NEHA BENIWAL
**** **** ******, ***.*, Lansing, MI 48912
P: 858-***-****, E: abhhpj@r.postjobfree.com
EDUCATION
Bachelors of Fine & Applied Arts, Cum Laude, from The University of Akron
(Jan 2007 - Dec 2008)
Advance Diploma in Advertising & Graphic Design from Wigan & Leigh College.
(Aug 2002 - May 2005)
Bachelors of Arts from Delhi University. (Aug 2002 - May 2005)
EXPERIENCE
Graphic Designer at Sparrow Marketing, at Sparrow Health Systems from 5th
January 2009 to present. As a part of the Marketing graphic team,
responsibilities include working closely with department managers and
service line leaders to develop marketing and promotion graphics for
distribution in print, on the web, and multimedia venues. Create, develop,
promote and manage the graphic identity of Sparrow in order to design and
produce effective marketing and communication materials for internal and
external audiences. Some projects include:
. Successfully launched Sparrow's new brand identity and website.
. Successfully implemented Sparrow's new mission, vision, values and
brand promise to 98% of associates, physicians and volunteers.
Specifically creating print material for the leaders kits as well as
Sparrow Gear online store that included management, development,
direction of photo shoot and designing.
. Design of 2009, 2010 and 2011 Women's Expo event materials that
communicated Sparrow services at the event.
. Achieved implementation of Touchpoint database, specifically designing
LifeTime affinity
membership kit, re-enrollment kit, marketing brochure and promotional
pieces, which resulted in 4000, plus people enrolling in the program.
Student Graphic Designer at Design X 9, The University of Akron from 26th
August to 15th December 2008. Worked on poster for University theater and
dance group and ADDY awards 2009.
Student Assistant at The Archives of the History of American Psychology
(AHAP), University of Akron from 16th January to 16th May 2008. Worked on
promotional brochure for AHAP's upcoming center.
Summer internship at DaCapo Design Company, San Diego from 1st July to 25th
August 2007. Worked on website for DaCapo Design and invite for 11th
anniversary celebration of Christie's Place.
Project Designer at Dorling Kindersley Pvt. Ltd., India with the Travel
Guides team from 1st March 2006 to 31st Dec 2006. Responsibilities as a
project designer included conceptualizing and visualizing all artwork
spreads, responsible for all aspects of design in the project from initial
planning to the final disc date, to ensure that the project is accomplished
to the required standards on time, delegating task to the second designer
on the project and monitoring their progress.
. Top Ten San Antonio & Austin.
. Eye Witness Travel Guide - Malaysia & Singapore.
Graphic Designer at Sublime Design, a design studio, from 1st Feb 2005 to
1st March 2006. Under general supervision, plan, design, develop,
coordinate and produce print and electronic communications for clients and
assist in establishing and maintaining professional graphic standards.
Supervised the work of junior designers and perform related work as
required. Some of the projects included:
Corporate Identity
Vista, a restaurant at The Park Hotel Global Gourmet
Jindal Diamonds 24 Secure
Allied Martin Consultants & Engineering Pvt. Ltd. Core
PI Industries Vision Security
Print and Promotion
. Invitations, brochure, look book and backdrop for Ashish N Soni for
Olympus Fashion Week 2005 and brochure for Spring Summer 2006.
. Brochure for Max Healthcare.
. Brochure for UNESCO for the products awarded with Seal of Excellence.
. Brochure for PI Industries for the Fine Chem. Unit.
. Menus, Signage, Bill folder, Guest Comment card & Event card for
Vista.
. Brochure, Postcards & Bookmarks for Jammu, Kashmir & Ladakh for ITDC.
. Brochures and folders for The Kwality and The Village.
Books & Editorial Design
. Designing for Platform a monthly magazine (12 issues).
. Transformation a book by VLCC.
Packaging
. Kitco, manufacturer and distributors of snacks and chips in Kuwait.
Summer internship at Linterland, Rural Initiatives of Lintas from 12th July
to 12th August 2004. Worked on stage designing, promotions of Vardaan Biri
and script for stage show on cholera.
WEBSITE DESIGN
sparrow.org
touchstonecommunities.com
shopusashipinternational.com
seva-consulting.com
newyorkbagelscafe.com
SKILLS
Proficiencies: Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Adobe Acrobat
Quark Express
Microsoft Office
Working Knowledge: Corel Graphics Suite 11
Freehand
Adobe Dimension
Flash
Adobe Premiere Pro
Dreamweaver
Languages Known: English and Hindi
Member of Golden Key National Honor Society and AIGA.