Sales Manager
Resume:
William L. Bridwell, Jr.
** ****** ***** **., ******, ID 83333
Career Senior Medical Liaison Manager
Progression Bristol-Myers Squibb 1997 - December, 2009
Original team member of nine Medical Science Liaisons
that created the MSL position for the Oncology
Division. Responsible for developing and maintaining
collaborative relationships with oncology thought
leaders at the local, regional and national levels.
Facilitate educational opportunities for various
members of the oncology community. Involved in the
implementation of clinical trials in both academic
institutions and community-based practices. Trainer
for Sales Training. Senior Medical Science Liaison
specializing in solid tumors. Cooperative Group
Leader (RTOG/SWOG).
Clinical Oncology Specialist/Senior Territory Manager
Bristol-Meyers Squibb 1993 - 1997
Managed $11 million territory for industry leading
pharmaceutical company. Acted as marketing liaison
between corporate headquarters and ten-person sales
team, providing local perspective on industry and
corporation-wide challenges.
Issued "Best Performer Award."
Primary Care Specialist
Led successful launch of an innovative marketing
strategy, designed to influence practice habits,
resulting in a 30% increase in patient referrals,
improved therapy outcomes, and product revenues 140%
of goal. Played a key role in forming training
program for cardiovascular product launch and
initiated corporate foundation for the institution of
clinical trials in the Hispanic population.
Recognized for effective sales techniques and client
development with multiple corporate and regional
awards, as well as increasing management and staff
training responsibilities.
Pharmaceutical Representative
Upjohn Company 1987 - 1988
Divisional Coordinator responsible for obtaining
formulary status at pivotal institutions for key
products. Successfully managed $3 million territory.
Initiated a call reporting system that, when
implemented, allowed management to regularly review
and assess sales goals and objectives for each
pharmaceutical operation.
Director of Imaging
Lombard Medical Group 1976 - 1986
Launched completely new imaging program for
16-physician office, a $3.5 million improvement.
Set-up and provided ongoing imaging department
operations management, including staffing,
coordinating, and budgeting. Implemented workplace
guidelines and employee handbook
Radiology Imaging Specialist
Santa Monica Hospital 1971 - 1976
Worked with diagnostic and surgical imaging, including
angiography and ultrasound.
Specialized in leading edge technology of experimental
angiography.
Education B.S. Business/Agricultural Economics New Mexico State
University
Ultrasound Training University of California, Los
Angeles
Radiologic Technology/Angiography Santa Monica
Hospital
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