funds and coordinated speaker programs.

. Developed and implemented special projects to meet market objectives;

worked with MCOB's and MCOM's to locate, coordinate and pull through

Managed Care programs.

TERRITORY MANAGER 1997 - 1998

Warner-Lambert New York, NY

. Achieved #1 National Ranking among 100 Territory Managers in the

detailing of physicians on the beneficial properties and characteristics

of specific H1 and H2 inhibitors.

. Performed detailed pre- and post-call planning to ensure the most

effective use of the limited time with each physician.

. Prepared weekly and monthly reports for senior management and maintained

up to date physician records and account profiles.

TERRITORY REPRESENTATIVE 1992 - 1997

Cablevision of New York City Brooklyn, NY

CASE MANAGER 1989 - 1992

Mental Health Association Albany, NY

METHADONE MAINTENANCE TREATMENT PROGRAM COUNSELOR 1986 - 1989

Beth Israel Medical Center New York, NY

PUBLIC HEALTH ADVISOR / SCREENING TEAM LEADER 1985 - 1986

New York City Department of Health New

York, NY

. Managed 10 paraprofessionals

ASSISTANT ADMINISTRATOR 1982 - 1985

The Floating Hospital New York, NY

. Managed and developed multiple departments.

EDUCATION

Bachelor of Health Science June 1985

Brooklyn College

Brooklyn, NY

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