BEN E. MELANCON

**** **** **** ~ Palm Harbor, Florida, 34684

727-***-**** abhhd6@r.postjobfree.com

SALES PROFESSIONAL

Niche Marketing ~ Direct Sales ~ Indirect Sales ~ Outside/Inside

Sales

Results-oriented Sales Professional with a demonstrated ability to generate

over $1 million in annual revenue. Specialized expertise in relationship

building, high technology product sales and post-sale customer service.

Determined Regional Sales Representative with a strong background in budget

planning, strategic partnerships, increasing market share over a large

territory and formulating revenue improvement strategies. Seasoned in

determining the wants and needs of clients. A proven mastery in developing

product training programs for clients. Additional capabilities include:

Multi-Million Dollar Growth Competitive Maneuvering Key Account

Management Trade Shows Product Positioning Product Seminars

Market Trend Analysis New Product Launching Profit & Loss Management

CAREER ACCOMPLISHMENTS

Group One Medical Equipment Sales, Inc.

Created profit from no sales, generating $1.3 million in the first year

and an additional $1.6 million in the second.

Developed marketing programs utilized for campaigns throughout the

Southeastern United States.

Expanded client network to include over 10,000 physicians.

PROFESSIONAL EXPERIENCE

GROUP ONE MEDICAL EQUIPMENT SALES, INC., Palm Harbor, Florida 1995 -

Present

A sales and distribution company specializing in high technology medical

and cosmetic laser surgery equipment to Dermatologists, Plastic Surgeons,

Ophthalmologists, ENT, Ob/Gyn, Family Practice, General Practice and

Hospitals.

Regional Sales Representative

Created a new revenue stream, formulating and initiating a series of

creative leasing programs.

Revolutionized industry standard, conceptualizing client education

courses and seminars.

Reduced downtime, organizing contact between field staff and engineers in

the manufacturing plant.

Increased market share through implementing mass mailing and telephone

marketing campaigns.

Maximized sales and marketing efforts, organizing a physician

preceptorship program.

Streamlined organizational efficiency, enabling reliable staffing through

consistently achieving sales goals adhering to a defined plan and a clear

set of strategies.

Presented monthly educational seminars to physicians in a territory

spanning eight states throughout the Southeastern United States.

LASERWEST/LASERCOMP, INC., Irvine, California 1990 - 1994

A nationwide medical product sales and acquisitions company.

Sales Representative

Bolstered annual revenues by over $400,000, launching specialized

marketing campaigns and establishing a strong presence in Florida.

Enabled nationwide sales and distribution of pre-owned cosmetic and

ophthalmic laser surgery equipment, creating strategic marketing campaigns

for the sales and acquisition of products.

Demonstrated products, hosted informational and instructional seminars

and attended trade shows.

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