Sales Marketing

Marketing Specialist/Assistant

. Seasoned marketing specialist with comprehensive experience in

business development and Account Management.

. A leader with experience in positively impacting corporate bottom line

through skillful orchestration of sales strategies to build effective

relationships with clients and top level executives.

. Creative, tenacious and thrive in a high energy, multi-tasking

environment

. Received Ripley's Believe It or Not listing for celebrating a client's

milestone event

. Practiced in all aspects of account acquisition and management, as

well as lead generation, prospecting, referral generation and market

analysis.

ADDITIONAL KEY AREAS OF EXPERTISE

Relationship Building Marketing Communications MS Office Suite,

Adobe Pagemaker

Member/Donor/Vendor Budgeting Team Building

Relations

Special Events Planning Market Analysis Non-Profits

Work Experience

Montecito Assisted Living Community Relations/Sales

2009 - 2010

This organization provides assisted living care, Alzheimer's and dementia

care, and hospice care

. Created brand awareness of community to skilled nursing facilities,

hospitals, medical groups, durable medical equipment and

healthcare/senior care providers.

. Identified and develops relationships with key lead referral sources in

the community.

. Served as public relations liaison between the organization, healthcare

providers and the public.

. Trained new community relations representatives.

. Conducted tours for case managers, discharge planners and social service

staff as needed.

. Increases resident census by closing sales to potential residents and

their families.

. Create successful referral base among healthcare and senior healthcare

providers.

Hadassah Southern California Administrative Assistant 2004 - 2009

Hadassah is a non-profit organization that raises funds for hospitals,

schools, camps and lobbies for women and youth as well as healthcare

issues.

. In charge of writing, designing and publishing newsletters that served as

marketing tools to educate and motivate organization's constituency and

raise money for youth, health awareness and medical centers

. Served as public relations liaison between the organization and its

publics and answered member inquiries

. Utilized MS Access (Pledgemaker) to conduct database management, compiled

membership and financial reports.

. Managed the office when Area Director met with donors or attended outside

meetings.

Key Accomplishments

. Was recognized by owner as a valuable asset to my region for member and

volunteer relationships.

. Sold advertising space for the organization's regional quarterly

newsletter to a degree not achieved in the past.

WNC & Associates, Inc. Regional Marketing Representative

1995-2003

WNC & Associates, Inc. is a tax credit investment firm that markets to

corporations and financial professionals.

. In charge of acquiring new business and managing key accounts.

. Consistently achieved quarterly quotas exceeding management expectations

every quarter.

. Conducted cold calling campaigns to establish new business for each

territory assigned.

. Planned marketing meetings, internal sales strategy training, wholesaler

sales training seminars and retail client programs to educate and

motivate representatives and financial planners to purchase the company's

product and services.

Key Accomplishments

. Was recognized by owner as the most valuable asset to my department.

. Received recognition for outstanding performance coordinating the most

successful business symposiums held in the last four years

. Promoted from Marketing Associate to Regional Marketing Representative

within six months of hire.

Sunset Services Account Executive 1988-1994

Sunset Services is a full service marketing organization.

. Planned and prepared advertising and promotional material to increase

sales of products, establishing highly effective and long term business

and vendor relationships

. Assisted with annual budget development.

. Represented company at trade association meetings to promote products.

Key Accomplishments

. Developed a resource director and visual representation or organizations

and services provided to an ethnic community to a degree unavailable in

the past.

. Creative and implemented a marketing plan for Metro Maps and coordinated

follow-up activities related to copywriting material production

Heritage Pointe Director of Community Relations

Heritage Pointe is a senior community providing both assisted and

independent living.

Fountain Valley Chamber of Commerce Public Relations Coordinator

Fountain Valley Chamber of Commerce provides support for and creates

awareness of member businesses to the general community through mixers,

business expos and community-wide programs and advocacy.

.

EDUCATION

. California State University - Fullerton B.A. Business Administration

-- Marketing Emphasis

. University of California-Extension-Irvine Professional Designation in

Public Relations

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