LARRY BLEICH

abhldj@r.postjobfree.com

**** ********* *** ***** **

Gig Harbor, WA 98335

253-***-**** (cell)

PROFILE

Development, sales and marketing executive with diverse industry experience

and demonstrated accomplishments in leading teams to exceed sales and

fundraising objectives. Adept at analyzing and implementing organizational

structure to improve production and achieve sales and revenue goals.

Experienced in strategic planning, market analysis, public relations and

customer service.

COMPETENCIES

. Effective problem-solver skilled at integrating strategic plans,

processes and results.

. Strong communicator competent at managing cultural change.

. Valued leader known for developing competent teams and exceeding

goals.

. Confident decision-maker effective in steering large teams toward

operational agendas.

. Adept strategist proficient at identifying changing business needs and

implementing solutions.

PROFESSIONAL EXPERIENCE

The Greater Gig Harbor Foundation

Executive Director 2010 - present

The PenMet Foundation was established to enhance the general health and

well-being of Washington's greater Gig Harbor Peninsula and surrounding

area by ensuring that all citizens have access to a diversity of

recreational, educational and cultural activities in parks across the

greater peninsula region. Executive Director responsibilities included

guiding the development and implementation of the Foundation's strategic

plan, designing and implementing fundraising and membership development

strategies, identifying and developing opportunities to raise funds from

diverse sources, recruiting individuals to serve on the board and committee

of the Foundation, and working with the board to develop and implement a

communications and marketing strategy. Additional E.D. roles entail

development of opportunities to build endowment assets, develop programs

and expand community leadership intiatives.

Boys & Girls Clubs of Greater Scottsdale

Senior Vice President of Marketing and Development 2008 -

2010

Responsible for organizing and coordinating the organization's year round

development efforts, planning and executing resource development strategies

and monitoring progress against goals. Provide leadership and direction to

the CEO and Board of Governors in effective operation of all development

activities required to fund Club operations and delivery of programs within

the community. Key roles entail leadership to CEO and Board, strategic

planning, board development, resource management, partnership development

and marketing and public relations.

The Boys & Girls Clubs of Greater Scottsdale serves more than 15,000

community youth ages 6-18 through nine branches and 12 outreach sites in

Scottsdale, Fountain Hills, Salt River Pima-Maricopa Indian Community,

Hualapai Indian Community and other Northeast Valley Neighborhoods and

offers more than 100 quality programs.

Phoenix Art Museum, Phoenix, AZ 2006-2008

Senior Major Donor Officer

Cultivation and oversight of major donors of significant capacity

representing $50K or higher. Additional responsibility for development of

and oversight of planned giving program. Identify, cultivate and convert

prospects into significant donors via well-planned moves management

process. Significant growth has begun and successful completion of capital

campaign leveraged for success.

. Successfully helped raise $1.6 million to end the 2007/2008 fiscal

year profitably.

. Instituted wealth management screening and moves management process

enabling institution to identify major donors and establish strategic

objectives.

. Successfully work with corporate partners and secure six figure gifts

to support exhibitions and education programs.

. Work with both Development Committees and Planned Giving Committees on

fundraising and prospecting and was highly successful in bringing in

12 new major donors in 2007.

The Phoenix Symphony, Phoenix, AZ 2004-2006

Director of Development

Led development efforts of the largest performing arts institution in State

of Arizona to three consecutive profitable years. Grew donor pool to 37%

increase and overall revenues to a 28% increase. Established new direct

mail and telemarketing campaigns for cost savings of 28%.

. Led major fundraising initiatives enabling institution to end fiscal

year in black three consecutive years following five years of losses.

. Led campaign initiative to repay $1 million to the endowment fund.

. Successfully trained board of directors to become fundraisers and have

necessary fundraising goals.

Arizona Humane Society, Phoenix, AZ 2002-

2004

Vice President of Development

Created and managed development department of largest animal rescue

organization in State of Arizona representing revenues of $10 million.

Completed building campaign on headquarter and satellite location.

