Manager Customer Service

Kristen Kaplan

*** **** **** ****** *** **G ? New York, NY 10016 ? 646-***-**** ?

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Special Events Management

Impressive track record of seamlessly managing events, projects, and

business development initiatives. Extremely organized and highly skilled in

planning agendas, developing sponsorships, strengthening brand/corporate

identities, and promoting events. Expert negotiator and revenue generator

known for significantly increasing profit margins. Experienced personnel

manager with a successful history of turning cross-functional professionals

into cohesive event teams. Positive and poised with an exceptional work

ethic. Core competencies include:

? Event Marketing ? Venue Research & Selection ?

Staff Supervision & Scheduling

? Contract Negotiation ? Scheduling & Logistics ?

Budgeting & Financial Management

? Food & Beverage ? Public Relations (PR) ?

Talent & Production Coordination

? Customer Service ? Business Development ? Sales &

Key Account Management

? Vendor Relations ? Catering & Security Oversight ?

Marketing Collateral Development

Professional Experience

Spine, Joint & Neurology Clinic, Rocky Point, NY

Manager of Marketing and Events 2010 to Present: Create informative

clinical marketing material. Continually enhance operations and optimize

workflows through skillful office administration and scheduling. Attend

medical seminars, research cutting-edge treatment strategies, and deliver

executive-level presentations. Oversee inside/field sales staff and

supervisors. Manage $1+ million budget.

Key Results: ? Successfully restructured the clinic's website,

making it user-friendly for insurance carriers and patients.

? Planned, directed, and budgeted diverse events of all sizes;

seamlessly coordinated small charity events as well as large

events with insurance and medical supply companies.

Getty Images (Formerly WireImage), New York, NY

East Coast Assignment Manager 2003 to 2010: Consistently exceeded

$500,000 quarterly sales goals by seamlessly coordinating major events.

Grew business across all platforms by cultivating strong relationships with

PR firms and fashion houses. Directed event projects and supervised 50

photographers. Effectively negotiated and managed contracts; optimized

budgets and worked with legal teams. Created and delivered compelling and

persuasive client presentations.

Key Clients: Avon, Estee Lauder Companies, Electrolux, St. Jude,

Disney, Bahamas Tourism Group, Macy's, Conde Nast, Hearst, MTV,

Tommy Hilfiger, Gerogio Armani, Ralph Lauren

Key Events: MTV Video Music Awards, NYC Fashion Week, Tony Awards,

Rock & Roll Hall of Fame Induction Ceremonies, Song Writers Hall

of Fame Induction Ceremonies, Met Ball, Glamour's Women of the

Year Awards, Jingle Ball,

Key Results: ? Recognized as the preferred vendor for all Conde

Nast publications. Brokered lucrative agreement with Conde

Nast that made Getty Images the official photography agency

for "Fashion's Night Out".

? Secured sponsorships from DKNY, Bliss Spas, and Parker

Meridian for Getty industry events.

? Earned fast track promotion from initial Assignment Editor

position.

Estee Lauder Companies/MAC Cosmetics, New York, NY

Marketing Coordinator 2001 to 2002: Applied superior creative skills and

marketing savvy to create comprehensive fact sheets and collateral

materials. Ensured timeliness of production runs and press sample

distribution by working closely with production and warehouse teams.

Facilitated final packaging design for worldwide distribution.

EDUCATION

Bachelor of Arts in Public Relations; Minor: Marketing and Psychology

Boston University, College of Communications, Boston, MA

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