Content Assistant

Gina L. Monari

*** ********* ****** *********, ** 08075 Phone: 856-***-****

***********@***.***

Writer/Editor

Respected B2B byline.

Nine years of healthcare and pharmaceutical advertising writing experience.

Well-honed writing ability across print and online mediums.

Deadline-oriented with the ability to own projects and multitask.

Social media savvy.

Web and print content development Interviewing

Transcription

Mentorship Keen attention to detail

Teambuilding skills Brand-building strategies

Business and financial trend Brand ownership

analysis

Blogging

Achievements

Promoted to Senior Editor, Med Ad News and Pharmaceutical & Medical

Packaging News

Author of "Bagging the Phoenix" and "Venus Freezing"

Distinguished Journalist Award, Rider University

2001 Senior of the Year Award, Rider University

Professional Experience

UBM Canon - Newtown, PA

Med Ad News and Pharmaceutical & Medical Packaging News

Senior Editor, 11/2009 to present

Promoted by management to the position with the aim of establishing a

dialogue between healthcare advertising and packaging industries. Develops

competitive editorial content as one of the most senior editorial writers

on staff. Blog and write with creative and revenue-generating purpose.

Analyze and manage proprietary information for the annual MANNY Awards and

serve on editorial judging panel.

Selected Accomplishments:

Develops unique editorial content based on industry-leading trends.

Writes monthly news columns and feature articles.

Drives strategies to keep brands viable and competitive in the print and

online marketplaces.

Writes blogs and daily newsletters, while brainstorming about podcast and

Webcast potential.

Performs ongoing customer/market research and demographic profiling to

identify and capitalize on unmet market needs ahead of the curve.

Canon Communications - Newtown, PA

Med Ad News

Associate Editor, 03/2002 to 11/2009

Develop competitive editorial content as one of the most senior editorial

writers on staff. Blog and write with creative and revenue-generating

purpose. Analyze and manage proprietary information for the annual MANNY

Awards and serve on editorial judging panel.

Selected Accomplishments:

Developed unique editorial content based on industry-leading trends.

Wrote monthly news columns and feature articles.

GANNETT - Somerville/Flemington, NJ

Courier News

Assistant Editor, 1999 to 2001

Generated editorial content for newspaper and the county supplement by

handling field assignments, while gaining valuable daily newspaper

experience.

Selected Accomplishments:

Promoted from on-site assistant editor to off-site supplement editor

working independently on assigned news projects.

Applied athletic experience to a sports column.

Applied photography skills for use with local and creative business

features.

Technology

Software: QuarkXPress, InDesign, Adobe CS3,

WordPress, MS Office (Word,

Access, Excel, PowerPoint),

FileMaker Pro, Content Management

Systems

Web/Multimedia: On-Demand Marketing Software and

Services, Social Media Widgets,

Content Management Systems,

NewsEdge newsfeed

Education

RIDER University - Lawrenceville, NJ

Bachelor of Arts, 5/2001

Double Major: Journalism/American Studies

Minor: Women's Studies

*Graduated with Communications Department accolades

References

Andrew Humphreys

Managing Editor/Senior Analyst, UBM Canon

Colleague (9 years)

215/944-9812

******.*********@***.***

Rebecca Mayer

Senior Regional Editor, ADVANCE

Former colleague, Med Ad News (5 years)

******@**********.***

James Flachsenhaar

Executive Editor, Daily Record

Former boss, Courier News (3 years)

973/428-6601

********@*******.***

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