Manager Marketing
Resume:
Carlos Teran
Miami, FL 33131
************@*****.***
Profile Strong background in finance and marketing. Hard-working
team player with excellent written and verbal
communication skills. Strong ability to analyze and
problem solve, very organized, energetic and very
confident. Bilingual - Fluent in spoken and written
English and Spanish. Computer skills include: Microsoft
Office XP, Excel, Power Point, Illustrator Adobe,
QuickbooksPro & Peachtree.
Education Bachelor of Communications
Tulane University May 2004
Career History Sonshine Communications, Miami, FL Aug. 05 -
Mar. 11
Fiscal Manager/Hispanic Affairs
Worked in collaboration with the media houses
to develop new ways and strategies for
attracting the public, customers and other
media audiences
Responsible for developing worldwide market
research, competitive intelligence, and
industry analysis.
Analyzed & reviewed the online content of
client's website to ensure goals and
objectives are clear.
Reviewed newsletters and press releases and
assured there are no infringements.
Client's financial analysis: track expenses &
allocate client's budget.
Media Buying: negotiate rates & coordinate
media placement in different advertising
mediums in the local, national &
international markets.
Proven track record of working successfully
with print and broadcast media.
Calculate expected expenditures based on
proposed program design.
Leverage analytical equipment to know and
maximize on the web advertising and marketing
plans performance.
Developed new strategies for developing a
good relationship with the media, which can
prove beneficial in case of crisis
management.
McCann-Erickson Worldwide Advertising, Nov. 04 -
Miami, FL Aug. 05
Brand Research Associate
Define brand procedures and analysis for
better understanding and superior results.
Provide tools for brand product analysis:
competence level measurement and actual
value.
Measure and disseminate information of the
brand for a contextual forecast.
Unalite Electric & Lightening Corp. May
Woodside, N.Y. 04 - Aug. 04
Corporate Strategic Planner
Assessed & restructured company's
organization based on company goals, reducing
5% of overhead.
Evaluated P & L statements. Tracked
commissions and income.
Analyze production market, coordinated all
parties & arranged closing.
Outstanding written and spoken English and
experienced in writing business letters for
the organization, technical documentation
including manuals.
Contact this candidate