**** ******** ***** ********, ******* 46013
765-***-**** abhs1s@r.postjobfree.com
EXECUTIVE-LEVEL MANAGEMENT: SALES
Dynamic senior sales executive and industry innovator with 12 years of
experience, reflecting record-breaking performance and leadership
throughout the consumer industry. Coordinate talented teams, continuously
providing members with training, support, resources, and motivation to
exceed organizational objectives. Exceptional communicator, increasing
client relations and retention with keen client needs assessment aptitude,
problem solving abilities, and strong negotiation skills.
Areas of Expertise Include:
Sales Negotiation Communication Direct Sales/Reseller Partnerships
Customer Services
Full Sales Lifecycle Team Building Staff Training / Development
Client Relations
Sales Management Product / Service Representation & Development
PROFESSIONAL EXPERIENCE
AMERICAN SNUFF COMPANY, LLC, Indianapolis, Indiana 1998-2010
Reynolds-American Incorporated subsidiary and 2nd largest US smokeless
tobacco manufacturer with 500 employees and over $900M net annual sales.
Senior District Sales Manager (2005-2010): Led company's largest district,
Indiana and Ohio with 9 territories and over 6500 accounts, managing 13
sales representatives and marketing #1 smokeless tobacco product,
increasing profitability and exceeding company goals. Assigned corporate
contact, ensuring all business related matters were successfully managed
and goals achieved. Introduced new products, increasing sales volume,
safeguarding corporate directive compliance, maintaining customer
relations, and providing employee development and evaluations.
Oversaw successful launch, introducing 8 national products and achieving
85% retail distribution within more than 6500 account districts.
Received company's highest performance evaluation rating during 2010 fiscal
year, awarded to less than 5% employees exceeding assigned goals and
excelling in high-performing industry.
Increased 2010 sales volume by 15% during first half, winning company-wide
sales contest, targeting largest paramount brand total share growth
increase.
Averaged 51% brand share-of-market (SOM) within supervised district, while
company's national share-of-market (SOM) was only 29% during 2010.
Achieved annual 15% Year-over-Year (YOY) unit-volume growth 5 straight
years within supervised district.
SHAWN DENTEL Page 2 abhs1s@r.postjobfree.com
Territory Manager/Sales Representative (1998-2005): Marketed national
smokeless tobacco brand products within 11 counties, targeting over 900
Indianapolis retail and wholesale accounts, achieving retail distribution
on all brands and increasing sales volume. Introduced new products,
obtaining sales growth objectives through account management and product
merchandising.
Awarded promotion to district manager based on sales and management
performance.
Introduced 8 national tobacco brands into Indianapolis market, acquiring
90% retail distribution and increasing sales volume by 25% over 3-year
period.
Exceeded sales allocations consistently during tenure through promotional
displays and buydown programs, highlighting product portfolio with 10 share
points market growth.
Developed strategic relationships with high volume retailers including
Speedway, Wal-Mart, and Circle K, ensuring plan-o-gram compliance through
communication and exceptional customer service.
ENTERPRISE RENT-A-CAR, Muncie, Indiana 1996-1997
Leading US car rental company with over 6000 retail locations.
Management Trainee: Acquired branch management training through obtaining
knowledge and skills necessary to perform all aspects related to car rental
business. Developed new business, providing excellent customer service and
utilizing exceptional selling strategies.
Conducted 5 sales meetings per month with insurance professionals,
increasing referral business and improving daily rental occupancy average
to 89%.
Established corporate account with WLBC Radio, generating more than 20
rentals per month.
Received Enterprise Rent-A Car's "In Search of Excellence" award,
resulting from extraordinary customer satisfaction provided to disgruntled
customers.
EDUCATION
Bachelor of Science in Accounting
Ball State University, Muncie, Indiana
ADDITIONAL EDUCATION/TRAINING
Centre Group Leadership Course, Memphis, TN
Earlham College Leadership Academy, Richmond, Indiana