Michael S. Martinez
**** **** ******, ******, ********** 93619 559-***-**** (
*********@*****.***
Territory Sales Management / Technical Support Expert
Territory Sales Representative with 14 years of experience performing
agrichemical sales, field research, and product development throughout
Central California, Coachella Valley, and Arizona. University degree.
Agricultural Commodity/Chemical Knowledge and Skills
< Proven technical sales skills and experienced providing marketing and
technical support distributors and dealers.
< Crop production knowledge: leafy greens, tomatoes, stone fruit, table
grapes, raisins, strawberries, citrus, almonds, walnuts, and pistachios.
< Well acquainted with San Joaquin Valley agriculture with established
network of field test cooperators: private growers, agencies, consultants.
< Substantial field research, data analysis, and product development
experience.
< Knowledge of plant growth regulators: S-Abscisic, AVG, Forchlorfenuron,
and Gibberellic Acid.
Qualifications
< Agricultural knowledge and marketing skills to easily transition into
variety of sales and technical support areas.
< Ability to analyze written protocols, relate technical data, and
effectively address dealer and grower concerns.
< Strong verbal communication, presentation, and documentation skills.
< Excellent human relations with ability to effectively relate to
distributors, technical sales staff, dealers, and growers.
< Computer proficient with Microsoft Word, Excel, and PowerPoint.
Professional Experience
Stoller USA - Fresno, California 1/2011 - Present
Territory Sales Manager
Recruited to introduce and develop southern San Joaquin Valley market for
Stoller's nitrogen-calcium fertilizer products utilized by leafy greens,
citrus, nut crops, stone fruit, and grape growers.
< Developed territory business plan including goals and strategies to meet
company sales objectives.
< Provide product training and technical support for distributors and
dealers to drive new business.
< Establish relationships with distributors, dealers, and growers and
maintain customer database.
Marrone Bio Innovations - Fresno, California 3/2008 - 12/2010
Western Region Sales Representative (5/2009 - 12/2010)
Promoted to manage western US territory (central California, Coachella
Valley, and southern Arizona) marketing organic herbicide (GreenMatch) and
fungal/bacterial product (Regalia). Developed distributor and dealer
network, provided product training and support, and initated demo field
trials.
< Increased territory sales for two products to $700K in first year.
< Conducted dristributor and dealer training meetings and provided sales
managers with marketing recommendations to increase business.
Michael S. Martinez
Page 2
Professional Experience - Continued
Marrone Bio Innovations - Fresno, California Continued
Product Development Specialist (3/2008 - 5/2009)
Assisted program development managers in planning, designing and
developing field R & D programs and objectives. Coordinated field trials
with various cooperating contractors, including private growers,
universities, government agencies, and consultants.
< Managed expense and grant budgets, prepared trial progress and outcome
reports, and presentations at product review and marketing/sales
meetings.
< Provided recommendations that influenced company's product decisions as a
result of field trials and development programs.
Valent BioSciences Corporation - Fresno, California 1/2001 - 3/2008
Field Research and Development Representative
< Managed experimental use permit programs for Forchlorfenuron (Prestige)
and S-Abscisic Acid (Protone) on more than 3500 acres of table grapes in
San Joaquin, Madera, Kern, and Tulare counties, as well as the Coachella
Valley.
< Managed experimental use permit program for (AVG)ReTain on walnuts in
Madera and Tulare counties.
< Organized field experiments and maintained contact with growers and
cooperators.
< Monitored experiments and ensured quality of data and field sample
collection; generated/retrieved commercial pack-out data; and conducted
return on investment calculations.
< Analyzed and evaluated data and prepared summary reports for meetings.
Consep, Inc. - Fresno, California 1/1997 - 12/2000
Sales Representative
< Maintained and monitored bi-rational pest control on Oriental fruit moth,
Omnivorous leaf roller, Tomato pin worm and Peach twig borer.
< Monitored field traps and worked with growers to ensure product
satisfaction.
< Assisted in sales and marketing to help drive sales to growers.
Education
Bachelor of Science Degree in Animal Science
California State University, Fresno
Sales & Product Training
Sales Techniques, Marrone Bio Innovations 2009, 2010
Product Training, Valent BioSciences Corporation 2001, 2002, 2003, 2004,
2005, 2006, 2007, 2008