Sales Marketing

AMY FORBES WINEBRIGHT

512-***-**** Mobile

***********@******.**.***

EXPERIENCE

****-******* ***** *** *******, Photobrights

Purveyor of fine arts photography.

. Create imaginative fine art photographic images.

. Developed company identity including logo, business card, and

website design.

. Market photographic works to local businesses and galleries.

2004-2008 Contract Marketing Coordinator, Dell, Inc.; Dialog Group;

SchoolNet, Inc.

Produce sales and marketing tools to drive revenue and market

share.

. Develop and implement sales and marketing tools for internal

teams as well as customer facing marketing solutions

including Powerpoint presentation templates and content,

regional event frameworks, RFP responses and product flyers.

. Collaborate with sales and executive teams to build event

marketing annual plan. Coordinate logistics, customer

events, sponsorship opportunities and travel arrangements for

large national conferences.

2000-2004 Product/Brand Marketing Manager, Dell, Inc.

Responsible for driving Dell's notebook and wireless businesses

within the Education and Healthcare customer segments, with

primary focus on the K-12 Education market.

. Achieved 138% growth in product line revenue and 118% growth

in product line mix.

. Successfully launched new wireless business, growing it to a

greater than $10 million business.

. Developed and implemented annual and quarterly marketing

plans to drive the initiatives of the company within the

customer segment.

. Engaged with cross-functional teams to manage the product

specifications, cost structures, pricing, forecasting,

merchandising and launch activities.

. Drove company-wide product roadmap decisions using direct

customer feedback and comprehensive business cases.

. Provided product training, competitive information, tools and

general support to the sales teams.

. Established partnerships with third-party companies to

develop solutions for the customer segment.

1999-2000 Leasing Representative, Dell Financial Services

Sold and marketed leasing contracts to existing and new Dell

customers.

. Negotiated leasing contracts with customers.

. Acted as a liaison between sales, operations and customers of

Dell Computer and Dell Financial Services.

. Developed and managed sales performance forecasts.

. Served as segment's Year 2000 Compliance Task Force member.

. Assisted in managing marketing activities with the customer

segment.

1999. Assistant Regional Director, NAP Partners (Americo Retirement

Services)

Sold and managed benefits administration services to school

districts.

. Prepared districts for the enrollment process by advising in

the selection of benefit plans, scheduling and presenting

informational meetings and coordinating the enrollment

schedule with the administration and staff.

. Trained and managed the enrollment staff prior to and during

the enrollment.

. Maintained relationships with the districts throughout the

year.

1997-1998 Account Executive and Senior Account Executive, NAP Partners

(Americo Retirement Services)

Sold and marketed benefit and retirement solutions to individual

school district employees.

. Formulated savings, debt consolidation and retirement plans

for customers.

. Generated leads and grew client base by conducting seminars,

utilizing referrals and cold calling.

. Obtained Group 1 license to market insurance products.

1997. Senior Intern, Whole Brain Marketing Group (Whole Brain Media)

. Performed general accounting functions including payroll and

accounts payables.

. Launched new product line.

. Other experiences included web development, advertising,

corporate identity, trade shows and public relations.

ACCOMPLISHMENTS

. Peer to Peer Award, Dell Computer Corporation, 2002

. Marketing Employee of the Quarter, Dell Computer Corporation,

Q3 2000, Q2 2001, Q4 2002

. Customer Experience Award, Dell Computer Corporation, 2002

. Marketing Employee of the Year, Dell Computer Corporation,

2001

. Cross-Functional Key Contributor Award, Dell Computer

Corporation, 2001

. Customer Experience Award, Dell Computer Corporation, 2000

. Director's Award, Dell Financial Services, 1999

. Top 10 Producer in Nation 14 out of 17 months, NAP Partners,

June 1997- October 1998

. Production leader for Houston six months out of the year, NAP

Partners, June 1997- June 1998

. Production leader for District eight months out of the year,

NAP Partners, June 1997-June 1998

. Production leader for Houston Region, NAP Partners, First

Quarter 1998

. First Place, Trinity Activities Council Photo Forum, 1997

. International Association of Business Communicators Bronze

Quill Award, Whole Brain Mktg., 1996

EDUCATION

B.S. Business Administration Study Abroad, Spain,

summer 1996

Minor in Spanish Study Abroad, Costa Rica,

summer 1994

Trinity University 1997

ACTIVITIES

Director, Lake Travis Education Foundation

Treasurer, Bee Cave Arts Foundation

Photobrights, Fine art photography

Board member, Trinity University Alumni Chapter

Founding member, Gamma Chi Delta Alumni Association

Volunteer, Make a Wish Foundation

Volunteer, Caritas of Austin

Volunteer, Capital Area Food Bank

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