DOUGLAS E. WOODS, CPA
Atlanta, GA 30126
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Big 4 audit/consulting CPA with a record of achievement in identifying organizational issues, reducing
risk, recovering lost funds, and formulating recommended solutions. Leverages SOx compliance
expertise to improve financial management and increase profitability. Expert at implementing the
Practice Growth Model (best practices) for professional service firms.
Manager-Audit/Risk Management Director of Practice Growth
Corporate governance/Sarbanes-Oxley Strategic marketing plan management
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Risk management and control Partner rainmaking/pipeline management
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Initial public company audits Segment/niche management support
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Litigation support New product development
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Professional Experience
2002 - Present Sole Practitioner FL; Atlanta
Accounting, SOx 404, and Business Development Consultant
Fortune 500 clients: Express Scripts, PricewaterhouseCoopers, Philips Global
Selected others: Tupperware Brands, Hudson Global (staffing),BSSS LLP (CPAs)
Accounting/Finance
Planned, staffed, and performed Sarbanes-Oxley 404 engagements, including documentation of flows;
assessment of risk; design and testing of controls; and remediation of control weaknesses
Directed project team delivering 5% increase to the bottom line by improving the accuracy of key
management reports and by enhancing operational efficiency; identified and remediated 15 major issues that
were contributing to $6 million (20%) of gross margin misstatements
Designed a set of policy and process solutions to avoid costly system replacement after identifying $3
million of monthly misstatements in accounts receivable
Improved accuracy of inventory cycle counts over 50% by developing procedures to improve control/tracking
of goods and by reorganizing the warehouse
Developed system requirements and planned procedures for new ERP system implementation
Practice Growth
Developed and implemented a strategic marketing plan resulting in growth rates of 52% (2006), 40% (2007),
and the designation of fastest growing CPA firm in the country
Created and managed the business development function for an Atlanta consulting group, generating 120%
profit growth in 2009
DOUGLAS E. WOODS
2000 – 2002 Rachlin Cohen & Holtz LLP (Marcum Rachlin) Miami, FL
Florida’s largest non-Big 4 CPA firm (2002)
Director of Marketing and Business Development
Directed the marketing function to help generate organic and sustained growth of 20% (compared to 8%
national average and 6% prior year), maintaining the sales and marketing budget below 3% of revenues
Developed the firm's first strategic marketing plan and budget, designed to maximize marketing resources and
achieve targeted growth
Developed a professional services marketing framework to guide professionals in every stage of the sales
cycle
Provided one-on-one consultation to firm partners on their personal marketing plans
Increased qualified leads resulting from firm-sponsored seminars by more than 200%
Increased positive exposure in local press by more than 100%
Improved lead generation by 80% after implementing policies and procedures to enhance the firm's billing
system as a CRM solution
1998 – 2000 Robert Half Management Resources Miami, FL
Accounting/Finance project professionals (145 offices
worldwide)
Business Development Manager
• Marketed financial project professional services as a key member of the startup sales team in the Miami
market
• Led the team in sales revenue and sales activity critical to the development of the service offering on a
consistent basis
• Achieved top earner status nationally (top 20) within first year
• Trained team members company-wide on sales techniques and successful individual sales models
1994 – 1998 PricewaterhouseCoopers LLP Miami, FL
Senior Auditor/Consultant
• Supervised audit and consulting engagements, including litigation support, forensic accounting, fraud
investigation, due diligence, and compliance
• Developed “in-demand” status from national offices for formulating new audit techniques to solve
complex issues such as lack of traditional audit evidence
• Developed a reputation for outstanding client service
DOUGLAS E. WOODS
Software
• Microsoft Office - Word, Excel, Access, Outlook, PowerPoint, Publisher
• Microsoft Project
• Microsoft SharePoint
• Microsoft Visio
• Numerous CRM programs, including Salesforce.com and InterAction
Education
Florida State University Tallahassee, FL
Bachelor's Degree
• B.A., Accounting and Finance; Math minor
• Student Body Comptroller
Certified Public Accountant in the State of Georgia