ELISE FOX
*** * **** ** *** *C New York, NY ***09
847-***-**** ***.*****@*****.***
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PROFESSIONAL EXPERIENCE:
EuroRSCG World Wide PR, New York, NY
Assistant Account Executive 4/10 - 1/11
. Provided administrative support to Vice President of New Business and
Senior Account Executives
. Responsibilities included: Booking of travel and car services,
generating expense reports, handling the Sears holiday hotline,
participating in brainstorming sessions, performing Internet research, and
creating PowerPoint presentations
. Coordinated consumer and pharmaceutical accounts
. Planned and executed media relations strategies for Sears and Kmart
. Launched Sears social media strategy: Blue Blogger Crew for CES 2011
. Successfully pitched stories to local, national, trade and community
media for Sears Consumer Electronics business unit
. Daily media monitoring reports health care accounts: Lovenox, Savient
Pharmaceuticals and Schiff Nutrition
. Created the publicity plan for EuroSpeaks and aided in the launch of a
speakers bureau for EuroRSCG
WORK EXPERIENCE WHILE IN SCHOOL:
Geller & Company, New York, NY
Financial Marketing Assistant
9/09 - 2/10
. Provided support to President of Marketing; assisted with Geller
advertising campaign and strategic planning for Geller Investment
Partnership Services
. Coordinated the rebranding for the Private Equity division
. Planned and executed webinar on Regulation and Compliance for Private
Pools of Capital for the Private Equity industry
Maloney & Fox, New York, NY
PR/Marketing Assistant
5/09 - 8/09
. Assisted senior level account executives on media development for
Brooks and Rockport
. Participated in strategic planning for Consumer Technology Clients:
. Microsoft: worked on internal communications plan for Microsoft
Advertising U.S. and the launch of Windows 7
. GameStop: helped with company promotions and utilized social
networking to garner attention of specific target markets
. American Greetings, Photo Works: participated in team brainstorm
sessions for company's new business
. Monitored the creation of coverage reports for Ener1 and Mercedes-Benz
USA daily
. Closely monitored Obama Administration's stimulus package grants and
automotive initiatives for trends in alternative energy
CNN, New York, NY
Public Relations Intern
5/08 - 12/09
. Provided backup and administrative assistance to the SVP, Public
Relations
. Assisted with special events (Black in America, Planet in Peril,
Election night), election coverage and international press on primary
night
. Use CNN's tape database to locate tapes for publicity efforts
. Helped generate and secure press coverage for shows & anchors
. Assisted the Turner Entertainment PR group with publicity efforts for
TBS, TNT, & Cartoon Network
. Production Assistant for CNN's financial show Open House
. Regional Pitching for CNN/HLN events utilizing contacts developed at
previous internships
Bratskeir & Co, New York, NY
Public Relations Intern
2/08 - 5/08
. Provided administrative support to the Beauty Department
. Wrote press releases and pitches for beauty clients; created media
lists using Bacons
Dynamic Productions, Chicago Illinois
Public Relations Specialist
5/07 - 12/08
. Full-time employee in charge of internship program and served as office
manager
. Helped establish strategic partnerships with national top-tier brands
and establish the company as a revolutionary branding company in Chicago
with media placements in prominent local publications
. Wrote proposals for clients - high profile lifestyle brands
Margie Korshak Inc., Chicago, Illinois
Public Relations Intern
9/06 - 5/07
. Wrote press releases and pitch letters for clients
. Assembled press clips, press kits and client activity reports
. Planned and attended special events for Chicago magazine, Broadway in
Chicago and top tier retail stores
. Assisted at photo shoot for Allure magazine at Hotel Monaco
SKILLS:
Microsoft Office, Social Media Expertise (Twitter, Facebook and Linkedin),
Lexis/Nexis, Outlook Express, Adobe, Photoshop, CRM Software and Internet
Research Skills (Burrelles Luce and Cision)
ACTIVITIES:
. Volunteered to work the October 2006 Visions Ball at the Ritz Carlton to
help raise money for the Foundation Fighting Blindness
. Planned and worked Chicago Magazine's 2007 Chicagoans of the Year
Luncheon
. Worked with local Chicago TV stations and press at The Color Purple &
Jersey Boys press conference
. Publicist for Chicago's 10th Annual Ovarian Cancer Walk for the Whisper
. Produced, planned and executed the launch of Table 4 Ten, a lifestyle
management company
. Volunteer for New York Cares focusing on children and the elderly
EDUCATION:
New York University, New York, NY May 2010
Bachelors of Science: Political Science / Law and Society and
Communications