Sales Representative

LAURA NORT H

L AURA

• •

*** * * ****** **** Run • D r ipping Springs, TX 78620 214-***-****

580

abhtei@r.postjobfree.com

abhtei@r.postjobfree.com

H ighly Experienced Pha rmaceutical Specialty Sales P rofessional

OVERVIEW

Accomplished M edical Sales P rofessional and P roduct Champion w ith extensive experience in sales and

marketing to hospitals, physicians and related healthcare organizations. I n-depth technical and clinical acumen

i n primary care, specialty and hospital sales environments able to p romote highly technical and innovative

p roduct portfolio to sophisticated audiences. Experienced in launching/marketing new products and

opening/developing brand new territories with proven ability to develop and execute marketing strategies that

contribute to business growth. Highly self-motivated with a results-driven work ethic. Consistently rated among

top sales producers and recipient of numerous awards/recognition.

LEADERSH IP PROF I LE

• Adept at analyzing business conditions, market/industry t rends, competitive influence and

d emographic factors to forecast sales and identify opportunities for growth. Goal-oriented and success driven

w ith strong team and leadership values.

• Strong communication and inte rpersonal skills able to successfully build productive value-based

relationships with community-based physicians, staff, key decision makers, and stakeholders.

• Broad capabilities i n planning market strategy, implementation and administration of marketing programs.

H ighly effective in the identification and development of thought-leaders and area speakers and delivering high

quality programs.

• A top performer and overachiever in competitive te r r i tories w ith proven history of performance

excellence in taking on new challenges. Successfully manage complex managed care markets and sales

cycles while consistently growing market share.

PROFESSIONAL EXPER IENCE

Body by North - Austin, TX 2005 -

2011

B usiness Developer/Fitness T rainer

Using entrepreneurial, networking and sales skills to launch a part-time business providing personal and group

f itness t raining, as well as boot camps and nutraceutical products.

• Expanded business to include an oral nutraceutical drink developed by a start-up company, Ceregenex DTC.

• Certified Personal Trainer through The Cooper Institute, Dallas, TX.

• Worked part-time while raising children full-time until they reached school age. Returning to work full-time in

2011.

• Proactively recruited and sourced new business through cold calling, networking and presentations. Gained

referrals through development of strong client relationships, exceptional product knowledge, and client service

delivery.

P fizer, I nc. - Sarasota, F L and Dallas, TX

1996 - 2005

P rofessional Healthcare Representative (1996-2004) I nstitutional Healthcare

R epresentative (2000-2001)

Accountable for developing critical relationships with community-based physicians and their staff and market

p roducts including L ipitor, Norvasc, Viagra, Bextra, Celebrex, Zoloft, Relpax, Zyrtec, Aricept, Diflucan, and

Cardura. M arketed products to cardiologists, urologists, endocrinologists, OB/GYNs, internists and primary care

physicians. Represented Pfizer as a leader in the marketplace and promoted a highly technical and innovative

p roduct portfolio to a sophisticated audience. Identified and developed thought-leaders and area speakers and

delivered high quality, value-added programs.

Select Achievements and Awards

• Circle of Excellence. Top 10% in total annual sales in the region 1999 and 2000.

• District Sales Representative of the Year . Highest total annual sales in the district 1999 and 2000.

• District Representative of the Quarter . #1 in total sales for the district. Awarded this 6 times in 8 years.

• Top Sales performer in the district for Norvasc and L ipitor . 1999 and 2000 Winner’s Choice Award.

• Bextra Launch Recognition, Ranked 6th i n the division for Bextra sales, 2002.

• Relpax Launch Contest Winner, 2003. Awarded to the top market share leaders.

• Local Area Team of the Year . Awarded for outstanding teamwork and accomplishments within the territory 1998

and 1999.

• Consistent Achiever . 100% or more overall quota attainment every year.

• #1 in Regional Zoloft Sales. 1998 Zoloft Convention Award.

• Stars Club . Attended 2 meetings per year with the Regional Manager and discussed issues within the region.

• Women’s Health Advisory Panel . One of 20 people in the United States invited to attend advisory panel for Pfizer,

I nc.

• Mentor and Guest Trainer . Served as a mentor and guest t rainer for new hires.

Résumé of Lau ra No rth • 214-***-**** • abhtei@r.postjobfree.com

• P age T wo

PROFESSIONAL EXPER IENCE – (continued)

Pfizer, I nc. – (continued)

• Select hospitals included Baylor, Dallas; John Peter Smith, Ft. Worth; Scott & White, Temple; Fort Hood Military

Base, Killeen.

• Recruited and developed key opinion leaders in the area as speakers for third party support. Partnered with

consultant pharmacists and medical directors of long term care facilit ies through preceptorships, CEU and

C ME programs.

• Organized and implemented educational programs, grand rounds, preceptorships, and teleconferences.

• Tracked and analyzed sales data and adjusted pull-through messaging and strategy based on revenue

potential.

• Delivered branded messages that emphasized features and benefits to grow market

share.

• Profiled territory to identify potential writers and high prescribers and successfully developed preferred status

among healthcare providers for products represented, as well as overachieved sales goals and objectives.

• Maintained an extensive knowledge of accounts through profiling, including competitor activity and

market share per product. In-depth understanding of local, regional and national market forces impacting product

sales.

• Worked for one year as a program coordinator (2004-2005) accountable for planning and organizing

medical educational programs for 65 sales representatives and their customers.

• Recognized as a national leader in physician call volume, market share and prescription growth.

• Continuously exceeded expectations for call average, reach and frequency delivering strong efficacy messages.

P rior experience includes work as an Elementary Education Teacher in Gwinnett County Public School System

i n Georgia (1994-1996) and Tyler Independent School District in Texas (1991-1994) before making a career

change.

• Recognized for outstanding teaching, discipline and motivational techniques through evaluations and letters

f rom parents.

• Served as Field Trip Coordinator, End of Year Recognition Team, and School Climate Committee.

EDUCAT ION

Bachelor of Science Degree in Education - Graduated Cum Laude

University of Texas at Tyler, Tyler, TX

Alpha Chi National Honor Society

Associate of Arts Degree, Behavioral Science

Tyler Junior College, Tyler, TX

Honor Student and Student Senate

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