Project Manager Sales
Resume:
Pete Foley
Frisco, TX *****
***********@*****.***
Professional Profile
Enthusiastic and inspiring Internal Corporate Communications Professional
with a proven track record of positively influencing sales, profits,
customers and employees. Collaborate across functions to build and execute
solid communication plans that are aligned with brand strategy and engage
employees. Well-rounded background includes a wealth of experience in
highly recognized multi-unit brands. Highlights of experience include:
Communications Strategy Executive Communications Electronic
Newsletters Training Materials Video and Voicemail
Scripts Video Production Live Broadcasts & Events Speech
Writing Intranet Content Management
Related Experience
Carlson Restaurants
Senior Communications Specialist, T.G.I. Friday's (2010 - present)
. Managed video production to support latest menu launch, which improved
consistency of execution in all corporate and franchise restaurants.
. Designed and implemented a new, cross-functional workflow process for
a high profile Marketing project, which improved accuracy of weekly
communication to General Managers and 600 restaurant teams, making
them more efficient when ringing promotional offers for guests.
. Facilitate productive cross-functional communication between Strategic
Operations, Marketing, Operations Services, IT and Training, resulting
in a more collaborative work environment and development of
comprehensive communication plans.
. Write clear and engaging communications for company executives, as
well as weekly operations messages targeted to franchise owners and
300 franchise restaurants.
. Quickly filled a communications void in the company, while fitting in
well with people and learning current communications tools.
Brinker International
Communication Manager, Chili's Grill & Bar and On The Border (2005 - (2010)
Ensured accurate, timely and concise communications to more than 65,000
employees via executive messages, electronic newsletters, email, training
materials and video/voicemail scripts. Information helped General Managers
and field leadership navigate through issues involving Operations,
Culinary, Marketing, Finance, Purchasing and Training. Partnered with
Public Relations to synchronize messages.
. Received Brinker Star Award in December 2008 - Highest honor, which is
awarded to those who go above and beyond to add value, deliver
exceptional customer service and be a team player.
. Drove internal communication campaign for 2009 Brinker Family Fund
that increased team member participation by 14% and raised $384,000.
. Employee Engagement Survey results for Chili's showed internal
communication improved 14% over a two year period.
. Improved field communications by consistently collaborating with all
internal teams and a select group of Regional Directors, Area
Directors and General Managers.
JCPenney Company
Divisional Communication Manager, Men's Merchandise (2000 - 2001)
Directed internal communication projects for Men's Merchandise, a $20M
business. Audience consisted of Merchandise Managers and sales associates
in 1100 stores. Reported directly to the Division's President.
Pete Foley
Page 2
Senior Project Manager, Marketing and Communications (1995 - 2000)
Planned annual communication strategies for seven Corporate Divisions,
aligning projects and messages with client's business objectives.
. Conceived and implemented strategic communication plan for the Catalog
Division, resulting in a sales increase of $6M within six-month
period.
. Prioritized work by collaborating with clients to establish needs and
communication plans.
. Directed creative teams through communication campaigns while managing
budgets and timelines for video, live broadcast, live meetings, print
and intranet.
. Supervised four direct reports and hired free-lance support as needed,
managed salary, administrative, and operations budgets totaling
$450,000.
. Consistently delivered projects on time, within budget and exceeded
client's expectations.
Additional experience as Project Manager, Broadcast Coordinator, and
Television Writer and Producer.
Account Management/Sales Experience
Tri-Win (Direct Mail Fulfillment - 2004 - 2005)
. Built solid relationships with new and existing clients, resulting in
$800,000 in annual sales. Multi-tasked projects in an extremely time-
sensitive and detailed oriented environment.
Infinity Broadcasting - Smooth Jazz Station (Contract Employment - 3/2004 -
8/2004)
. Sold local radio spots, collaborated with clients and wrote
commercials. Successfully coordinated live events with all
departments and processed customer contracts in a timely manner.
Omnicom - Tic Toc Agency (Promotional Products - 2002 - 2003)
. Strategic partner for five sister Omnicom agencies. Made effective
presentations to Account Directors and Account Supervisors. Ensured
best value for client by consistently negotiating with at least three
suppliers on each project.
SCI Promotions (Promotional Products - 2001 - 2002)
. Assigned to JCPenney account. Built strong client relationships and
successfully managed projects, which generated $450,000 in gross
profit.
Education
. Bachelor of Science - Marketing, St. Thomas Aquinas College, Sparkill,
NY
Organizations
. Member, International Association of Business Communicators - Dallas
Chapter
. Ice Hockey Player, USA Hockey
. Soccer Coach, Frisco Soccer Association
. Soccer Coach, YMCA
. Campaign Team, Brinker Family Fund
. Campaign Team, United Way
Computer Skills
. Microsoft Office: Outlook, Word, PowerPoint, Excel Publisher and
SharePoint.
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