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Manager Service

Lakeland, Florida, 33805, United States
March 27, 2011

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**** ***** ***** *** #***

Lakeland FL 33805


More than 27 years as a communications / public relations professional

working with community, government and public interest groups to identify

and implement public relations strategies designed to promote programs and

services using a variety of outreach methods. Have developed award-winning

campaigns and innovative marketing programs that successfully fostered

partnerships and generated revenues.

e d u c a t I o n

Certified Public Manager (CPM) - Florida State University, August 2008

Master of Arts, Communication / Theatre - University of Colorado-Denver,


Bachelor of Arts, Communication / PR - Metropolitan State College, Denver,


Associate of Arts, General Studies - Okaloosa-Walton Community College,

Florida, 1983

c a r e e r e x p e r I e n c e (full-time)

Interim Communications Director - Polk County Government (Bartow, FL) 2010-


Government Television Program Director - Polk County Government (Bartow,

FL) 2004-Present

Government Television Operations Manager - Orange County Government

(Orlando, FL) 1993-2004

Director of Communications - Mathematica, Inc. (Lakeland, FL) 1991-1993

Producer / Director / Production Assistant - CityCable 58 (Denver, CO) 1987-


Publications Manager - Technology Training Systems (Denver, CO) 1989-1990

Publicist - USAF, MWR Division (Incirlik, Turkey) 1984-1986

r e l a t e d w o r k e x p e r I e n c e (part-time)

Adjunct Instructor (Fundamentals of Speech) - Southeastern University

(Lakeland, FL) 2009-Present

Adjunct Instructor (Public Speaking, Strategies for Success) - Everest

University (Orlando & Lakeland, FL) 2000-Present

Adjunct Instructor (Psychology) - Polk Community College (Lakeland, FL)


Publicist - Deaf Service Center of Polk County (Lakeland, FL) 1991-1993

Managing Editor - The Advocate (University of Colorado at Denver) 1988-1989

Copy Editor - The Metropolitan (Metropolitan State College of Denver) 1987-


Freelance Reporter - The Looking Glass, USAF (Incirlik, Turkey) 1984-1986

Ad Manager/Reporter - The Voyager (University of West Florida) 1984

TV Reporter/Production Assistant - "Nautilus News" (University of West

Florida) 1984

Radio Newscaster - WNUE (Ft. Walton Beach, FL) 1983

a f f I l I a t I o n s

Florida Public Relations Association - Dick Pope/Polk County Chapter

Florida Government Communicators Association

National Association of Telecommunications Officers and Advisors

Polk County Certified Public Managers Chapter

n o t a b l e a w a r d s

"Polk County E-Town Hall" - Robert Havlick Alliance for Innovation Award,

FPRA Golden Image Award

"Guide to County Government" - 3CMA Savvy Award, FPRA Golden Image Award

Polk Government Television - National Association of Telecommunications

Officers & Advisors Award

Numerous other project awards from: Communicators, Videographers, NATOA,



c a r e e r a c c o m p l I s h m e n t s

Initiate and cultivate relationships with community, government, public

interest groups and media

. Various projects and events involving PSC, USF, FSC, SEU, Polk County

Government departments and agencies, NAMI, Peace River Center,

Explorations V Museum, Polk Arts Alliance, Chambers of Commerce, 17 Polk

municipalities, among many others

. Media host site partners for interactive webcasts

. Strategic partnership development with Sony, Kodak, CompUSA, and other

computer -industry businesses

. Sponsors for television shows and community event coverage

Participate in community events and meetings

. Polk Vision "Re-fresh" task force meetings (Quality of Life, Education,

Infrastructure, Government, Economic Development, Civic Engagement)

. Polk Works Annual Breakfast, Polk County School Summit, Lakeland Chamber

Economic Forecast

Solicit and organize speaking engagements, presentations and exhibits

. International computer show exhibit setup and demonstration

. Children's multimedia training camps

. Series talk show producer/host to promote community events

. Interactive webcast interviewer, coordinating with studio and remote

panelists and online chatters

. Polk County Day in Tallahassee

. Major event coordination for television broadcast (concerts, sports

events, meetings, workshops, performances)

Develop and deliver public awareness campaign and product/service

promotional presentations

. FPRA Media Roundtables

. Chambers of Commerce Leadership Classes

. PGTV Yearlong Marketing Campaign

. Television/radio public service announcements, informational videos, talk

shows, interactive webcasts

. Internal computer-based training, website content development /


. Social media marketing efforts (Facebook, Twitter, Cover It Live)

. Crisis communication (2004 hurricanes, I-4 pileup)

Work with advertising/marketing agencies, promotional companies and


. Publications: directory of services, annual report, product packaging,

newspaper/magazine advertisements, event materials, newsletters,


. New product and service rollout, logo conceptualization and branding


Coach and train in effective communications

. Office of Employee Development Training Classes (Media Relations, Writing

Press Releases, Television Communication Techniques)

. Adjunct college instructor in public speaking/oral communications

. Mentor/educate staff on media engagement per Communications Plan

Additional related skills

. Management / supervisory, excellent motivator and problem solver with

staff issues

. Budget, procurement, grant/sponsorship administration and fiscal

management (public and private sector)

. MS Office Suite (Word, Power Point, Excel, Outlook)

. Desktop publishing (InDesign, Pagemaker, Photoshop)

. Video Editing (Premiere, After Effects)

. AP Manual of Style writing and copy editing

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