LISA EBNER
**** ********** **. **** ****** OR ***35
503-***-**** *********@*****.***
SUMMARY
B2B marketing professional experienced in digital media and technology
sales for both Fortune 500 firms and fast-paced start-ups. Strong ability
to analyze customer needs and execute campaign strategies to attain sales
goals and meet client's ROI expectations.
Software: Google Adwords & Analytics, Wordpress, WebEx, GoToMeeting, MS
Office, Word, Excel, Access, Power Point, Salesforce.com and Siebel
EXPERIENCE
eMetrics Marketing/Title Nine Media- Beaverton, OR July 2008
- Present
Principle & Mobile Media Consultant
Led the initial development and day to day operations of this mobile media
start-up including product pricing, training, strategic planning, online
marketing and contract negotiations. Create innovative Sales and Marketing
strategies utilizing permission based (SMS) text marketing, QR Codes,
search engine optimization, pay-per click campaigns, Social Media, Google
Mobile products and group buying platforms.
Key Accomplishments:
. Achieved 24/7 first page Google placement for100% of client account
keywords
. Grew account base from zero to 23 new accounts with profit margins of
35-70%
. Develop strategic partnerships at all levels within the regional
marketing community and with agencies dedicated to the mobile and
group buying space
Netbiz Inc. - Beaverton, OR January
2008 - June 2008
Account Executive
Inside sales of Internet Marketing solutions
Key Accomplishments:
. Consistently achieved "Top Producer Award" monthly
. Achieved "Presidents Club" Award during 2nd month of employment
. Consistently exceeded quota with 143% attainment
. Created 85 new accounts in an inactive industry
AT&T Interactive/Yellowpages.com - Portland, OR October 2007 -
January 2008
Account Executive
Formulated client advertising recommendations designed to meet the
customer's needs and objectives
Key Accomplishments:
. Ranked nationally #18 out of 1,200 reps in November 2007
. Scheduled and presented at 8-12 appointments per week
Transcore - Beaverton, OR, October 2004
- April 2007
Account Executive
Software sales for the largest global manufacturer of transportation-based
RFID technology. Performed online demonstrations via WebEx for freight
forwarders, carriers, and logistics firms.
Key Accomplishments:
. Generated 1M in annual sales via outbound cold calling and referrals.
. Ranked the #2 sales representative for 2006
. Consistently achieved 130% to quota
. Generated over 60+ outbound calls and 2.5 hours of talk time per day
Verizon Information Services/Superpages.com - Beaverton, OR March 2002 -
November 2003
Sales Representative
Inside sales of internet advertising and print directory marketing
solutions.
Key Accomplishments:
. Recipient of "Top Producer Award" - increased revenue 93% in a
directory publication
. Exceeded monthly sales objectives and consistently maintained over
125% to quota
Verizon Wireless - Portland, OR October 1999 -
August 2001
Sales Consultant
Added business by effectively meeting customer requirements, providing
exceptional customer service, pursuing leads through referrals, cold calls
and developing strategies for potential sales.
Key Accomplishments:
. President's Cabinet Award Winner - Ranked #1 in the Oregon Retail
Channel for the year 2000
. Ranked nationally in the top 2%
. Exceeded monthly sales objectives, and consistently maintained 160% to
sales quota
Allmerica Financial - Lake Oswego, OR August 1997 -
September 1999
Operations Manager
Oversaw securities trading including stocks, bonds, mutual funds,
cashiering, account and record maintenance, and incoming transfers.
Key Accomplishments:
. Achieved monthly "Business in Good Order" award consistently
. Increased agency compliance ratio from 72% to 98%
.
Education
1998-2001 National Association of Securities Dealers
Series 7 & 63, Registered General Securities Representative
1995-1997 Portland Community College, Business Administration
Honors: Dean's List
1998 Portland State University, Business Administration Courses