BRUCE KOUBEK
San Diego, CA 92101
QUALITY ASSURANCE AUDITING & ANALYSIS DATABASE
MARKETING
CAREER OBJECTIVE
Seeking a challenging position with an emphasis in Data Analysis or Data
Integrity requiring the highest performance and productivity levels.
PROFESSIONAL PROFILE
An aggressive professional with a strong work record in some of the
nation's largest financial institutions.
Organized and focused, accustomed to managing multiple projects
simultaneously.
Strong Pro-active Focus determined that proper planning, clear
understanding of time requirements and interdepartmental cooperation is a
foundation for on-going efficiency.
Effective Communicator, able to build a "partnership mentality" with
coworkers. Able to understand detailed financial data.
Committed to Reaching Objectives, willing to take on challenging
assignments and to find a way to successfully complete them. Critically
aware of diverse cost-cutting methods.
CAREER SUMMARY
NESTOR CERDA INC., San Diego, California
Marketing/Data Analyst - January 2002 to Present
Develop a marketing strategy to facilitate the introduction of premium
brand handmade Dominican cigars in the San Diego metropolitan area.
4. Analyze demographic data to determine strong pockets for premium cigar
sales.
5. Create a time line with achievable goals for sales volume, profit and
expense reduction.
6. Establish a product line for each location based on pricing, brand
recognition, and potential sales volume.
7. Negotiate with suppliers to take advantage of economies of scale to
increase profit margins.
8. Develop relationships with key business owners and nurture the
relationship by understanding their needs and preferences.
Organize an invoicing mechanism for each location to provide clarity for
record keeping.
Document and analyze monthly sales data based on brand name, type, and
price to make timely adjustments to the overall strategy.
EQUITABLE, New York, New York
Database Marketing Manager - April 2000 to December 2001
Developed and applied quality assurance, risk management, and campaign
management measurements to efficiently and effectively implement
complicated marketing efforts.
11. Isolated critical deliverables and tracked them throughout a
campaign's life cycle.
12. Utilized models that targeted the most likely purchasers and then
confirmed the model's effectiveness with quantitative reporting.
13. Reported monthly campaign results through graphic presentations of key
findings.
Identified successful marketing strategies with highly detailed post
campaign analysis.
Partnered with technical staff to develop a comprehensive budget designed
to develop a CRM program.
Developed SAS programming code to extract marketing campaigns, analyze the
results, and report strengths and weaknesses.
BRUCE KOUBEK
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JP MORGAN CHASE, New York, New York
Quality Assurance Manager - Database Marketing - 1997 to April 2000
Developed and implemented a comprehensive high level and detailed
level audit process which reviewed all phases of Chase's direct
mail/telemarketing programs. Audit process designed to minimize
erroneous mailings, efficiently utilize the marketing budget and
improve Chase's brand image through the proper targeting of Chase's
customer base. Created a quality consciousness within the department
through effective communications.
Retrieved data files from a Unix platform for analysis in Access, Excel,
and /or SAS.
Effective analysis reduced Chase's exposure to customer sensitivity issues
and improved the entire selection process for all marketing programs.
Analyzed project management procedures, and provided detailed reporting for
process improvements.
Supported the auditing process of the data warehouse on a monthly basis.
Utilized querying tools such as Cognos Impromptu, Cognos Power Play, Query
and Select, Harte-Hanks proprietary marketing database, and IBM Essbase.
Promoted from Operations Analyst to Assistant Vice-President within three
years.
JP MORGAN CHASE, New York, New York
Operations Analyst - Bankwide Compliance - 1992 to 1997
Managed a high volume of federal tax remittance cases. Gained a
reputation as department
"troubleshooter". Audited claims to assure compliance with related
statutory requirements. Ensured departmental compliance with
information and technology control policies. Implemented and
maintained data processing controls as the department "security
administrator". Coordinated "Business Recovery" testing for business
unit. Controlled and documented all IRS filings. Created
spreadsheets, graphs, tables, and flow-charts to highlight analytical
data for MIS reporting.
Identified general ledger account discrepancies, which resulted in a
substantial IRS refund.
Worked under monthly, daily and hourly time deadlines. Participated in IRS
filing reconciliation.
CREATIVE RISK MANAGEMENT - New York, New York
Commercial Accounts Representative - 1989 to 1991
Analyzed commercial insurance needs and presented cost-benefit
explanations on various self-insurance plans.
FAMILY FEDERATION FOR WORLD PEACE - New York, New York
General Affairs Supervisor - 1988 to 1989
Assisted in the relocation/repatriation of missionaries returning from
long-term overseas assignments. Designed and initiated fund-raising
campaigns for youth outreach programs.
ISSAC LANGUAGE INSTITUTE - Tokyo, Japan
English Teacher - 1986 to 1987
Taught intermediate English classes to Japanese business people in
preparation for United States assignments.
OHIO ENVIRONMENTAL PROTECTION AGENGY - Twinsburg, Ohio
Assistant District Engineer - 1981 to 1982 (co-op Engagement)
Audited government contract specifications regarding water treatment
permitting. Traveled to field locations for on-site inspections.
Presented findings to senior management.
BRUCE KOUBEK
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ACE METAL STAMPING COMPANY - Walton Hills, Ohio
Accounts Receivable Clerk - 1979 to 1981(Part Time)
Responsible for all invoicing, general ledger entries, monthly
consolidations, and collections of past due accounts.
EDUCATION
CLEVELAND STATE UNIVERSITY, Cleveland, Ohio
Bachelor of Business Administration - 1979 to 1985
Major: Finance Minor: Engineering Earned 100% of
Educational Expenses