Oversight of development staff representing donor cultivation and

solicitation, membership campaigns, direct mail campaigns and media

relations.

. Worked with Board of Directors on fundraising and trained for

achievement of annual fundraising goals.

. Successfully attained annual plan of $6.5 million is fundraising three

years consecutively.

Delta Dental Plan of Arizona, Phoenix, AZ 2000-

2002

Senior Vice President Sales and Marketing

Managed revenue and membership growth within state of Arizona in business-

to-business (B2B) sales environment. Managed cross-functional teams of

vice presidents, directors and managers toward directed effort of sales

initiatives, broker relations, sponsorship growth and marketing

initiatives.

. Elevated retention of major accounts to 95% retention level - 5% above

national standards.

. Reduced loss ration on +100 life accounts by 82%.

. Directed sales effort that successfully sold 11% of total business

with +500 lives.

. Restructured sales organization into sales sector plus service sector

in order to specialize thereby maximizing customer intimacy and

growth. 54% sales revenue growth as a direct result of changeover.

. Instituted customer focus campaign by integrating sales and customer

service units.

PacifiCare of Arizona, Phoenix,AZ 1994-2000

Director of Sales - Secure Horizons

Managed membership growth of Medicare+Choice products for Desert Regions

comprised of Arizona and Nevada. Responsible for sales, marketing and

service initiatives to support field and inside sales for Medicare

products. Managed cross-functional teams comprised of sales, marketing and

operations to achieve net growth and revenue objectives.

. Managed sales channel production to achieve annual revenue of $500

million representing 108% of goal.

. Directed sales operation to exceed sales plan by 178%.

. Reorganized field sales staff by aligning skills sets and structuring

goals accordingly leading to production increase of 67%.

Incentive Golf, Phoenix, AZ 1991-1994

Owner

Designed incentive packages and sold sales training courses to major

corporations with United States and Mexico. Designed incentive magazine

showcasing elite golf resorts aligned with incentive business.

. Sold major accounts and created revenue stream of $15 million within

first two years of operation.

. Implemented creative concepts into publication that saved $125,000 in

operating expenses.

. Recruited regional sales teams accountable for $10 million in new

revenue.

. Expanded into Hawaii and Mexico adding $25 million in revenue.

Laserscan, Phoenix, AZ 1987-1991

Vice President Sales and Marketing

Managed sales and marketing efforts of high-end color separation industry

within major markets of Phoenix, San Francisco and Boston. Primary

clientele included advertising agencies, designers and major catalog

producers.

. Increased overall account base by 71% representing $125 million in

increased revenue.

. Launched new proprietary product to existing customer base

contributing $1.5 million.

. Aligned sales force to improve channel efficiency resulting in 31%

improvement in sales.

Schering-Plough/Scholl, Phoenix, AZ 1975-

1987

Division Manager

Managed sales force in western United States in the sale of H&BA products

to drug, mass merchandise and pharmaceutical buyers.

. Achieved top sales manager award three consecutive years by exceeding

sales objectives.

. Presidents award for top producer in nation following 231% increase in

revenue.

. Sales trainer for western region.

EDUCATION, LICENSES AND AFFILIATIONS

B.S. Business - Northern Illinois University, DeKalb, Illinois

MBA - University of Phoenix, Phoenix, Arizona (partially complete)

State of Arizona/Nevada Health, Life and Disability Insurance License

Vice-Chairman - Board of Directors; Arizona Senior Olympics (former)

Certified Specialist in Planned Giving (CSPG) designation

Board Trustee - Association of Fundraising Professionals - Education Chair

(former)

Board of Directors - Peoria Sports Council (former)

Board Trustee - Arizona Visionaries (current)

Board Trustee - Planned Giving Roundtable of Arizona (current)

Chairman - Planned Giving Roundtable of Arizona Summer Forum (current)

Presidents Award - Schering-Plough/Scholl

Professional Sales Skills Instructor

2002 Winter Olympic Torch Bearer

Rotary International - Gig Harbor, WA affiliation

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