Kathryn Gentry
713-***-**** ********@*********.***
Houston, Texas 77057 www.linkedin.com/in/kathryngentry
AREAS OF EXPERTISE
New Business Development Account Management Client Relationship
Management
C-Level Presentations Tradeshows and Contract Negotiations
Conferences
Business-to-Business Client Qualification Customer Service and
Sales Support
Sales Forecasting Forecasts and Budgets Business Plan
Development
Account Optimization Customer Needs Analysis Key Account Management
Market Strategy New Market Penetration Competitive Analysis
ACHIEVEMENTS
. Developed and implemented successful business development strategy in
2010 to penetrate the Exploration & Production Industry in the Houston
area acquiring four major accounts within the first year. (ExxonMobil,
Transocean, Amec and Schlumberger.)
. Built and maintained client databases for several service-oriented
companies:
(Oil & Gas Marketing, Seismic Data, IT, Commercial Electricity, etc.)
o Identified the market via a demographic survey and developed needs
analysis.
o Designed sales presentations to fit identified needs of clients.
o Maintained follow-up program involving flyers, seminars, personal
contact, etc.
. Assessed and analyzed company sales operations in 2003 to provide a more
visible and aggressive posture in the marketplace. This action resulted
in an increase sales average of 41% for all Oil & Gas accounts.
EMPLOYMENT HISTORY
Velosi America LLC, Houston, Texas
2010
Sr. Account Manager
Client Liaison and interface to develop rapport/relationships with hiring
managers for Manpower, Third Party Inspections, Russian Certification and
Asset Integrity Management Services.
. Managed candidate submittal process
. Responsible for Business Development in North & South America
. Assisted in training/mentoring Account Representatives/new graduates
. Participated in DOT, OTC, ILTA and various other conferences
. Attended Energy Industries Council, Marine Technology Society,
Decision Strategies, Energy People Connect and numerous other Oil &
Gas networking events.
Tejas Marketing, Houston, Texas
2008-2009
Independent Consultant
. Prospected, developed, and established new accounts
. Assessed needs of client's marketing projects to determine specific
requirements, costs, length of project, objectives, and expected
results
. Conceived and developed various marketing collateral materials
including: brochures, print ads, newsletters, multimedia/videos,
websites, manuals, promotional items, etc.
. Demonstrated programs and services; and participated in industry
conferences and exhibitions.
ECHO Geophysical, Houston, Texas
2008
Sales Manager
Represented ECHO Geophysical, an established oil and gas industry service
provider in the processing and licensing of seismic data.
. Initiated and developed new accounts for the purpose of marketing and
selling ECHO's data pool programs and locating new data contributions
for these programs
. Participated in SEG Conference.
I. T. Staffing, Houston, Texas 2007 - 2008
Account Manager
Involved in the recruitment effort of high-tech employees, conducting and
scheduling interviews, salary negotiations and managing the entire
process from sourcing to placement.
. Prospected, and developed Fortune 1000 clients in Texas
. Marketed staffing and recruitment services to C-level executives, IT
Managers and Human Resource Departments.
Tara Energy, Inc, Houston, Texas 2005 - 2007
Manager - Origination/Sales
Responsible for marketing electricity to commercial and industrial clients
in a highly competitive market.
. Formally recognized for exceeding sales goals
. Developed and maintained new and existing accounts
. Provided customer service and follow up for each sale
. Demonstrated products and services and participated in various
Association trade shows/events.
Tejas Marketing, Houston, Texas 1999 - 2002 and 2003 - 2005
Sales and Marketing Manager
Assisted Oil & Gas companies in designing their sales and marketing
strategy and provided creative direction and oversight for projects ranging
from internal communications to marketing trade channels. Clients included:
Pride International, BP, Weatherford International, Precision Drilling,
Brown-Minneapolis Tank Co., Girard Industries, etc.
. Developed business development strategies and programs to drive future
growth and retention, and coordinate resources to achieve goals
. Prospected, developed, and established new accounts
. Assessed needs of client's marketing projects to determine specific
requirements, costs, length of project, objectives, and expected
results
. Conceived and developed various marketing collateral materials
including: brochures, print ads, newsletters, multimedia/videos,
websites, manuals, promotional items, etc.
. Demonstrated programs and services; and participated in industry
conferences and exhibitions.
Stewart & Stevenson Communication Services, Houston, Texas
2003
Account Executive
Started up External Sales Division, handled sales and marketing
. Prospected, developed, and established new accounts
. Provided customer service, quality control and follow up for each
project
. Participated in Electric Power Expo, ILTA and OTC Trade Shows.
Haywood Graphics, Inc., Houston, Texas
1995 - 1999
Account Executive
Managed accounts and provided customer service, quality control and follow
up for each project.
. Prospected, developed and maintained new and existing accounts
. Generated new business and coordinated several mailings
. Coordinated and directed layout and design of various projects for
clients with designers.
. Supervised press checks and quality control for each print project
. Assisted with collections on overdue receivables.
EDUCATION
Bachelor of Science, Clothing and Textile Merchandising, Business Minor
University of North Texas, Denton, Texas
SALES TRAINING AND SKILLS
. Professional Sales Training- Dale Carnegie, Steven Covey and Brian
Tracy
. Proficient with common Microsoft Applications and Operating Systems
including MS-Office, Windows 98 - XP, SalesNexus and ACT!