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Sales Representative

Location:
Carlsbad, CA, 92009
Posted:
March 01, 2011

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Resume:

MARIAN A. CARTWRIGHT

**** ***** **., ********, ** 92009

760-***-****

abhkuv@r.postjobfree.com

SUMMARY

Specialty Sales Professional with a proven track record of developing

clients and driving business in the healthcare industry. Seven-time

national Achievement Award winner. Extensive expertise promoting products,

presenting clinical information, analyzing sales data to achieve goals,

knowing managed care plans' formulary status, managing territory, and

creatively identifying marketing opportunities. Strong presentation,

leadership and communication skills. Outstanding ability to establish

rapport and build relationships. Professional reputation for excellence

and high standards.

PROFESSIONAL EXPERIENCE

GlaxoSmithKline

Senior Executive Clinical Specialist, NeuroHealth, Oceanside, CA

2006 - 2010

NeuroHealth specialty division pharmaceutical sales representative in

Southern California territory, with $4 million in annual sales. Promoted

Lamictal, Wellbutrin XL, Requip, Vyvanse, Treximet, Imitrex, Diastat.

Customer base consisted of 150 accounts including neurologists,

psychiatrists, pharmacists, and large specialty medical groups. Disease

state expertise: epilepsy, bipolar/unipolar depression, Parkinson's

disease, RLS, ADHD, migraine.

. Achieved consistent, superior sales performance, ranking in the top

10% nationally by using customer-focused selling techniques including

rapport building, identifying opportunities and trends in each of 5

markets, and focusing on business plan performance objectives.

. Monitored sales activity reports monthly and interpreted territory

data to determine the most strategic tactics and goals, which

contributed to exceptional sales from key accounts.

. Collaborated with team counterpart and 3 team members on all aspects

of field work: routing plan, targeting frequency, core messaging,

sample allocation, speaker programs, key account lunches, and

formulary coverage which led to award-winning sales performance

rankings.

. Initiated division Resource Directory project that streamlined the

speaker program planning process and increased face-to-face selling

activity time for clinical specialists. Compiled information for 200

regional speakers into electronic files incorporated into

Speakerforum.

. Selected as Specialty Associate Trainer for West Sector, 1 of 8 in

nation. Delivered training initiatives to NeuroHealth clinical

specialists at district and national meetings, expanding rep knowledge

base.

. Provided guidance and inspiration for division clinical specialists by

sharing personal strategies for career success through 2 specialty

communications, an "Encore Winners' Experience" newsletter, and a

sales training CD titled "Windshield Time."

Senior Executive Sales Representative, Allen & Hanburys, San Diego, CA

1997 - 2006

Respiratory division pharmaceutical sales representative in Southern

California territory, with $3 million in annual sales. Promoted Advair,

Serevent, Flovent, Ventolin, Flonase, Augmentin, Imitrex.

150-account customer base consisted of Pulmonologists, ENTs, Primary Care,

Internal Medicine,

and Pediatricians. Disease state expertise: asthma, COPD, rhinitis,

bacterial infections, migraine.

. Maintained an 11-calls-per-day metrics quota by following sales call

process for 90% of calls with pre-call planning, post call review,

proper call routing, and tailoring call to customer need.

. Managed $25,000 annual territory budget effectively by determining

expenditure allocation based on maximum ROI productivity and using

approved resources accordingly.

Marian A. Cartwright Page 2

Senior Executive Sales Representative, Allen & Hanburys (continued)

. Educated health care providers about product features and benefits by

regularly presenting approved product information, disease state

knowledge, research study results and managed care updates.

. Planned and executed 34 successful speaker program events that

increased customers' knowledge of disease states. Achieved 100%

attendance in 90% of programs due to conscientious follow up.

. Displayed leadership and professional expertise by mentoring 6 new-

hire territory sales representatives. Demonstrated total office call

techniques and physician detailing, reviewed customer profiles and

sales data, described data analysis process, and explained budget.

. Launched new products to key target accounts by completing training

modules, becoming proficient in product knowledge, role playing and

account targeting.

. Formulated a "Targeting Cookbook" for district members, a summary of a

step-by-step process to extract significant data from prescriber sales

reports, which dramatically streamlined sales data analysis process

for the team and improved efficiency for the district.

. Strengthened leadership and presentation skills while serving in 2

training roles, Associate Trainer at corporate headquarters and

District Trainer in region.

Executive Sales Representative, Glaxo Pharmaceuticals, Atlantic City, NJ

1994 - 1997

Pharmaceutical sales representative in Southern NJ territory, with $2.5

million in annual sales. Promoted Zantac, Zinacef, Fortaz, Valtrex,

Zofran, Imitrex, Ceftin. 150-account customer base consisted of

gastroenterologists, general surgeons, IDs, oncologists, primary care

physicians, and hospitals - teaching and community. Expert in disease

states: GERD, infectious disease, PONV, migraine, respiratory disease.

. Achieved formulary acceptance of IV antibiotics at community hospitals

by promoting the products and negotiating pricing with hospital key

opinion leaders and P & T committee.

. Utilized videos, teleconferences, and speaker programs in 48 'Value

Added Programs' which cultivated professional relationships and

increased selling time with physician client base.

. Served as Delaware Valley District Imitrex champion. Made 12 product

presentations throughout the year to district.

Professional Sales Representative, Glaxo Pharmaceuticals, Atlantic City, NJ

1988 - 1994

EDUCATION

Bachelor of Business Administration, Marketing

Temple University, Philadelphia, PA

AWARDS

Achievement Award Winner of National Recognition Program - 7 times (top 6%

- 10% in nation)

Awarded Encore Winner 5 consecutive years

Winner of Top Regional Sales Rep of Quarter - 7 times

"Passion Award" Recipient - 2007

National recognition for significant performance progress and operational

excellence



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